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9.8

SpotScore

Google Analytics - Web Analytics Software

Google Analytics Reviews in August 2026: User Ratings, Pros & Cons

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4.56

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Google Analytics Reviews & Ratings

4.56

Excellent

Based on 2242 ratings & 2517 reviews

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Rating Distribution

Excellent

(1907)

Very Good

(549)

Good

(47)

Poor

(10)

Terrible

(4)

Spotsaas Editor’s POV

Google Analytics stands out as a highly valuable tool for businesses aiming to delve into comprehensive analytics effortlessly. Users applaud its user-friendly interface, customization options, and integration capabilities with other platforms. The in-depth insights provided, real-time data reporting, and ability to create custom reports offer a rich ...Read more

Google Analytics pros and cons

  • Provides detailed reports on website performance and user behavior.

  • Real-time analytics surface trends and visitor activity as they happen.

  • Integrates with other Google services like Ads, Search Console, and Tag Manager.

  • Tracks conversions, supports custom reports, and goal configuration.

  • Steep learning curve for beginners due to the complexity of features and vast amount of data available.

  • Challenges in navigating the platform and finding specific data, especially for new users.

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Showing 1481-1490 out of 2517

PS

Priyanka S

04/13/20

4.5 out of 5

"This software helps you gain in sales leads."

What do you like best about Google Analytics? Google analytics is a software which is used track your visitors on website.This is very good software to increase your sales lead.You can strat your product marketing based on visitors of website. Easy to use. Insert code in to HTML and Quickly start your google analytics. Track visitors location wise. Track visitors with device. You can see detailed report. What do you dislike about Google Analytics? I like all feature of this software but ...

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NP

Nicole P

04/11/20

5 out of 5

"Google Analytics has been helpful to track the website traffic."

What do you like best about Google Analytics? Google Analytics has been very helpful for us. We are able to see how many users have click on Ads on the websites and what they are doing on various sections of the website\ What do you dislike about Google Analytics? Dashboard is good but the charts can be improved. What problems is Google Analytics solving and how is that benefiting you? We use Google Analytics to monitor traffic.

E

Erdem

04/05/20

4.5 out of 5

"What is Google Analytics? Comprehensive Getting Started Guide"

What do you like best about Google Analytics? We can access a lot of information about the users who visit the site through Google Analytics and we can report accordingly. It can be used to analyze the customer segment and current behavior of customers. It is also nice to offer it to all users free of charge. In short, it provides you with details on who came to your site, where it came from and where it went. What do you dislike about Google Analytics? Page Slowdown Problem This is ...

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E

Erdem

04/05/20

4.5 out of 5

"What is Google Analytics? Comprehensive Getting Started Guide"

What do you like best about Google Analytics? We can access a lot of information about the users who visit the site through Google Analytics and we can report accordingly. It can be used to analyze the customer segment and current behavior of customers. It is also nice to offer it to all users free of charge. In short, it provides you with details on who came to your site, where it came from and where it went. What do you dislike about Google Analytics? Page Slowdown Problem This is ...

Read more

ED

Emerson D

04/04/20

5 out of 5

"Highly flexible and valuable for web analytics"

What do you like best about Google Analytics? In my estimation, Google Analytics is one of the more widely used analytics tools, so I feel that I'm going to always be up to standard when it comes to analytics technology for our website. It is quite easy to install Google Analytics and we can actually start acquiring information within the first day. I like that we can get detailed demographic information and we can also view real-time data. What do you dislike about Google Analytics? Google ...

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AU

Anonymous User

04/03/20

4 out of 5

"Great Analytics Tool"

What do you like best about Google Analytics? Ease of use, flexibility to download & share analytics What do you dislike about Google Analytics? Understanding the tool at first can be difficult, but Google Analytics provides free Analytic Academy courses which are extremely helpful. What problems is Google Analytics solving and how is that benefiting you? Google Analytics is a great tool that has given us insights to make business decision and iterations within our products

DR

Dilan R

03/27/20

5 out of 5

"World’s Most Popular FREE Web Analytics Service"

What do you like best about Google Analytics? Real Time Analytic Google Analytics Real-Time Analytic service allows me to monitor activity as it happens on my all web sites. Report is very accurate and update continuously, within second when traffic or request hit. What do you dislike about Google Analytics? It's not completely free. Sadly there are limitations. When web site exceed 5 million requests per month you have to pay for Google Analytics 360, it;s nearly 150,000 USD per year. It ...

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AU

Anonymous User

03/26/20

5 out of 5

"Fantastic tool, easy to use"

What do you like best about Google Analytics? Helps me gain the insights I need to do my data driven work, with less effort What do you dislike about Google Analytics? The only thing I dislike about Google Analytics is the layout Recommendations to others considering Google Analytics: If you are looking to work smarter and not harder, this is the tool for you. What problems is Google Analytics solving and how is that benefiting you? I am solving problems in understanding how my company is ...

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RR

Rajesh R

03/23/20

5 out of 5

"Must have analytics tool for every Marketer"

What do you like best about Google Analytics? Audience and behavior insights reporting What do you dislike about Google Analytics? Attribution reporting. Not yet got a full hold of it. What problems is Google Analytics solving and how is that benefiting you? Must for campaign planning, target audience insights, traffic insights necessary for marketing campaigns progress.

JB

Joseph B

03/19/20

5 out of 5

"Google Analytics is the Best Platform for Getting Accurate Insights: Its Features are Powerful"

What do you like best about Google Analytics? It shows you pretty much wherever your traffic could be originating from, which is extraordinary particularly when you don't have pixels set up on your site or any propelled following. We're presently dealing with better following, however in any case it's an incredible depiction of who's coming, who's staying, and what's being tapped on. We discharge numerous archives and comprehending what's playing admirably with our crowd is extraordinary ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].