CallTrackingMetrics Reviews in May 2025: User Ratings, Pros & Cons

Provide useful data

What do you like best? Provide very useful data for PPC campaigns and tracking. What do you dislike? Integration with Google Ads and Google Analytics a bit complicated. What problems are you solving with the product? What benefits have you realized? Call tracking for digital campaigns in B2B lead generation.

Good Tool For Data Information

What do you like best? I like the exportable report that I can share with clients. It allows me to better understand why people are making calls and how to direct traffic during certain times of the day. What do you dislike? We've experienced several CTM numbers that were disapproved by Google Ads but there was no alert that told us the number was disapproved. Recommendations to others considering the product: If you're looking for a simple to use platform that give you a lot of ...

Super Simple Set-Up, Easy-to-Navigate Interface, Decent Support

What do you like best? CTM was the third call-tracking provider we have trialed, and by far the most effective for our purposes. The interface is not technical, and can be utilized by anyone on the Account Management team. Additionally, we were able to use Google Tag Manager to implement the DNI, which made it incredibly easy to onboard new accounts. What do you dislike? There aren't any incredibly easy methods of live support available on CTM, so I've used their support documentation ...

A more robust call analytics platform than most

What do you like best? As an agency we've be exposed to a number of solutions and the can be more different than what you might expect. I would suggest not being overwhelmed by the features and functionality. You can start slow and easily have the opportunity to grow into more sophisticated use. Also note that it is not just analytics but you can create outbound campaigns (like texts) as well. There are also more flexible tagging than other platforms that is really helpful to tailor it to ...

Good Tool For Data Information

What do you like best? I like the exportable report that I can share with clients. It allows me to better understand why people are making calls and how to direct traffic during certain times of the day. What do you dislike? We've experienced several CTM numbers that were disapproved by Google Ads but there was no alert that told us the number was disapproved. Recommendations to others considering the product: If you're looking for a simple to use platform that give you a lot of ...

Quite good

What do you like best? Adwords goal tracking. Let's me use as conversion. What do you dislike? UI. Hard to organize and use. While it looks nice it's not very manipulatable What problems are you solving with the product? What benefits have you realized? Where calls come from

Great new tool!!

What do you like best? We just started using Call Tracking Metrics this year. It is so great we can now see where exactly our marketing dollars are being spent. We can see each promotion and see how customers are responding to each one. We can see how many people responded and how many people bought the promotion all in a snap. What do you dislike? Wish we could edit multiple records with tags or sources at the same time. What problems are you solving with the product? What benefits have ...

Amazing for Agencies!

What do you like best? CTM has helped my agency so much at managing multiple clients across multiple platforms (google, facebook, etc. and the reporting features are great. We can clearly see how our ads are performing and tie it directly back to show the client how we're impacting their business. What do you dislike? The least helpful thing so far has been having to create a new business account for each of my clients, but we're working on moving to one of CTM's marketing plans! : ...

Consolidated all our reporting and tracking needs

What do you like best? Integrations with key software such as Google Ads and Google Analytics scripts, along with quick customer service. What do you dislike? Navigating and building custom reports could be cleaner and simpler. What problems are you solving with the product? What benefits have you realized? Tracking calls for paid channels.

Clear audio and recording

What do you like best? I can always go back to details of my calls What do you dislike? There are few moments that I experienced some static noise while talking to other lines.i didn't heard it but my other line doesn't understand me. Recommendations to others considering the product: Use it very easy to use. What problems are you solving with the product? What benefits have you realized? lead engagement