CallRail Reviews in June 2025: User Ratings, Pros & Cons

Data insights more valuable than any monthly cost

What do you like best? The simplicity of tracking, ease of use with call flows, and depth of information. What do you dislike? Each phone number you add above your allotment is an additional cost and it gets pricey with a growing business. Recommendations to others considering the product: Do it. It's an excellent tool that provides a ton of value and insight into our marketing efficacy. What problems are you solving with the product? What benefits have you realized? ...

Best way to track marketing

What do you like best? Call recordings, they allow us to review client calls. What do you dislike? Sometimes it's hard to distinguish sources possibly. What problems are you solving with the product? What benefits have you realized? It helps with tracking advertising dollars for our clients.

Indispensable Service for a Marketing Agency

What do you like best? Form and call attribution are my favorite features. It makes it so easy to talk about ROI with customers. What do you dislike? I wish it was possible to set up notifications for events- like if a particular account is experiencing low call volume. What problems are you solving with the product? What benefits have you realized? It's made it much easier for us to prove value to our clients in lead generation campaigns.

Great experience since day 1

What do you like best? Call tracker with whisper message that lets my customer know the source of the incoming lead What do you dislike? Linking number to Google phone EXT can be a bit complicated but this is google rules not setmore making it hard What problems are you solving with the product? What benefits have you realized? Knowing which of my campaign is working best as well as which form on the website is being filled the most

Attentive, Dedicated Customer Service for Agencies

What do you like best? They ALWAYS respond to our inquiries, and have provided us an account manager. They are extremely attentive to our needs. Proactive. As an agency we basically couldn't ask for more. What do you dislike? In the days of their pricing transition it created a really complicated situation for us to update pricing with clients. There were some technical and billing mistakes but they got them resolved and took additional measures to make it right with us. Really stand ...

CallRail has been a phenomenal asset in helping us consult with our clients

What do you like best? The call recording and call tracking features are awesome at helping us pinpoint scenarios our clients cannot always catch in their everyday ebb and flow. There have been so many calls I have come across that I can bring to client to discuss in Marketing Strategies, Safety Policies, and other consulting functions. The lead tracking, attribution/tracking numbers and forms have also been an invaluable asset in working with our clients as a Digital Marketing Agency. It ...

Great for proving ROI to my freelance clients. Should have started using it earlier.

What do you like best? - user friendly - white label capability - lead tracking (forms) - website history drill down - keyword tracking / drill down - hubspot integration - What do you dislike? - cost creeps up (especially when paying the exchange rate - I am in Canada) Recommendations to others considering the product: I thought it was better than call tracking metrics but that was >3 years ago What problems are you solving with the product? What benefits ...

Lots of info, very valuable

What do you like best? the ability to track calls! The reporting has been very solid too. What do you dislike? The expense. We love the service so much but it get's very expensive - too expensive - to do everything we want to do with call tracking. Recommendations to others considering the product: Take the guess work out of your marketing. What problems are you solving with the product? What benefits have you realized? Tracking ROI. Which is a big deal!

Been using callrail for years

What do you like best? Callrail offers marketing campaign attribution like no other. I appreciate that numbers are easy to provision, and all the many integrations. What do you dislike? I do not like the graphical interface - I rarely use it - mostly because it takes me several clicks to build in the filters I need to make the graph/reporting valuable. A feature upgrade you should really consider is saved views on the graph. That would be a simple, but very good addition. Also, the ...

Phenomenal Advertising Validation

What do you like best? We like the portal, the ability to share the portal, notifications, and connectivity to google and other platforms. What do you dislike? In tracking results, Callrail should track & report all items exactly the same. Phone calls get preference and have more features that could easily be replicated in form submissions and texts. Recommendations to others considering the product: Very easy to use and very thorough and mature product. What problems are you ...