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9.8

SpotScore

Brandfolder - Digital Asset Management Software

Brandfolder Reviews in September 2026: User Ratings, Pros & Cons

Streamline your content organization with ease.

4.57

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Brandfolder offers custom pricing plan

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Brandfolder Reviews & Ratings

4.57

Excellent

Based on 885 ratings & 910 reviews

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Rating Distribution

Excellent

(684)

Very Good

(187)

Good

(31)

Poor

(5)

Terrible

(3)

Spotsaas Editor’s POV

Brandfolder works best for teams that need centralized storage for marketing assets with version control and quick retrieval. Before shortlisting, verify that your team's tagging workflow fits the platform—initial setup requires consistent naming conventions across your asset library, which takes time upfront but pays off in search speed. Check whether the ...Read more

Brandfolder pros and cons

  • Asset organization and sharing is fast, reducing time spent searching for files and improving team collaboration.

  • Interface is accessible and lets users find resources quickly.

  • Integrates with Smartsheet and other programs to improve productivity.

  • AI tagging automatically categorizes assets for faster retrieval.

  • Initial setup and customization for specific business needs takes time.

  • Front-end tagging work is required upfront to make search reliable.

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Showing 841-850 out of 910

A

Anonymous

01/24/19

2.5 out of 5

Works Well, But Expensive

What do you like best? It's easy to use, and works for our business needs. What do you dislike? It's expensive and you don't get the support that warrants the cost. If you'd like additional support, they'll offer it for an additional (expensive fee. What business problems are you solving with the product? What benefits have you realized? Digital asset management.

A

Anonymous

01/24/19

3.5 out of 5

Awesome interface

What do you like best? Ease of use - clean interface, tagging is clever and intuitve What do you dislike? Difficult to see the entire collection; would love a way to see all images on the same continuous scrolling screen Recommendations to others considering the product Fool-proof image sharing tool What business problems are you solving with the product? What benefits have you realized? Sharing images with collaborators/ press

A

Anonymous

01/24/19

3.5 out of 5

Brandfolder review

What do you like best? Easy for Reps and customers to find images and makes us look professional. What do you dislike? Challenging to upload new product from our PIM. What business problems are you solving with the product? What benefits have you realized? Easy search for current product images. Customers are finding it easier to self-serve and we look more professional.

A

Anonymous

01/24/19

5 out of 5

Brandfolder is 10/10

What do you like best? I love the ability to select assets and share them in a linked "folder" directly from the platform. It is also great that you can share the assets directly from Brandfolder via email. What do you dislike? I wish that existing shared links/"folders" would update as assets are updated/replaced in the master folder. What business problems are you solving with the product? What benefits have you realized? Not only is our internal team able to access assets quickly ...

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A

Anonymous

01/24/19

4 out of 5

Always easy to find what I need

What do you like best? I love being able to search by most recently created items. We use a lot of photography, and this makes it super easy to quickly see what's new and fresh. You can tag photos which also helps when looking for certain subjects or seasonal photography. What do you dislike? Being able to merge photos into one folder is great, but it's hard to see which photos are "folders" and which are individual images. Would be great to distinguish folders from individual assets ...

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A

Anonymous

01/24/19

5 out of 5

My BrandFolder Experience at TripAdvisor

What do you like best? I love how easy Brandfolder is to organize files and send to businesses. We send BrandFolder links to business owners globally and thus far we have seen no issues with the user experience. What do you dislike? I wish there was a way to upload straight to collections, rather than having to upload to a Brandfolder and then organize into collections. This sometimes can be very time-consuming, as we have many items to upload in each folder. What business problems are ...

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A

Anonymous

01/24/19

5 out of 5

DERMAFLASH review

What do you like best? I like the support from the team at Brandfolder, the clean and easy to use interface, and personalization capabilities. What do you dislike? That the assets do not deselect after moving them, you have to do it manually. What business problems are you solving with the product? What benefits have you realized? We use Brandfolder to organize our final assets and categorize and organize them to be easily accessed by the whole team.

A

Anonymous

01/24/19

5 out of 5

Very useful tool for our team

What do you like best? I like the clear design, ease of tagging, and pinned searches What do you dislike? It can sometimes be slow to load, and I wish we had options for bulk-tagging large amounts of assets at once What business problems are you solving with the product? What benefits have you realized? Organizing all the images we use, and keeping track of where we use them

A

Anonymous

01/24/19

5 out of 5

Great for sorting assets

What do you like best? It's very easy to use, even for someone (like me! who is not well-versed in the world of design. I like how simple it is to search and add tags. What do you dislike? Sometimes it crashes after tagging a bunch of images. What business problems are you solving with the product? What benefits have you realized? We have moved our images from a giant unsearchable pile to something everyone in the company can access and use.

A

Anonymous

01/24/19

1 out of 5

Clunky Interface, Slow Speed

What do you like best? Tagging feature for custom organization. What do you dislike? Very slow and takes a lot of clicks to move around, not very intuitive UI. What business problems are you solving with the product? What benefits have you realized? File storage and vendor access to assets.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].