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BuzzSumo - Social Media Analytics Tools

BuzzSumo Reviews in May 2025: User Ratings, Pros & Cons

Power up your content strategy with BuzzSumo.

4.4

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BuzzSumo Reviews & Ratings

4.4

Very Good

Based on 316 ratings & 81 reviews

Rating Distribution

Excellent

(58)

Very Good

(20)

Good

(3)

Poor

(0)

Terible

(0)

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Showing 11-20 out of 81

UI

User in Marketing and Advertising

11/27/19

3.5 out of 5

Good tool to find content but not for Influencer marketing

What do you like best? I like the ability to search for top content across the web, in addition you can also search for content topics or questions if you are limited in this area. I like the filters available, for example you can search by content type, word count, publisher size, etc. The monitoring tool is also good for setting up alerts. If you are monitoring an influencer campaign (blogging only) you can add the links to a project for monitoring engagement, this is useful if you are ...

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WM

Walid M

11/14/19

4 out of 5

Improve your digital strategies with BuzzSumo

What do you like best? BuzzSumo helps us to identify the most efficient publication times for material. It also allows us to find out which words are most commonly checked for our products and services. BuzzSumo also lets you label your own vocabulary and the vocabulary of your rivals. What do you dislike? The theme subjects proposed by BuzzSumo are all good, but they are used by everyone. I wish it could recommend more original subjects. Also, the marketer tabs are a bit messy as ...

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EB

Ellie B

11/09/19

5 out of 5

Great for content research

What do you like best? Really good tool to dive deep into the data to gain actionable insights with analysis reports. What do you dislike? Some content can be spammy and it does not get filtered out properly in search results. Recommendations to others considering the product: Play around with URLs and key tools on it to see what you can do! Good for showing evergreen content too. What problems are you solving with the product? What benefits have you realized? I can ...

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LS

Leonor S

10/29/19

3.5 out of 5

buzzsumo is the best tool for research

What do you like best? I believe that BuzzSumo is the best solution to measure how much an article has been shared on the web BuzzSumo's alert and media monitoring are excellent. Collect a considerable amount of media that other services lose. The tool is also intuitive and easily adjusted to meet the changing needs of the client. The ability to assess the social impact of published media is also extremely useful. What do you dislike? the only drawback we have found is its high ...

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ID

Ivy D

10/22/19

3 out of 5

Good for keyword research

What do you like best? Buzzsumo's keyword research tool has been helpful for me both for generating blog topic content ideas as well as finding trending content in our target industries to share on social media. What do you dislike? Buzzsumo doesn't have many filtering options for the content it populates. I also see a lot of repetitious content for similar keywords. What problems are you solving with the product? What benefits have you realized? Buzzsumo helps us fill out ...

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NL

Nicc L

10/19/19

3.5 out of 5

Content collation tool to pick trending topics

What do you like best? The ability to set custom searches, save and share with internal and external team members for my company and my clients What do you dislike? Draws too wide sometimes including heavy skewing from Asia by sheer numbers if you do not set some filters for language Recommendations to others considering the product: If you are in Content Marketing or Influencer Marketing this is one of the best tools around What problems are you solving with the product? ...

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RE

Román E

10/03/19

4.5 out of 5

Content marketing for social media based on strong yet simple analytics

What do you like best? Buzzsumo brings together in a single platform a whole series of content marketing insights oriented especifically to social networks. The platform has added functionalities, and now it includes a whole range of useful functions such as monitoring, content insights, content marketing based on website backlinks, influencer marketing, etc. What do you dislike? The interface looks a bit 2000's. It has recently been updated, though. Recommendations to ...

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JC

Joy C

09/04/19

3.5 out of 5

Great Tool for Content Marketing

What do you like best? It can be very easy to slip into the mode of writing what YOU think people want to read. BuzzSumo makes it easier to produce content that THEY (your audience) want to read. With BuzzSumo, it is easy to keep on top of trending topics, determine what you should be writing for your audience, and see how content in your industry is performing. What do you dislike? I dislike the fact that the influencer tool is mostly focused on Twitter. Easier insights into ...

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JL

Jessica L

08/21/19

5 out of 5

Save Yourself the Guesswork

What do you like best? I like that Buzzsumo helps save time and effort trying to figure out what topics are going to go over well with my audience. What do you dislike? Very strict limits for blogger accounts. What problems are you solving with the product? What benefits have you realized? The ability to find new angles and latest news on topics that are hot right now.

VD

Victor D

08/02/19

3.5 out of 5

Buzzsumo is great for staying up to date on popular topics

What do you like best? I adore that BuzzSumo enables my organization to track word and point patterns Using this apparatus, I can discover significant subjects and create content around it I have as of late begun utilizing the Buzzsumo and I am truly dazzled with this instrument as it encourages me to discover best performing themes in my specialty Accurate Has loads of separating alternatives Features all the real informal organizations What do you dislike? I don't think its ...

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