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8.8

Spot Score

Emarsys - Marketing Automation Software

Emarsys Reviews in June 2026: User Ratings, Pros & Cons

Revolutionize your marketing strategy with Emarsys.

4.2

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Emarsys Reviews & Ratings

4.2

Very Good

Based on 696 ratings & 420 reviews

Rating Distribution

Excellent

(261)

Very Good

(132)

Good

(18)

Poor

(6)

Terible

(3)

Spotsaas Editor’s POV

Emarsys consistently stands out as a robust, user-friendly marketing platform that caters to both novice and experienced marketers. Its ease of onboarding, intuitive interface, and extensive training materials ensure that users can quickly get up to speed and leverage its powerful features. The platform excels in providing advanced automation capabilities, ...Read more

Emarsys pros and cons

  • Intuitive and user-friendly platform, making it accessible for marketers without extensive technical expertise.

  • Advanced automation capabilities streamline workflows and enhance productivity.

  • Excellent customer support with quick responsiveness and helpful Client Success Managers.

  • Robust segmentation and targeting options, enabling advanced personalization and campaign customization.

  • Some users find the multitude of features and capabilities overwhelming without proper guidance.

  • Limited web channel campaign options restrict certain use cases.

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Showing 101-110 out of 420

MF

Molly F

07/13/22

1 out of 5

"Emarsys has definitely made our life harder than it has easier."

What do you like best about Emarsys? There's a lot of data that we can use but it's kind of hard to read and only some things have data. I appreciate the training hours that are given to us, but that is really the only thing that allows me to feel comfortable using the platform.

AU

Anonymous User

07/11/22

2.5 out of 5

"It has been a complicated tool for marketers"

What do you like best about Emarsys? The Visual Content Editor is great and easy to use What do you dislike about Emarsys?

HT

Heberley T

07/08/22

2 out of 5

"emarsys review"

What do you like best about Emarsys? web extend but is was very bad in the attribution models there is an improvement oportunity What do you dislike about Emarsys?

AU

Anonymous User

07/06/22

4.5 out of 5

"Very user friendly platform that continuously improves"

What do you like best about Emarsys? The pre-built tactics make it easy for marketers to set up automated marketing campaigns. What do you dislike about Emarsys?

TZ

Tobias Z

06/24/22

4.5 out of 5

"Powerfull plattform with nearly everything you need"

What do you like best about Emarsys? Everything in e-mail marketing can be mapped via emarsys. In addition, many features such as "web channel" and, brand new, "web push" are very helpful to increase the conversion rate. The webinars are always very well structured and you always learn new things and get helpful insights.

AU

Anonymous User

04/13/22

3 out of 5

"Emarsys Review"

What do you like best about Emarsys? The opportunity to build complex automation programs and customer journeys within Emarsys. What do you dislike about Emarsys?

SG

Shawn G

03/23/22

4.5 out of 5

"Great Software & Staff!"

What do you like best about Emarsys? Access to friendly and helpful staff members that are there for you when you need it. The software is straightforward to navigate.

HS

Harpreet S

03/23/22

4.5 out of 5

"Work on CRM Integration project with Emarsys for Goodfood Inc."

What do you like best about Emarsys? Excellent Knowledge base, talented professional team & on-time responses are key features of the project with Emarsys. What do you dislike about Emarsys?

AU

Anonymous User

03/23/22

4.5 out of 5

"Highly Recommend"

What do you like best about Emarsys? The team was great and they made sure we were well taken care of. Thanks Matt, Alicia, Ashley, Kyle and Noah. What do you dislike about Emarsys?

NP

Natalie P

03/23/22

4.5 out of 5

"Email and Loyalty Supervisor"

What do you like best about Emarsys? The fact that we are able to use cool items like the customer lifecycle and product affinity to help us make better business decisions.

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

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