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8.8

Spot Score

dotdigital

dotdigital Reviews in June 2026: User Ratings, Pros & Cons

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4.3

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dotdigital Reviews & Ratings

4.3

Very Good

Based on 905 ratings & 763 reviews

Rating Distribution

Excellent

(587)

Very Good

(139)

Good

(14)

Poor

(5)

Terible

(18)

Spotsaas Editor’s POV

Dotdigital has proven itself as a robust, user-friendly, and feature-rich platform for digital marketing, consistently earning praise for its intuitive design and powerful capabilities. Customers widely appreciate the seamless integration with external systems, allowing for efficient data syncing that enhances the personalization of campaigns. The platform's ...Read more

dotdigital pros and cons

  • User-friendly platform with intuitive tools that simplify email marketing and automation processes, even for non-technical users.

  • Robust and comprehensive feature set, including automation, analytics, and reporting tools to enhance marketing effectiveness.

  • Efficient and seamless integrations (e.g., CRM and e-commerce platforms) enable personalized and targeted marketing campaigns.

  • Exceptionally responsive and knowledgeable customer support team, praised for their quick resolutions and proactive guidance.

  • Limited detailed reporting options for specific campaign types, like SMS campaigns.

  • The platform’s extensive feature set can be overwhelming for first-time users without proper onboarding or guidance.

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Showing 551-560 out of 763

CL

Constance L

11/15/19

5 out of 5

Easy to use, complete and affordable

What do you like best? Drop and drag interface for emails, forms. Changing the look/feel of emails is easy and doesn't require a designer or programmer. Reporting compare feature is the bomb for looking at side-by-side performance of emails. Love the performance by segment feature for emails, too, using tagging. What do you dislike? Doesn't have plug-ins with other platforms like we use (like Survey Monkey), reporting not as robust as other platforms What problems are you ...

Read more

AI

Administrator in Retail

11/15/19

5 out of 5

The most powerful platform

What do you like best? Using programs to send campaigns and update contacts in a simple and easy process is what the Engagement Cloud does better than any other service we have used. The Program tool is so easy to use! We have over 40 running at any one time. What do you dislike? The reporting could be a bit more granular. What problems are you solving with the product? What benefits have you realized? Keeping a contact engaged is what matters most. With Engagement Cloud ...

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FH

Fiona H

11/15/19

5 out of 5

Excellent user friendly platform

What do you like best? The platform is very user friendly, i find it so easy to use and navigate my way around. If i am unsure how to do or use something, there is always an article to help or the live chat which is EXCELLENT. What do you dislike? The way of reporting on automated programmes. Is is still do-able, but it could be a lot better. What problems are you solving with the product? What benefits have you realized? Re engaging customers to come back to the ...

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TB

Thomas B

11/15/19

3.5 out of 5

Very Easy to Use and Advanced Platform

What do you like best? The ability to create complex multichannel journeys but still easy for anyone to pick up and learn quickly. What do you dislike? The reporting could be greatly improved upon. Being able to have a solution that can be exported to an SCV would be a great help. Recommendations to others considering the product: I would thoroughly recommend using dotdigital Engagement Cloud. Any person can very easily learn and develop on the platform, and the support ...

Read more

OP

Olivia P

11/15/19

4.5 out of 5

My experience with dotdigital

What do you like best? I like how easy to use it is, very simple layout and it's been simple to train new staff with it regardless of their marketing experience. What do you dislike? Sometimes it can be glitchy and does time out too quick for my liking. Recommendations to others considering the product: If you are looking for a simple, easy to use platforms to boost your marketing presence and inform your customers, purchase this software. What problems are you solving ...

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CC

Charlotte C

11/15/19

4.5 out of 5

Great simple to use platform

What do you like best? My favourite thing about dotdigital is that it is so easy to use, you simply drag and drop content into different fields. Once you are comfortable with the basics there are then so many other features that you can learn about and add to your campaigns. What do you dislike? The only thing I struggle with is some of the slightly 'glitchy' elements like how to copy a template seems like a slightly convoluted process. Also sometimes the high security level at the ...

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AI

Agency in Marketing and Advertising

11/15/19

4 out of 5

Excellent resource to send and plan email campaigns

What do you like best? The email builder, its extremely easy to build and test campaigns for all clients from this. What do you dislike? The chat support, they rarely solve the issue and the majority of the time they don't know what they're doing. What problems are you solving with the product? What benefits have you realized? We're solving engagement issues for our clients and therefore driving more engagement and bookings for them. The automation section is a greta ...

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AI

Administrator in Retail

11/15/19

4 out of 5

Great service, amazing support!

What do you like best? I love the program editor the most, it's simple and makes sense as well as very powerful! What do you dislike? The landing page and form builder, this needs major improvement. What problems are you solving with the product? What benefits have you realized? Integrated omni channel marketing across multiple systems.

UI

User in Consumer Services

11/15/19

4 out of 5

At your fingertips

What do you like best? The training that I received was great. I like the graphic approach to the automation... it makes it much easier to plan especially as it incorporates all channels. What do you dislike? Would be nice if there was an automatic throttling of emails beyond what is currently in place... so if I send out a large batch of emails there would be a Sending system that would show me the best practice approach... E.g. the address book needs to be split into batches of ...

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KK

Kassandra K

11/14/19

4.5 out of 5

Amazing experience with DotDigital

What do you like best? I love how user-friendly the platform is. Building eDMs is a very easy and seamless process. I also like easy it is to request for support via LiveChat and Beatrice - my Head of Customer Success representative. What do you dislike? Since I move through different child accounts, some campaigns I've created in the past have unexpectedly disappeared. What problems are you solving with the product? What benefits have you realized? The Dotdigial Engagement ...

Read more

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].