Google Analytics Reviews in August 2026: User Ratings, Pros & Cons

"Google analytics - The business observer !"

What do you like best about Google Analytics? Its wonderful tool for small scale business owner like me which gives complete picture of visitors of website. It helps me to take future investments and decisions. Wonderful. What do you dislike about Google Analytics? There is nothing to dislike about it but they can make it more simple so that a layman can understand. Recommendations to others considering Google Analytics: Simply start using it, results will be visible automatically What ...

"The Standard analytics tool for every website owner"

What do you like best about Google Analytics? The Simplicity of the Google Analytics interface and the quality of the reports. The tool gives you all the webmaster needs for analyzing website traffic. From real-time reporting to personalized dashboards and segments is unbelievable how flexible Google Analytics is. Another great thing is the perfect compatibility with Google Tag Manager that makes it easier to customize the javascript tags and the event trackings that are the most important ...

"Basic professional tool for Site Analysis"

What do you like best about Google Analytics? Google Analytics is really user friendly. This tool is well structured and section are usefull: report, tool and filter are perfect to track and read site data What do you dislike about Google Analytics? Google Analytics is non easy to use to track Social conversion path What problems is Google Analytics solving and how is that benefiting you? Google analytics permit to track site session and conversion with 2-3 click

"Great once you learn how to use it"

What do you like best about Google Analytics? Quick easy access to stats and ability to customise What do you dislike about Google Analytics? It was not easy to get started, and there is no way you could just start using it without being shown what to do Recommendations to others considering Google Analytics: Get someone to teach you how to use it before starting, learn how to customise rather than having someone set that up for you otherwise you'll have no idea what to do later What ...

"Great once you learn how to use it"

What do you like best? Quick easy access to stats and ability to customise What do you dislike? It was not easy to get started, and there is no way you could just start using it without being shown what to do Recommendations to others considering the product: Get someone to teach you how to use it before starting, learn how to customise rather than having someone set that up for you otherwise you'll have no idea what to do later What problems are you solving with the product? What benefits ...

"Great once you learn how to use it"

What do you like best? Quick easy access to stats and ability to customise What do you dislike? It was not easy to get started, and there is no way you could just start using it without being shown what to do Recommendations to others considering the product: Get someone to teach you how to use it before starting, learn how to customise rather than having someone set that up for you otherwise you'll have no idea what to do later What problems are you solving with the product? What benefits ...

"Great once you learn how to use it"

What do you like best about Google Analytics? Quick easy access to stats and ability to customise What do you dislike about Google Analytics? It was not easy to get started, and there is no way you could just start using it without being shown what to do Recommendations to others considering Google Analytics: Get someone to teach you how to use it before starting, learn how to customise rather than having someone set that up for you otherwise you'll have no idea what to do later What ...

"You get what you pay for with Google free"

What do you like best about Google Analytics? The price, we’re only using the free product What do you dislike about Google Analytics? The sampling done by Google makes data mining impossible Recommendations to others considering Google Analytics: If using for large traffic volumes be aware of their sampling What problems is Google Analytics solving and how is that benefiting you? High level understanding on website traffic

"You get what you pay for with Google free"

What do you like best? The price, we’re only using the free product What do you dislike? The sampling done by Google makes data mining impossible Recommendations to others considering the product: If using for large traffic volumes be aware of their sampling What problems are you solving with the product? What benefits have you realized? High level understanding on website traffic

"Most In Depth Analytic Tool"

What do you like best about Google Analytics? Aside from the default features that Google Analytics gives you like, browser referrer, operating system used, bounce rate, and keyword used, it also gives you an in depth feature by setting filters so advanced that you could create combinations on what you want to track. What do you dislike about Google Analytics? Setting up filters takes some trial and error to get what kind of traffic analytics you want. And also, sometimes, there is some ...