CreatorIQ Reviews in May 2025: User Ratings, Pros & Cons

Necessary product for our team

What do you like best? CreatorIQ has helped our team more efficiently communicate to our external partners. As talent managers, it's important for us to quickly and effectively showcase our talent - their reach, bios, pertinent information, etc, What do you dislike? We have had very few negative issues with the platform. What problems are you solving with the product? What benefits have you realized? Compiling data for potential partners and gathering data post-campaign has ...

CIQ is the best all around tool for Influencer Campaigns

What do you like best? CreatorIQ combines database, list building, campaign tracking, reporting, and more into one product. They've worked closely with influencer marketing companies over the last several years to understand the needs in the space, and the output is a product that delivers both in depth of features and data, while creating a workflow that is intuitive. What do you dislike? Influencer search feature still needs some fine tuning, but they're constantly working on ...

CreatorIQ works very well for my client

What do you like best? The people and the customer success team. Very responsive. They care about client success. We also like the updated Discovery feature, and the organized campaign management features. What do you dislike? It's not the least expensive solution out there, but I think the service is good so it's worth it. Recommendations to others considering the product: I've worked with CreatorIQ for 2 companies now. I highly recommend them. What problems are you ...

User Friendly and Aesthetically Pleasing To The Eye

What do you like best? CreatorIQ takes all the hard work out of calculating key metrics or relying on influencers to provide them. As a non-math person, I love that feature. It also compiles one-sheets and wrap up reports, which I use frequently and are major selling points for my clients. What do you dislike? Sometimes certain features stall on me, but it is rare. For my field, I have a hard time with discovery because I work in such a niche market. But, I don't really need/rely ...

Robust System

What do you like best? A very comprehensive system that is easy to learn and master. I love how many filters CreatorIQ has provided to focus your search. It's super easy to find creators, add them to a campaign, and start collaborating! What do you dislike? The hundreds of filters allow you to find the perfect creator/s for your needs. My only gripe is that CreatorIQ occasionally pulls creators that aren't applicable to the search parameters. Not a big deal though! It's easy enough ...

Creator IQ - Saves me time and helps me make money.

What do you like best? Organization. I'm a little OCD and defiantly a neat freak. CIQ gives me all of the information I need to evaluate my various campaigns, they make it clear & concise and it looks good while doing it. The reports are client ready, easy to use and very customizable. What do you dislike? Like I mentioned, the reports are very customizable, but sometimes not as much as you may need. Some of my clients have very specific asks, and I need to include those things on ...

CreatorIQ FTW!

What do you like best? I am 100% obsessed with the reports that it would pull. It was so helpful when it came to showing management and clients numbers and content. I also loved the influencer decks that you could create that showcase who you were using and why. What do you dislike? At times it can be a little hard to maneuver your way around, but once you do it once, you get the hang of it! What problems are you solving with the product? What benefits have you realized? ...

Best tool for all things influencer marketing

What do you like best? I've been doing influencer marketing for 4 years and have always used CreatorIQ as the primary tool for campaigns. The reporting feature is my absolute favorite and clients love it! What do you dislike? Nothing comes to mind. We have always gotten what we needed from CreatorIQ. What problems are you solving with the product? What benefits have you realized? Being able to keep influencers organized within the platform, and use reporting to show the ...

CreatorIQ is amazing!

What do you like best? The thing I like best about CreatorIQ is how simple everything is to navigate. I could find influencers for a social media campaign I was running and the reports they created for me at the end of my campaigns are beautiful. What do you dislike? The thing I dislike about CreatorIQ was I didn't have access to every single creator in their database. Recommendations to others considering the product: I'd recommend this product to others because of the ...

Best comprehensive solution for a growing industry

What do you like best? Our entire team uses the platform for influencer discovery, campaign management and reporting. It's the closest thing we have to a one-stop solution. What do you dislike? The platform is built for utility, and has sacrificed aesthetics for function. Recommendations to others considering the product: Do your research and demo the product. There are many competitors that say they can do everything, but few actually can. It is tough to filter through the ...