CleverTap Reviews in June 2025: User Ratings, Pros & Cons

Excellent CRM tool in the market

What do you like best? Analyzing different events and understanding user behavior is pretty easy in CT. What do you dislike? It's difficult to exclude segments compared to competitor platforms for ad hoc campaigns What problems are you solving with the product? What benefits have you realized? Consumer behavior and more user life cycle oriented campaigns is possible. Product variations and testing can be taken care with ease.

Best for engagment. Analytics at par with industry standards not the best

What do you like best? ENGAGEMENT. JOURNEYS. JOURNEY AUTOMATION. If you want to communicate with your customers this is the best. They are the best for push notifications, SMS and in-app campaigns What do you dislike? Analytics still needs work. Too much work required to maintain data sanity. Not enough out of the box templates Feature flagging still too early Recommendations to others considering the product: Great tool for user engagement. If you have a pure analytics ...

An excellent Platform for Understanding users

What do you like best? Simplicity of use. Coverage of all possible ways you might want to study user behaviour. Very intuitive design What do you dislike? No complaints so far. Maybe the load times could be made faster. What problems are you solving with the product? What benefits have you realized? 1. Understanding customer behaviour - We figured which feature is being used. Who is using it , who is not. Traits of those who use it. How we can reach them. We've saved cost ...

Seamless experience

What do you like best? As a mobile app use case, we have been able to understand what users are doing specifically after triggering specific action. This has really helped us understand user journey better. What do you dislike? Unable to do detailed session analytics. Although they have just launched something on these lines but it doesn't give me session analytics for specific pages What problems are you solving with the product? What benefits have you realized? We have been ...

Its very easy to use and gives a comprehensive reporting of outcome ..

What do you like best? the track of all output threads and allowing user to slice and dice the reports the way they want to use it What do you dislike? The data variation under 3rd party ad dashboard and campaign driven through CT sometimes is more than 15% What problems are you solving with the product? What benefits have you realized? It depends on which leg of the journey we are working on 1. whether it only about driving visits 2. or its about final conversions ...

Ease of use; Learning and understanding new features is very easy.

What do you like best? Dashboards; UI; Quick Support; Great Team at Stand by for solving issues. What do you dislike? The new UI and it's compatibility in mobile. It doesn't work with mobile. It's all clumpsy. What problems are you solving with the product? What benefits have you realized? Marketing Automations; Incremental Revenue can be exponentially increased with right communication at right time.

We are really happy working or all the services by clevertap

What do you like best? To get the clear data of every user, I find campaign setting is good( SMS and PUSH) What do you dislike? Customer Support | Less Knowledge of game app environment(unity) Recommendations to others considering the product: Can have a good customer support, or more knowledge of game app environment What problems are you solving with the product? What benefits have you realized? Improving Player Retention, Reactivating Players

Great Experience. Easy to work with, great product, extremely flexible and eager to help.

What do you like best? Amazing product for analytics and great people to work with. What do you dislike? Nothing I dislike about the company as they have been really helpful. What problems are you solving with the product? What benefits have you realized? Analytics, Helping with better targeting

Truly Clever

What do you like best? Most Comprehensive Analytics and Engagement platform What do you dislike? Integration with SMS and Email service providers could be a lengthy task in some cases. What problems are you solving with the product? What benefits have you realized? Customer Journey and Keeping a close eye on the KPI's.

The ease of getting the insights for a certain requirement and weaving a campaign easily.

What do you like best? Real time event journy based camping a awesome. We can do lot's of real time event based camping. What do you dislike? Should bring new feature and dashboards for orders and revenew for each campings. What problems are you solving with the product? What benefits have you realized? We use Clevertap to study user behavior, trends and understand different cohorts and funnels which help us better the product. We intend to soon use this for cross-platform ...