CleverTap Reviews in June 2025: User Ratings, Pros & Cons

“The mobile marketing and application marketing platform”It provides you powerful segmenting.

What do you like best? Clever tap helps you track your customer value towards your application. It is very cheaper in price. Easy to understand and use. It provides you tools to manage your product and track its performance. It is one of the powerful apps to process data in huge amount in a second. It helps you start tracking user events up like how are they giving you response to your particular application. We can move into user timelines as well. It helps you get the data in real time. ...

Handy tool!

What do you like best? The most important thing about clever tap is its high rate of users. Numerous customers and marketing channels are using it. The number of campaigns is being conducted by it's like: clever campaign triggered and schedule campaign. Segmentation and A/B testing is also available. Segmentation makes this very easy for marketers to decide what group of customer they need to communicate. Tracking analysis can be uninstalled if needed. What do you dislike? Well no ...

Clevertap is one stop for everything related to our application.

What do you like best? The best thing i love about clevertap is that i have can see everything and related to data to our app in one place. This makes me take quality and timely decisions which have a positive impact in the overall development. I can easily take control and make journeys accordingly. Thank you What do you dislike? There is nothing to dislike you guys are amazing and i so love using Clevertap. thank you once again. Recommendations to others considering the product: ...

CleverTap works great but my onboarding process did not explain its implementation complexity

What do you like best? I like best how easy it is to see segments of users and recent activity, but also see profiles. What do you dislike? I disliked the need to have all our events sent client-side in order to have the best profiles in the CleverTap system, and how the complexities of profile creation and merging were not explained in my onboarding and only came to light over time. Recommendations to others considering the product: Before you decide to implement, if you are ...

Clevertap makes a difference

What do you like best? I love that Clevertap enables me to reach users from the start of the funnel through registration and then engagement and retention. What do you dislike? First, there are no downsides to using Clevertap. Even when our campaigns or journeys are not a success we have learned something about our users and can make the necessary adjustments. The one challenge is while learning how to use Clevertap you need to understand the thought process of the development team. What ...

Clevertap makes a difference

What do you like best? I love that Clevertap enables me to reach users from the start of the funnel through registration and then engagement and retention. What do you dislike? First, there are no downsides to using Clevertap. Even when our campaigns or journeys are not a success we have learned something about our users and can make the necessary adjustments. The one challenge is while learning how to use Clevertap you need to understand the thought process of the development team. ...

Adorar esta ferramenta!

What do you like best? O Clevertap é muito útil quando se trata de descobrir insights profundos sobre clientes que, de outra forma, seriam difíceis de analisar. A interface do usuário apenas fala com você e você não precisa ser um cientista de dados ou um profissional de marketing para entender o que está acontecendo. Com o seu recurso de teste AB, a CT também nos permitiu fazer muitas experiências rápidas em tempo real. Eu encanta What do you dislike? O gerenciamento de perfis ...

Very useful tool to drive engagement and retention

What do you like best? The strong segmentation of users through RFM and IBS tools and the ability to engage with them from the platform itself. What do you dislike? Limited flexibility in creating graphs to track performance on a daily or weekly basis. What problems are you solving with the product? What benefits have you realized? We are driving engagement and retention through the notifications platform and the segmentation tools. We have grown 10x over the last 10 months and ...

Best tool for detailed user analysis & to target them

What do you like best? Best part of Clevertap is user analysis. We've used other tool as well but never found in-depth analysis in such simply manner. Also its easy to target particular segment users through that. What do you dislike? Mulitple profile management could get better. What problems are you solving with the product? What benefits have you realized? Our biggest problem was retention & first time conversion. Clevertap helped us understanding such user behaviour with the app ...

Clever Tap: very advance marketing platform

What do you like best? We use CleverTap on a day to day basis. Almost all our engagement campaigns are sent using CleverTap. Their customer service team is by far the best I have worked with. What do you dislike? Overall the product is very user friendly and with help from customer success, we’re able to solve for most of our use cases. What problems are you solving with the product? What benefits have you realized? CleverTap support is also a great resource and they will take the time ...