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8.8

Spot Score

Emarsys - Marketing Automation Software

Emarsys Reviews in June 2026: User Ratings, Pros & Cons

Revolutionize your marketing strategy with Emarsys.

4.2

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Emarsys Reviews & Ratings

4.2

Very Good

Based on 696 ratings & 420 reviews

Rating Distribution

Excellent

(261)

Very Good

(132)

Good

(18)

Poor

(6)

Terible

(3)

Spotsaas Editor’s POV

Emarsys consistently stands out as a robust, user-friendly marketing platform that caters to both novice and experienced marketers. Its ease of onboarding, intuitive interface, and extensive training materials ensure that users can quickly get up to speed and leverage its powerful features. The platform excels in providing advanced automation capabilities, ...Read more

Emarsys pros and cons

  • Intuitive and user-friendly platform, making it accessible for marketers without extensive technical expertise.

  • Advanced automation capabilities streamline workflows and enhance productivity.

  • Excellent customer support with quick responsiveness and helpful Client Success Managers.

  • Robust segmentation and targeting options, enabling advanced personalization and campaign customization.

  • Some users find the multitude of features and capabilities overwhelming without proper guidance.

  • Limited web channel campaign options restrict certain use cases.

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Showing 391-400 out of 420

SJ

Steve J. G

03/09/19

4.5 out of 5

"Emarsys, Personalized growth marketing"

What do you like best about Emarsys? This is a very versatile marketing tool, one of the most favorable points that I find in favor of Emarsys, is its versatility for the creation of marketing announcements, with a very professional segementation, of all kinds, with many characteristics, which can lead a campaign, a very determined range of people, with very particular interests, in this case, the adaptation of these campaigns essentially to the market that needs to be reached is very ...

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KL

Kecheng L

12/27/18

5 out of 5

"Growing Platform with Great Support Team"

What do you like best about Emarsys? The platform has been growing really fast over the past couple of years, many new capabilities and functions have been added to adapt to the ever-evolving E-commerce world. Meanwhile, the support team has remained super helpful and support tickets are always solved within the same workday.

AU

Anonymous User

10/08/18

3 out of 5

"First email marketing app I have actually enjoyed using "

What do you like best about Emarsys? I like how easy and user friendly it is to customize emails, schedule emails, and send to our customer base What do you dislike about Emarsys?

AW

Alex W

09/10/18

4.5 out of 5

"Phenomenal staff, good product"

What do you like best about Emarsys? The support team and relational data capabilities. What do you dislike about Emarsys?

AU

Anonymous User

08/31/18

2.5 out of 5

"A Powerful B2C Marketing Platform "

What do you like best about Emarsys? Emarsys allows my company to create a 1-to-1 personalized marketing to each customer so my clients can achieve and maintain truly personalized interactions for with me as needed. This is extremely essential for great customer service.

AU

Anonymous User

08/30/18

4.5 out of 5

"Better partnership with Travelbag"

What do you like best about Emarsys? It has provided a solid, reliable CSR platform on which we have built a strong communications strategy. Keen to offer insight and implement new ideas to maximize value, we have introduced a number of new strategies under their guidance.

AU

Anonymous User

08/14/18

2.5 out of 5

"Emarsys for Retail Marketing"

What do you like best about Emarsys? Fairly quick/easy to use for someone who doesn't know coding, lots of features that can help us streamline our online email subscription process.

MO

Michael O

07/24/18

5 out of 5

"The Personalized Solutions Separate Emarsys from Other ESPs"

What do you like best about Emarsys? Myron has been in business for 70 years, which presents its own challenges with regards to adapting their business model in order to remain competitive in the digital age. That's where Emarsys has been so helpful. The entire team at Emarsys has taken the time to understand our goals, business model, and technical capabilities, and with that understanding they've recommended and helped implement custom solutions that have already paid-off. Our email ...

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JC

Jack C

06/20/18

4 out of 5

"Best in class features & functionality"

What do you like best about Emarsys? Smart insights and automation tooling in Emarsys is both advanced and flexible, but also really simple to implement. Bundles of functionality and targeting in a drag and drop style creator that makes creating new email journeys a breeze.

AU

Anonymous User

05/02/18

3 out of 5

"Daily doing works well, with some issues by the time"

What do you like best about Emarsys? Good usability, easy to handle in daily doing and easy to learn for new people. The automation centre is easy to handle (drag & drop).

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].