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9.6

Spot Score

Hotjar - Heat Map Software

Hotjar Reviews in July 2025: User Ratings, Pros & Cons

Unlocking user behavior for website success.

4.1

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Hotjar Reviews & Ratings

4.1

Very Good

Based on 1267 ratings & 359 reviews

Rating Distribution

Excellent

(240)

Very Good

(92)

Good

(20)

Poor

(3)

Terible

(4)

Expert's Review

Hotjar stands out as a powerful and user-friendly tool for website optimization and user behavior analysis. Users appreciate its comprehensive features like session recordings, heatmaps, and user-friendly interface, making it valuable for improving website performance and user experience. The ability to analyze visitor activity and generate actionable insights is ...Read more

Hotjar pros and cons

  • Provides valuable insights into user behavior, enhancing website optimization.

  • User-friendly interface, easy to set up and use for users without technical knowledge.

  • Offers features like heatmaps, recordings, surveys, and feedback tools.

  • Powerful tool for tracking user interactions, including clicks, scrolls, and site navigation.

  • Some limitations in integration options with other tools.

  • Pricing may be a concern for some users, especially with recent changes.

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Showing 301-310 out of 359

08/29/17

4.5 out of 5

Hotjar

What do you like best? Easy to use. Gives you information on how users experience your website without having to work hard to find it. What do you dislike? There isn't anything that I particularly dislike about Hotjar. Recommendations to others considering the product Can't go wrong for the price. The free version provides lots of features at this level. Insights from users give the kind of guidance that can't easily be gotten any other way. What business problems are you ...

Read more

PC

Pat C

08/29/17

4.5 out of 5

Hotjar

What do you like best? Easy to use. Gives you information on how users experience your website without having to work hard to find it. What do you dislike? There isn't anything that I particularly dislike about Hotjar. Recommendations to others considering the product: Can't go wrong for the price. The free version provides lots of features at this level. Insights from users give the kind of guidance that can't easily be gotten any other way. What problems are you ...

Read more

RB

Rebekah Blackmon

08/24/17

5 out of 5

Good product

Good product. Great Insights!

08/22/17

4.5 out of 5

Great tracking software

What do you like best? This software is really easy to use and has produced great business insights for my department. The support is great, and their onboarding process is smooth and informative. The combination of multiple types of feedback is gold. What do you dislike? Design of the software could be prettier, but overall I can't think of any major things I dislike about Hotjar. What business problems are you solving with the product? What benefits have you realized? We've ...

Read more

AI

Administrator in Marketing and Advertising

08/22/17

4.5 out of 5

Great tracking software

What do you like best? This software is really easy to use and has produced great business insights for my department. The support is great, and their onboarding process is smooth and informative. The combination of multiple types of feedback is gold. What do you dislike? Design of the software could be prettier, but overall I can't think of any major things I dislike about Hotjar. What problems are you solving with the product? What benefits have you realized? We've ...

Read more

08/16/17

3.5 out of 5

Great insights, easy to setup

What do you like best? Setup and viewing recordings was a breeze What do you dislike? If the website changes, recordings are broken Recommendations to others considering the product Give it a try, it's inexpensive, easy to implement and can give you insights into user experiences immediately. What business problems are you solving with the product? What benefits have you realized? How good is the user experience on our web properties and what is leading to conversions. We've seen ...

Read more

NB

Nick B

08/16/17

3.5 out of 5

Great insights, easy to setup

What do you like best? Setup and viewing recordings was a breeze What do you dislike? If the website changes, recordings are broken Recommendations to others considering the product: Give it a try, it's inexpensive, easy to implement and can give you insights into user experiences immediately. What problems are you solving with the product? What benefits have you realized? How good is the user experience on our web properties and what is leading to conversions. We've ...

Read more

08/01/17

3.5 out of 5

Helpful tool

What do you like best? I love seeing where people's attention goes to - not just heatmaps of where they click. Seeing where people gravitate toward, what elements of the page they spend time with, how far down they scroll, etc. is really valuable qualitative feedback on our site. What do you dislike? You can't record a visitor's entire session - only their activity on a single page. This feels like a no brainer. What business problems are you solving with the product? What benefits ...

Read more

UI

User in Internet

08/01/17

3.5 out of 5

Helpful tool

What do you like best? I love seeing where people's attention goes to - not just heatmaps of where they click. Seeing where people gravitate toward, what elements of the page they spend time with, how far down they scroll, etc. is really valuable qualitative feedback on our site. What do you dislike? You can't record a visitor's entire session - only their activity on a single page. This feels like a no brainer. What problems are you solving with the product? What benefits have ...

Read more

AI

Agency in Computer Software

07/28/17

5 out of 5

Easy to Use, Insightful Data

What do you like best? I love being able to set up multiple tests based on my testing objectives. Data from multiple tools works together to release comprehensive data points. What do you dislike? Some forms types aren't able to be analyzed by the tool. What problems are you solving with the product? What benefits have you realized? We are using HotJar to improve customer experiences on our websites. It really helps us prove or disprove feelings about performance.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

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