Google Analytics Reviews in May 2025: User Ratings, Pros & Cons

"Must-have for content marketers"

What do you like best about Google Analytics? Useful data and reports that you can customize to get a better view of how your content is doing. What do you dislike about Google Analytics? It can be a bit overwhelming at times, trying to find the right data. But once you do, it's easy to scale. What problems is Google Analytics solving and how is that benefiting you? Understanding the impact and reach of the content we write for our company. We definitely bank on Analytics a lot to get ...

"Clear and Organized Way to Track Data and See Results"

What do you like best about Google Analytics? It is easy to select the exact time frame you need to track down and compare it to previous specific dates for reference and gathering data. What do you dislike about Google Analytics? It can be difficult to drill down specific areas of content or pages in a clear way to see the data. Recommendations to others considering Google Analytics: Stay on top of your data. What problems is Google Analytics solving and how is that benefiting you? I am ...

"It is somewhat expensive. But very helpful."

What do you like best about Google Analytics? Fields such as page views and impressions show up instantly. Results are very close to live. What do you dislike about Google Analytics? Pricing is a bit expensive. But it is still worth the price. What problems is Google Analytics solving and how is that benefiting you? I have been able to view my website's live views and impressions almost instantaneously. It has helped me figure out what strategies I use are effective.

"overly complex, minimal return on effort invested"

What do you like best about Google Analytics? It is great to see bounce rates for pages and user engagement yet these metrics are minimally useful given the overhead of managing the analytics code that seems to require a lot of training to comprehend. What do you dislike about Google Analytics? Weighs down site performance and perhaps helps google track your users much more than you'll ever want or need to. Have found other tools much easier and cost effective to manage such as Plausible ...

"Good free analytics"

What do you like best about Google Analytics? It's free, easy to use, and gives you all the analytics you need to succeed. What do you dislike about Google Analytics? We need to you google console and analytics. There should only be one. Recommendations to others considering Google Analytics: You need this tool in your arsenal. What problems is Google Analytics solving and how is that benefiting you? By analysing where traffic is coming from I am able to structure my website content accordingly.

"Easiest way to grow a business"

What do you like best about Google Analytics? First and foremost, GA is free. That means you can know and customize everything you need for your business... events, traffic, conversions, eCommerce. It's simple to use, and now that they are pushing everyone to use GA4, a lot of things to do internally work even better. What do you dislike about Google Analytics? Even when they provide some training, there are a lot of nuances you need to get used to when using them. That means you have to ...

"Google Analytics"

What do you like best about Google Analytics? Google Analytics helps our company focus on what areas need improvement with our online presence. What do you dislike about Google Analytics? Sometimes the information appears to be reversed. What problems is Google Analytics solving and how is that benefiting you? How to increase our online presence and make our firm more marketable.

"GA- the best tool for web analytics"

What do you like best about Google Analytics? Tracking, channel tagging, real time traffic accuracy What do you dislike about Google Analytics? Event integration and Slow loading speed of some dashboards What problems is Google Analytics solving and how is that benefiting you? Attribution of the paid channel traffic, audience insights

"Must-Have For All Websites"

What do you like best about Google Analytics? It is a free tool and links up to the whole Google ecosystem, so it's definitely good to have for any website. Can analyze a lot of data points and keep all your sites in one place. What do you dislike about Google Analytics? Sometimes it is a bit bulky with too many different things that are not needed to use. It would be good to be able to customize a dashboard with only the main features needed for the site. What problems is Google Analytics ...

"Insights made EASY!"

What do you like best about Google Analytics? The level of deep insights i get about the mobile and website users is influential to my turnover What do you dislike about Google Analytics? The platform at times may be a little complicated to use What problems is Google Analytics solving and how is that benefiting you? I'm optimizing my keywords to get the right type of users to visit my platform