dotdigital Reviews in May 2025: User Ratings, Pros & Cons

Results get delivered and clients get business insight and sales.

What do you like best? The best feature is how easy all elements of the system seamlessly work together from CRM API to results quants. What do you dislike? The time it takes a little while to set up but not all elements of this are down to any one individual company. Recommendations to others considering the product: Get it, it's a fantastic tool that is multi versatile in its approach. What problems are you solving with the product? What benefits have you realized? ...

Easy to use, functional and all round good product

What do you like best? I really like how easy it is to get to grips with the platform - I've been using it for several years now and this is my second organisation that I've used it at. Had my organisation not been in the process of getting Dotdigital as I arrived, I would have recommended it to them! The drag and drop build is very useful for those who can't write HTML, I train others up around the organisation to use Dotdigital and this is a very helpful feature. So simple to ...

I've had a great experience with the Engagement Cloud so far

What do you like best? 1. The interfact. It's easy to find your way around the platform; whether you're building emails, looking for campaign reports, building surveys or managing programs. 2. The immediate support. It's been great to use the live chat feature when I get stuck with a problem. I've generally found the support staff to be very helpful and extremely fast in their response time. 3. The wider support. We've had fantastic help with various projects, such as updating ...

Offers everything you need!

What do you like best? I love how easy it is to use! The platform helps you build programmes, segments and campaigns without any problems...Dotdigital let's you do everything really easily, which is great when your online marketing team are busy and do not have the time to dedicate to sussing out how to set things up. They can get straight to implementation. The reporting is great too. What do you dislike? It is quite expensive so may not be suitable for smaller organisations or ...

Great Customer service, powerful system

What do you like best? The great customer service, and advisers who help fix problems> They are always on hand to help with any query no matter how big or small this may be. Whether its a tiny issue that only requires a quick prompt, to a system wide issue that require in-depth technical analysis.Another great system is the automation feature, that allows you to build paths, triggered responses and programs that can do automatic email tasks without the need for constant user input. ...

Fantastic Functionality

What do you like best? I like that the functions within DotMailer provide a clean email which, when sent, look fantastic. The ability to access the analytics for each email is also very helpful and provides a comprehensive insight into the email performance. The ability to split test within the application and for it to be as easy as it is is fantastic.The ease of setting up new users on the platform is fantastic with different levels of access dependant on job title. It is also ...

Intuitive and forward-thinking

What do you like best? An intuitive set of tools which has evolved and moved with the changing demands of digital marketing. I also enjoy thought leadership articles and events to help me get the best from my subscription. What do you dislike? Niggles with being able to navigate between screens. What problems are you solving with the product? What benefits have you realized? Better targeted email marketing.

Fantastic service and a great platform

What do you like best? The improved DotDigital platform is user friendly and easy to understand. Everything is where it should be. Account manager is also fantastic, always on hand to help where needed. What do you dislike? An optimised best sender time - based on each account would be fantastic. What problems are you solving with the product? What benefits have you realized? No problems, all answers are dealt with swiftly and efficiently

So good that upon moving to my new company i immediately recommended it

What do you like best? customer support is without doubt the best i have ever witnessed - they are also constantly adding new features based on customer feedback and market insight - it's brilliant What do you dislike? can be pricey depending on the package that you choose Recommendations to others considering the product: Talk to the customer services team as much as possible and use their knowledge base - no matter how small the question they will be able to help, and ...

Easy to use

What do you like best? I like the fact digital is pretty easy to use. No training is required and it's easy to navigate around. What do you dislike? the thing I dislike the most is the building blocks, sometimes it can get a bit frustrating moving things around. I think it would be better if you want restricted to putting things where you want them to go. What problems are you solving with the product? What benefits have you realized? Being a saas dotdigital has allowed us ...