Drift Reviews in July 2026: User Ratings, Pros & Cons

One of the best conversational marketing experience out there

What do you like best? Many localizations Really interactive bot experience with various skills Friendly support Top notch UI/UX Free Bot skill with automated, interactive Documentation insights Free plan Branded, customized documentation Drift page and Consultants profile pages What do you dislike? Few bugs related with Russian localization under Drift Help compartment (at least what i've recently faced. Relatively expensive Bot paid skills. Would be great to see a suitable ...

50% increase in qualified leads!

What do you like best? We've seen a 50% increase in qualified leads coming in through our website after installing Drift. Drift allows our prospects to connect with us much more quickly (and makes it less likely for them to forget they filled out a form or potentially hear back from a competitor before us! What do you dislike? No bot is perfect. We get much more spam inquiries into our chat box and somehow, despite our best efforts, they end up in SalesForce and need to be cleaned ...

It's all about conversation, NOW!

What do you like best? It qualify leads for your reps. You can setup the bot and ask the question you normally ask before booking a call. Then the bot do it for you. So you have meetings planned without having to spend time for it. You can fully concentrate on having meaningful conversation. We also use it on our pricing page to increase the self-serve purchase where the bot answer the most common questions. We replaced the "Contact Sales" form with a simple bot. What do you dislike? It ...

Good idea but buggy and almost impossible to cancel

What do you like best? I love the idea behind conversational marketing and creating a connection with the prospective client vs going back and forth before the conversion occurs. The Drift support team was available and answered questions as they popped up. The front and backend UX is solid. Very clean and pretty easy to use. The exception being you need to know that some areas autosave while others require the save button being pushed - ideally it would all be autosaved or at least ...

Neat idea, executed well, works better for some business models than others

What do you like best? Drift is pretty easy to set up and has a great customer success team to get you started and keep you going. Definitely some smart cookies over there. The base premise of their product (people are sick of forms and just want to talk is logical and something marketers should embrace. What do you dislike? They seem to ship out updates pretty rapidly. This is both a good thing in that they add new things often but the flip-side is that a lot of them aren't particularly ...

One of the most appealing, beautiful and expensive website chats on the market

What do you like best? - The design of the chat widget is gorgeous. It works on any browser and every mobile phone, I've tried, like a charm. With other chat widgets, I had lots of issues that it hasn't been displayed always correctly. - Advanced bot and automation capabilities based on tags and other attributes - Live view of prospects on your website with direct contact via web chat functionality - Outbound marketing (sending sequences and tracking of emails with their drift Gmail ...

Thinking of using Drift? Beware.

I began a contract with Drift back in May. What the system does is really incredible - IF they spend time to help you implement it. From the beginning, I had to be proactive in asking for their team's support over and over again (they'd rather send you to tutorials and make you do the hard work of figuring things out on your own time. This unfortunately is not conducive for me as a fellow small business owner in Boston who has limited time. You would think at such an expensive price point, ...

Thinking about using Drift? Beware.

What do you like best? The actual software is very sophisticated and when implemented correctly could have a lot of value. What do you dislike? I began a contract with Drift back in May. What the system does is really incredible - IF they spend time to help you implement it. From the beginning, I had to be proactive in asking for their team's support over and over again (they'd rather send you to tutorials and make you do the hard work of figuring things out on your own time. This ...

There really is not alternative to…

There really is not alternative to Drift. If you want to work with playbooks to create chatbots, Drift is the only way to go. A couple of observations:- In order to really utilize their "playbook" option, you need to pay for a plan. The free one simply won't suffice (the functionality isn't even extended to free users. If you're just looking for a free chat widget, then there are better options.- There is a huge learning curve. I think the UI for the admins could use some work.

We converted someone in less than 1 hour after implementation!!

What do you like best? Super easy to install and integrate into the site. It was easy for us to add additional members of our team. With both the app, site and Slack integration we are easily able to connect with our customers from anywhere immediately without feeling like we might miss something. What do you dislike? I was originally not thrilled we needed to upgrade plans to add an additional member, but after a few days Drift more than paid for itself. Recommendations to others ...