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8.8

Spot Score

Emarsys - Marketing Automation Software

Emarsys Reviews in May 2025: User Ratings, Pros & Cons

Revolutionize your marketing strategy with Emarsys.

4.2

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Emarsys Reviews & Ratings

4.2

Very Good

Based on 696 ratings & 420 reviews

Rating Distribution

Excellent

(261)

Very Good

(132)

Good

(18)

Poor

(6)

Terible

(3)

Expert's Review

Emarsys consistently stands out as a robust, user-friendly marketing platform that caters to both novice and experienced marketers. Its ease of onboarding, intuitive interface, and extensive training materials ensure that users can quickly get up to speed and leverage its powerful features. The platform excels in providing advanced automation capabilities, ...Read more

Emarsys pros and cons

  • Intuitive and user-friendly platform, making it accessible for marketers without extensive technical expertise.

  • Advanced automation capabilities streamline workflows and enhance productivity.

  • Excellent customer support with quick responsiveness and helpful Client Success Managers.

  • Robust segmentation and targeting options, enabling advanced personalization and campaign customization.

  • Some users find the multitude of features and capabilities overwhelming without proper guidance.

  • Limited web channel campaign options restrict certain use cases.

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Showing 151-160 out of 420

AK

Albert K

08/16/21

4 out of 5

"Many useful features. Really like automation programs in Emarsys"

What do you like best about Emarsys? I like the Automation program very much. What do you dislike about Emarsys?

AU

Anonymous User

08/13/21

5 out of 5

"Emarsys is such a robust marketing tool + top notch support!"

What do you like best about Emarsys? Emarsys support is top-notch; I can always count on them when I get stuck in the process somewhere. Emarsys's features are robust and usually make it reasonably easy to accomplish whatever goal we are working toward. I especially enjoy the web channel and predict features, although both could use a few tweaks to make them 100%.

AU

Anonymous User

08/13/21

3.5 out of 5

"We have been using emarsys for email campaigns since 2013 and are getting good results."

What do you like best about Emarsys? The support and out contact persons are very professionel, helpfull and kind. The online docus are very detailed understandable.

AU

Anonymous User

08/13/21

4.5 out of 5

"Platform is easy to use"

What do you like best about Emarsys? Email campaigns are easy to use and adapt. Personalization fields are useful. What do you dislike about Emarsys?

AU

Anonymous User

08/12/21

4.5 out of 5

"The Most Comprehensive Marketing Platform We've Used"

What do you like best about Emarsys? The training Emarsys offer for onboarding to the platform, support articles, and account managers are second-to-none. There is a wealth of knowledge available to help stakeholders of all levels from management to execution-orientated staff.

NM

Negar M

08/12/21

4.5 out of 5

"All in 1 omni-channel CRM for E-commerce"

What do you like best about Emarsys? There are out-of-the-box solutions for most basic campaigns required for E-commerce which can be setup quickly. The Relational Data is a game-changer as it allows much more customization and segmentation based on the specific business data.

AU

Anonymous User

08/12/21

4 out of 5

"Emarsys"

What do you like best about Emarsys? It's easy to build an email. We use the block based template What do you dislike about Emarsys?

AU

Anonymous User

08/12/21

5 out of 5

"Very user friendly and a great support team"

What do you like best about Emarsys? I like the support team and account manager. What do you dislike about Emarsys?

AU

Anonymous User

08/12/21

4 out of 5

"Once you are able to understand the workflows, Emarsys is something easy to use and a great tool"

What do you like best about Emarsys? Automation program, the analytics from emarsys What do you dislike about Emarsys?

AU

Anonymous User

08/12/21

4.5 out of 5

"Emarsys : An AI driven automated Omni channel email marketing system for retailers"

What do you like best about Emarsys? Choosing Emarsys as an Email Marketing platform has proved a game-changer for us. We now have more insights into our customer and their behavior, enabling us to do more targeted marketing. Behavioral anayltics insights that this platform provides is very rich and helped us make good and sensible decisions when engaging with our customers.