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Indicative - Web Analytics Software

Indicative Reviews in September 2026: User Ratings, Pros & Cons

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4.38

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Indicative Reviews & Ratings

4.38

Very Good

Based on 120 ratings & 140 reviews

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Rating Distribution

Excellent

(88)

Very Good

(48)

Good

(2)

Poor

(2)

Terrible

(0)

Spotsaas Editor’s POV

Indicative's drag-and-drop SQL interface lets non-technical users build queries without coding, and the platform simplifies complex data visualization through customizable dashboards and event segment flows. However, query performance can lag on large datasets—verify response times with your actual data volume during a demo. The platform excels at user behavior ...Read more

Indicative pros and cons

  • Simple drag-and-drop SQL tool for analysis of user segments and funnels without coding.

  • Presentation of data makes complex information less intimidating.

  • Great flexibility and ease of use, suitable for non-developers.

  • Effective tool for creating useful dashboards and metrics.

  • Falls short compared to other tools like Amplitude in certain aspects.

  • Limited capabilities in terms of features and customization.

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Showing 121-130 out of 140

DT

David T

10/25/18

5 out of 5

"A great tool for monitoring and segmenting your event based analytics"

What do you like best about Indicative? The Segmentation feature is very powerful and allows us to segment our event data in a number of ways, all via a simple drag and drop interface. This allows us to quickly answer any questions that we may have about our data.

UI

User in Higher Education

07/10/18

5 out of 5

"Great market growth tool"

What do you like best? It’s ability to enhance the connections of customer data and create a great opportunities for creating new products.

AU

Anonymous User

07/10/18

5 out of 5

"Great market growth tool"

What do you like best about Indicative? It’s ability to enhance the connections of customer data and create a great opportunities for creating new products. What do you dislike about Indicative?

AP

Anne P

04/02/18

3.5 out of 5

"Anne Powell Review of Indicative"

What do you like best about Indicative? Immediate / constant access to data. Also, the availability of Eric and Jennie via concierge hours and through chat on the platform.

AU

Anonymous User

12/13/17

5 out of 5

"Good for teams with varying skill sets "

What do you like best about Indicative? That it's easy for marketing team to use, data is clear and easy to understand, nice visuals . What do you dislike about Indicative?

UI

User in E-Learning

12/13/17

5 out of 5

"Good for teams with varying skill sets "

What do you like best? That it's easy for marketing team to use, data is clear and easy to understand, nice visuals .

UI

User in Internet

12/12/17

5 out of 5

"In-depth, but not overly complicated, website analytics"

What do you like best? Indicative allows us to see the full view of our marketing funnel and customer journey. While I did not set up the system, I have found it very easy to navigate as a user.

AU

Anonymous User

12/12/17

5 out of 5

"In-depth, but not overly complicated, website analytics"

What do you like best about Indicative? Indicative allows us to see the full view of our marketing funnel and customer journey. While I did not set up the system, I have found it very easy to navigate as a user.

AU

Anonymous User

11/13/17

5 out of 5

"Great product with an even better team behind it"

What do you like best about Indicative? The thing I liked best was how responsive the Indicative team is! They were always ready to assist in any way possible, went out of their daily schedule to hash out requirements and details, and ensure their product's capabilities were fully understood by us end users. A close second in what I liked best, is how fast the results return for our use!

AI

Administrator in Telecommunications

11/13/17

5 out of 5

"Great product with an even better team behind it"

What do you like best? The thing I liked best was how responsive the Indicative team is! They were always ready to assist in any way possible, went out of their daily schedule to hash out requirements and details, and ensure their product's capabilities were fully understood by us end users. A close second in what I liked best, is how fast the results return for our use!

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].