CleverTap Reviews in June 2025: User Ratings, Pros & Cons

World Class tool for Personalized Marketing

What do you like best? Seamless User Interface Different mode to Engage with the end users What do you dislike? Reporting and Analytics is not fully developed Recommendations to others considering the product: Perfect tool for Push Notification, In app Banner , Give Personalized experience to end users What problems are you solving with the product? What benefits have you realized? Real time User Engagement, Promotional Activities, API usage for other campaigns ...

Frubana

What do you like best? Campaigns (push notifications) & funnels What do you dislike? App Installs' data seems to not be right Recommendations to others considering the product: CleverTap's an essential tool in our business. It allowed us to unify around 3 different platforms we had for analytics & marketing campaigns. Besides, support is incredibly effective. We're still learning to use the many options CleverTap has and strongly recommend the platform already. What ...

Powerful platform for mobile user engagement

What do you like best? It's a no-brainer to have this tool if you are a marketer especially if you focus on growth and retaining your power app users. This is what you need to look at every single day to track campaign performance, conversion rates, user analytics, daily actives. You can easily create campaigns to nudge your users whether that's a push notification, interstitials, and even reach users through Facebook and Google too. The platform is very powerful and can ...

Enabling better segmentation and engagement for my mobile audience

What do you like best? Easy to use interface, good customer success team, regular product updates What do you dislike? Many products that take a while to understand and utilise fully, frequent product updates needed to utilise new features fully What problems are you solving with the product? What benefits have you realized? Personalised and automated customer journey engagement as well as basic analytics for marketing team. It's allowed us to deploy targeted marketing & ...

CleverTap - easy tracking & versatile channel communication

What do you like best? The segmentation feature is quite robust. Conditions and filters are easy to understand and make use of. Clevertap also provides good amount of custom configurations in notifications, some of them works really well for ecommerce. Plus, their off the shelf recommendation system that we could use in our notification helped us achieve good number of extra orders. What do you dislike? Product Analytics was pretty basic when we first started using clevertap. Very ...

Good experience using Clevertap to drive all product marketing automation

What do you like best? Clean interface to identify, segment and target users What do you dislike? Product marketing communication, tips, sharing best practices etc,more learning resources..Invest more in this. Marketers live in a bubble. Make them come out of it to learn more What problems are you solving with the product? What benefits have you realized? We are using Clevertap to engage with all our product stakeholders.

For almost 2 years, clevertap has been very helpful to me in my daily marketing and BI activities

What do you like best? Easy campaign setup and data analysis, especially on the user finding, funnels, and trend. What do you dislike? Sometimes the data is not tally between modules, although the discrepancy is very minor. Recommendations to others considering the product: Clevertap is a really powerful marketing and analytic tools! What problems are you solving with the product? What benefits have you realized? Funnel analysis, User analysis, and campaign analysis

Clever TAP Movil Marketing, comfort and spaciousness.

What do you like best? It is a platform that allows us to carry out effective mobile marketing, through the creation of customer participation strategies and thus obtain significant growth. It provides information and analysis in real time to create the best experiences for customers, it is easy to use and its interface is clean, organized and attractive. I must also emphasize that its customer service is very good. What do you dislike? Our experience has been satisfactory and we have ...

Great tool now we can accionate individual customers

What do you like best? We can have very close control of every user on a single basis, and automate our marketing strategies to each one of them and with very controlled segments. The journeys allow us to do multiple automations actions based on each customer navigation and purchasing habits. We have multiple options for campaigns, as sms, push, in app, and a lot of variances of push notifications, with images, and many other options. We like we can track realtime usage of the app ...

CLEVER TAP Digital Marketing closer to users !!

What do you like best? This tool is essential to improve your mobile marketing by creating new strategies that guarantee the growth of the company, so its tools are extensive for mass traffic, it also allows you to obtain information in real time as a basis to create experiences for your users, with this Analysis system is great for us to be aware of the traffic level. What do you dislike? We have used it both for the WEB site and for mobile applications, however we have had positive ...