dotdigital Reviews in May 2025: User Ratings, Pros & Cons

Easy to use and friendly staff always willing to help

What do you like best? The segmentation - and weekly newsletters to improve email (and the dotties awards for inspo) What do you dislike? I'd like more info on the product (flowcharting) as it can get a little confusing at times. Recommendations to others considering the product: Definitely up there with one of the top email marketing platforms - especially recommended for ecommerce sites/brands What problems are you solving with the product? What benefits have you ...

Easy to use for beginners with low needs, needs a lot of improvement for advanced users

What do you like best? Dotdigital is easy to use for beginners or less tech savy users. The standard dashboard and creation of e-mail is easy. The chat support is very good, I've not ever seen this high engagement within any other system. The insights feature is nice, but cumbersome. Segment feature also really works nice. Great GDPR control What do you dislike? If you're an advanced users you start to be annoyed very quickly with many things in the systems. Salesforce ...

One of the better options for large-scale EMS

What do you like best? Excellent opportunities for easy to understand automation (and a pretty nicely designed UX). We've run a variety of short-term (6 week) programmes more efficiently via the dotdigital Engagement Cloud - previously dotmailer. There's a good level of personalisation available for campaigns created in the product and a coupe of tools to try and better join up email and PPC advertising. We have also found success using the chat function on the dotmailer site in ...

A solution that works great for the marketing unit

What do you like best? The ability to monitor your email campaigns is very easy to use. The overall ranking potential customers with email interaction has been critical to our business. The ability to export lists to Excell makes marketing meetings easier. It's really great for managing address books and targeting segments. What do you dislike? When you export data for excel, it exports the file to a .csv file by default, and in this scenario, you may lose data more often than ...

Would recommend to anyone

I have worked with both Beatrice and Jo at Dotdigital and have received the best customer support I have experienced in my time working with digital platforms.DD is user-friendly, has a multitude of excellent features and is all round a superior product to its competitors that I have used (which are many). I would recommend them to anyone seeking a new digital engagement platform.

The best support

We've been using the DotDigital platform for 5 months now. I've found it to be easy to use, and the functionality covers everything we're after. Above all I think the support is what stands out for me. Our customer success manager is always in contact and responds quickly to any queries. The chat support is instant and they usually sort anything I'm struggling within within minutes or they escalate to a specialist in that area. We were on a competitors platform for 5 years before switching ...

Awful experience after being customers for 2+ years

I work for a FinTech company that has had a subscription with DotDigital for two years. I reached out to DotDigital at the end of August before our contract was set to renew at the start of September to discuss our options - I did not hear back from them for almost three weeks, in this three weeks I contacted several customer lines via phone and email and also contacted our account manager on several occasions. Once they did get back to me they told me we were unable to cancel our contract ...

Small changes make big differences

Thanks to Beatrice from the APAC team for the masterclass which has taught me some small changes with segmentation and automation can make positive impacts to customers experiences which ultimately increases revenue, thanks!

Dotdigital Collaboration and marketing system !!

What do you like best? The Dotdigital system is clean, a new updated system free of any obsolete features, for us it is a very nice tool and I like to use the campaign system that allows designing, it can be created directly from Dotdigital, which is why I find it very innovative. Any other tool related to marketing, from the software or its Online system, I am happy because it has provided solutions and we have also been able to contact support for any questions or help. What do you ...

Dotdigital Engagement Cloud a clean marketin!!!

What do you like best? Our experience has been satisfactory, however they should make improvements in the customization of the templates we use to send emails. This does not mean that it is a bad platform, quite the opposite. It can be better than it is and offer the user greater performance within the platform, the tools are attractive and fit perfectly in the company and the workers are happy. What do you dislike? This platform is a tool that allows you to carry out email ...