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8.9

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Indicative - Web Analytics Software

Indicative Reviews in September 2026: User Ratings, Pros & Cons

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4.38

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Indicative Reviews & Ratings

4.38

Very Good

Based on 120 ratings & 140 reviews

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Rating Distribution

Excellent

(88)

Very Good

(48)

Good

(2)

Poor

(2)

Terrible

(0)

Spotsaas Editor’s POV

Indicative's drag-and-drop SQL interface lets non-technical users build queries without coding, and the platform simplifies complex data visualization through customizable dashboards and event segment flows. However, query performance can lag on large datasets—verify response times with your actual data volume during a demo. The platform excels at user behavior ...Read more

Indicative pros and cons

  • Simple drag-and-drop SQL tool for analysis of user segments and funnels without coding.

  • Presentation of data makes complex information less intimidating.

  • Great flexibility and ease of use, suitable for non-developers.

  • Effective tool for creating useful dashboards and metrics.

  • Falls short compared to other tools like Amplitude in certain aspects.

  • Limited capabilities in terms of features and customization.

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Showing 21-30 out of 140

RB

Rob B

05/26/22

5 out of 5

"Great product analytics tool, with great support"

What do you like best about Indicative? Indicative is very easy to use and, in my opinion, beats several other popular product analytics tools in this area. The ability to join events and quickly create user segments based on any query you can think of makes it even easier to get data for our product team independent of data analysts and developers. The support we've received from our account manager and product specialists from them has also been excellent.

AU

Anonymous User

05/24/22

4.5 out of 5

"Very easy to use and view data. Simple UI enabled to query data quickly"

What do you like best about Indicative? Really enjoyed the ease of use of the Dashboard. Was simple to save new Data Queries and select the parameters and/or actions to view data. Integrated into our system very seemlessly.

AU

Anonymous User

05/24/22

4 out of 5

"Useful dashboards"

What do you like best about Indicative? Excellent visualization of data and ability to display What do you dislike about Indicative?

AU

Anonymous User

05/24/22

5 out of 5

"Great product and very user friendly"

What do you like best about Indicative? Amount of features, very user friendly and interactive. Very performatic as well What do you dislike about Indicative?

AU

Anonymous User

05/22/22

5 out of 5

"Best REAL TIME customer journey analytics tool"

What do you like best about Indicative? The fact that the tracking is accurate and gives me and my team reliably actionable to work on is the best thing about the tool. Also, it shows you data real-time which is another added advantage. The range of integrations is huge which reduces dev dependency, wow!

AU

Anonymous User

05/20/22

4.5 out of 5

"Ease of use in data analysis"

What do you like best about Indicative? Powerful visuals and easy to build queries. Indicative is an excellent tool for those who don't have a degree in data analytics but are genuinely interested in user behaviour and patterns.

AU

Anonymous User

05/19/22

4 out of 5

"it works for what i need"

What do you like best about Indicative? i like that the funnels are straight forward What do you dislike about Indicative?

AU

Anonymous User

05/19/22

5 out of 5

"Easy to use software for analyzing experiments"

What do you like best about Indicative? The ability to quickly set up a variety of reports within minutes without the need to know how to write SQL. The visualizations and flexibility is great.

AU

Anonymous User

05/19/22

2 out of 5

"Good data visual but limited capabilities"

What do you like best about Indicative? It's great for non-BI users. Easy to build visuals such as line charts and bar charts. What do you dislike about Indicative?

RA

Rodrigo A

05/19/22

5 out of 5

"Indicative help me to take better decisions with using data about my users"

What do you like best about Indicative? The funnels that allow me to construct journey dashboard to help me analyse many steps in the user journey and its engagement with platform

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].