Full Circle Insights Reviews in June 2025: User Ratings, Pros & Cons

"Excellent"

What do you like best about Full Circle Insights? It gives me holistic information on marketing leads to revenue. What do you dislike about Full Circle Insights? It is a bit a heavy lift to operate. I have to rely on my sales ops tech team to create some of the custom charts and tables. What problems is Full Circle Insights solving and how is that benefiting you? Goal is to understand the efficacy of our marketing campaigns -- and Full Circle Insights really helps.

"Full Circle Insight Feedback"

What do you like best about Full Circle Insights? FCI is truly one of the only comprehensive solutions to enable real closed loop reporting on marketing investment and activity. The solution is rich in pre-built reporting, detailed tracking of funnel activity from top and to bottom and tightly integrated into your existing SFDC and marketing automation platforms. It's a business changer1 What do you dislike about Full Circle Insights? There's nothing to really dislike, but there is some ...

"Full Circle Insight Feedback"

What do you like best about Full Circle Insights? FCI is truly one of the only comprehensive solutions to enable real closed loop reporting on marketing investment and activity. The solution is rich in pre-built reporting, detailed tracking of funnel activity from top and to bottom and tightly integrated into your existing SFDC and marketing automation platforms. It's a business changer1 What do you dislike about Full Circle Insights? There's nothing to really dislike, but there is some ...

"Expands the Functionality of Salesforce Reporting in a Big Way"

What do you like best about Full Circle Insights? Full Circle Insights installs several packages and new fields into Salesforce. The premise is to capture "active responses" using the campaign member object, which is a smart thing because it's one of the few ways leads and contacts can be tied together in the same report. Features like tacking funnel conversion, funnel velocity (days in stage), and revenue attribution using multiple models are some of it's strongest. Unlike it's competitors ...

"Expands the Functionality of Salesforce Reporting in a Big Way"

What do you like best about Full Circle Insights? Full Circle Insights installs several packages and new fields into Salesforce. The premise is to capture "active responses" using the campaign member object, which is a smart thing because it's one of the few ways leads and contacts can be tied together in the same report. Features like tacking funnel conversion, funnel velocity (days in stage), and revenue attribution using multiple models are some of it's strongest. Unlike it's competitors ...

"VP of Marketing"

What do you like best about Full Circle Insights? We are able to measure the conversion and velocity of leads through the sales funnel. Full Circle Insights records every interaction with a marketing campaign as a response. As a result, we know every interaction a prospect has with our company on their journey to becoming a customer. We know the campaigns that contribute more top-of-funnel leads that convert into qualified leads, opportunities and customers. This means we can invest more in ...

"Must have tool for revenue marketers"

What do you like best about Full Circle Insights? FCI gives us the ability to report on, assess and optimize the entire sales funnel native inside of Salesforce. This has allowed us to improve our forecasting capabilities, clearly visualize areas of the funnel that need attention and optimize our revenue funnel for increased performance. What do you dislike about Full Circle Insights? The only dislike I is that the data is not retroactive once FCI is installed, but that is not a show ...

"Must have tool for revenue marketers"

What do you like best about Full Circle Insights? FCI gives us the ability to report on, assess and optimize the entire sales funnel native inside of Salesforce. This has allowed us to improve our forecasting capabilities, clearly visualize areas of the funnel that need attention and optimize our revenue funnel for increased performance. What do you dislike about Full Circle Insights? The only dislike I is that the data is not retroactive once FCI is installed, but that is not a show ...

"A seamless solution to enable full funnel visibility and tracking."

What do you like best about Full Circle Insights? The implementation team was phenomenal. We have a complicated SFDC configuration and a lot of stakeholders to please. The knowledge, patience and commitment to getting things right helped us implement the tool in a way that helped us solve some very specific needs. What do you dislike about Full Circle Insights? It's a lot of work to get in place. It'll be a project you need to commit the time to see through. What problems is Full Circle ...

"If you use salesforce...you need this one fory our revenue engine"

What do you like best about Full Circle Insights? Love the way that full circle insights sits with you all of the way through implementation and making sure you understand all that's going on. Then of course the reporting is magnificent What do you dislike about Full Circle Insights? Took a little time to get everything synced up and ready to go. Some of which was on our end with our database information What problems is Full Circle Insights solving and how is that benefiting you? Amazing ...