dataxu Reviews in June 2025: User Ratings, Pros & Cons

Consistent performance and strong technical support

What do you like best? Most importantly the performance of our campaigns since using dataxu has always been consistently strong. Also the support we get from the EU platform solutions team is always very prompt and useful. We transitioned from being on a managed service to being self-serve and the support & training throughout this period was very good. We had reguarly calls and face-to-face meetings with the dataxu team to ensure the transition was as smooth as possible. What do you ...

Best for holistic approach

What do you like best? Account managers are really helpful and solution oriented. Reach is powerful and post view performed really good . What do you dislike? There are many advanced features in the platform but none of them is handy like data marketplace or other add ons such as forecast tools and audience profiling What problems are you solving with the product? What benefits have you realized? At the back end they have almost every solution and you can activate them with the help of ...

Best for holistic approach

What do you like best? Account managers are really helpful and solution oriented. Reach is powerful and post view performed really good . What do you dislike? There are many advanced features in the platform but none of them is handy like data marketplace or other add ons such as forecast tools and audience profiling What problems are you solving with the product? What benefits have you realized? At the back end they have almost every solution and you can activate them with the ...

Efficient, precise & user-friendly

What do you like best? Having complete control over running campaigns through dataxu's easy to use TouchPoint DSP, but also having the support from the dataxu team whenever I need assistance or guidance. TouchPoint is easy to use and meets our requirements. We use it for Display, Video, Mobile and Cross-Device and it has helpful features such as bulk editing, frequency capping, contextual targeting and mobile tracking that help us deliver ROI for our clients. What do you dislike? A ...

Efficient, precise & user-friendly

What do you like best? Having complete control over running campaigns through dataxu's easy to use TouchPoint DSP, but also having the support from the dataxu team whenever I need assistance or guidance. TouchPoint is easy to use and meets our requirements. We use it for Display, Video, Mobile and Cross-Device and it has helpful features such as bulk editing, frequency capping, contextual targeting and mobile tracking that help us deliver ROI for our clients. What do you dislike? A few ...

Made Life Better

What do you like best? Touchpoint DSP is very intuitive and has made it more efficient and easy when setting up campaigns. Also, being able to pull reports through ClearSight at the click of a button is super helpful when clients request reporting updates. What do you dislike? The ClearSight reporting technology is a great tool! I occasionally run into just a few minor issues while using. For example, sometimes when pulling bigger reports, it can take a bit of time to receive them. I ...

Made Life Better

What do you like best? Touchpoint DSP is very intuitive and has made it more efficient and easy when setting up campaigns. Also, being able to pull reports through ClearSight at the click of a button is super helpful when clients request reporting updates. What do you dislike? The ClearSight reporting technology is a great tool! I occasionally run into just a few minor issues while using. For example, sometimes when pulling bigger reports, it can take a bit of time to receive them. I do ...

Fine

What do you like best? Offered Unique data targeting capabilities What do you dislike? Pricing isn’t comparable to counterparts What problems are you solving with the product? What benefits have you realized? Targeting the right user

Fine

What do you like best? Offered Unique data targeting capabilities What do you dislike? Pricing isn’t comparable to counterparts What problems are you solving with the product? What benefits have you realized? Targeting the right user

Frustrating a lot of the time.

What do you like best? Conversations with company reps when there are issues at hand. What do you dislike? The amount of time it takes to solve an internal issue is longer than it should be. What problems are you solving with the product? What benefits have you realized? Campaign optimization. DataXu proves to be a strong display tactic in the way of serving impressions.