dotdigital Reviews in May 2025: User Ratings, Pros & Cons

Powerful, feature packed and easy to use

What do you like best? Automation. You can be as complex or as simple as you want to be, the flexibility to use segments or address books and ease of importing. I was part of the beta access to the form feature on landing pages and this makes things so much easier when designing custom ones. What do you dislike? I would like to see more controls on the template building. The code editor could be improved as well, highlight individual <div> or <table> rows. Stylesheet ...

dotdigital Engagement Cloud - a SaaStastic marketing platform

What do you like best? Easy and simple to use piece of kit allowing my marketing campaigns to be more data-driven What do you dislike? Having to prove to colleagues that the best way to validate ideas and to improve email marketing performance is by being research and data driven. What problems are you solving with the product? What benefits have you realized? Multiple benefits from having in-depth reporting analytics that integrate with our business systems.

Easy, breezy, dotdigital

What do you like best? How easy it is to use and for new starters to pick up. I also love the dynamic options which make emails more targeted without having to create multiple emails. What do you dislike? Some of the reporting isn't easily accessible or exportable. Recommendations to others considering the product: Go for it! What problems are you solving with the product? What benefits have you realized? Increased lead gen without needing more emails.

Gets the Job Done for a B2B Midsize Digital Marketing Department

What do you like best? - Good support team is always responsive and follows up quickly. - Platform has good deliverability vs freemium options - Good automation builder - WYSIWYG is solid and accurately represents what customers see - transparent billing - some interesting metrics captured in the reporting, which is hampered by a lack of features in the reporting area of the tool. What do you dislike? - I wish datafields had dropdown options for the field types. ...

Good email marketing platform, intuitive and easy to use

What do you like best? Overal GUI of platform is intuitive and straightforward. Onboarding was relatively easy. Program builder for triggered email is easy to use. Good API. Support has been quick and helpful whenever needed. Very, very, little downtime. Segmentation tool is great! Price is very competitive for featured offers and number of subscribers. Platform is often updated with new features. What do you dislike? Email results reporting could be improved. Had trouble ...

Dot Digital has helped us make vast improvements to our email marketing campaigns.

What do you like best? Firstly the team at Dot Digital were fantastic throughout the on-boarding process and the training provided was incredibly thorough and enjoyable, so that was a great start. We really like the structure of setting up child accounts, the ease and customisation available in the template builder, and the detailed analysis we can get from the reporting suite. What do you dislike? We would really like to see some branding improvements in the surveys and forms ...

Resolve Issues in a timely manner

What do you like best? Fast response time and engaging customer service reps. What do you dislike? Website is confusing at first. Trial process was quite limited. What problems are you solving with the product? What benefits have you realized? Email marketing for our dealerships. Increased response time and possible leads.

Good system, great support

What do you like best? Support from the team when you need it, quick response from the teams and clear instructions. What do you dislike? Account managers don;t seem proactive, or even very reactive. Only get in touch when they want to increase your tariff Recommendations to others considering the product: make use of support services. Ensure to make use of all features What problems are you solving with the product? What benefits have you realized? Abandoned cart ...

Excellent user friendly platform

What do you like best? The platform is very user friendly, i find it so easy to use and navigate my way around. If i am unsure how to do or use something, there is always an article to help or the live chat which is EXCELLENT. What do you dislike? The way of reporting on automated programmes. Is is still do-able, but it could be a lot better. What problems are you solving with the product? What benefits have you realized? Re engaging customers to come back to the ...

The most powerful platform

What do you like best? Using programs to send campaigns and update contacts in a simple and easy process is what the Engagement Cloud does better than any other service we have used. The Program tool is so easy to use! We have over 40 running at any one time. What do you dislike? The reporting could be a bit more granular. What problems are you solving with the product? What benefits have you realized? Keeping a contact engaged is what matters most. With Engagement Cloud ...