Brandfolder Reviews in June 2026: User Ratings, Pros & Cons

Sam Use for Brandfolder

What do you like best? I love how I can just have one repository to be able to collect all of my marketing material, white papers, industry profiles, data sheets....etc. It is a one stop. What do you dislike? There is not much I do not like. I would say that the only thing I can think of is the user data that is put into the Brandfolder. Sometimes there are older items in the system that you have to sort through. Recommendations to others considering the product From a product ...

User friendly

What do you like best? I like that assets are categorized and easy to find, as well as having multiple format to download. This has made rolling out our new brand much easier than I ever thought possible. What do you dislike? The only annoying aspect of the product is the ongoing acceptance statement. Once I've agreed the first time I shouldn't have to affirm that user agreement every time I open Brandfolder. What business problems are you solving with the product? What benefits have you ...

Great asset management for your collatoral

What do you like best? Brandfolder has a great user interface that allows content providers to quickly and easily post assets and materials into a repository for customers to consume. It's also great to be able to limit specific content to a certain audience (internal vs External so that you can serve multiple groups from one location. I also like that we can post videos hosted on other platforms directly into brandfolder so all of the content is centralized in one location. What do you ...

Review

What do you like best? Good UX – easy to find what you're looking for. This system that counts words in order to justify $25 for my feedback totally defeats the purpose of what you're trying to achieve with user feedback. Why do I need to fulfill a words requirement in order to be rewarded for my feedback? This will just cause people to input random information into your fields that will clutter your dataset and prevent you from uncovering any actionable insights that may have been ...

It's a great shared space!

What do you like best? I like that it's a user friendly interface. I didn't have to spend a ton of time figuring things out. The layout makes sense! What do you dislike? I haven't found anything I dislike yet. It seems to be a great product! Recommendations to others considering the product This is a great user-friendly space to share creative materials! What business problems are you solving with the product? What benefits have you realized? We are able to share creative materials to ...

Great platform for storing and sharing photos

What do you like best? I appreciate the organizing, searching and tagging capabilities of Brandfolder. If I'm searching for a photo, it's my first stop! What do you dislike? I'd like a certain level of tagging to be required, to force others to tag properly because the ability to search is only as good as the tagging you do. And, I'd like it to be a little easier to share photos externally. Recommendations to others considering the product Make sure your team is ready to do all of the ...

Receiving files made easy!

What do you like best? Receiving files from Brandfolder makes it easy to receive files too large to send through email. There are many other programs to transfer large files but having detailed info about an file and a sample image makes it easer to pick & choose when downloading specific images. What do you dislike? I'm not a fan of files expiring. It would be nice if the files did not expire. I understand they need to though. Recommendations to others considering the product I would ...

wonderful asset to my day business

What do you like best? The best thing about using Brandfolder is that I can use it, or share with my distributor, and we all have the same info. It's crucial that we can all have the same branding message across the country, as well as across my market. What do you dislike? Nothing yet. I'll keep poking around, but so far it has been a great product. What business problems are you solving with the product? What benefits have you realized? Working with our distributors, sometimes we only ...

Customer Solutions Manager

What do you like best? How easy it is to navigate between brands. What do you dislike? Wish it was easier to search for specific lifestyle shots. Recommendations to others considering the product Great to use for lifestyle shots and brand assets. Tough to search by anything but brand. What business problems are you solving with the product? What benefits have you realized? Finding assets to supply to our creative team & certain retailers to create & deliver upon shopper marketing ...

Overall Good DAM

What do you like best? Brandfolder has a lot of great features for managing assets. Their Workbench tools are a great addition to allow easy modification of assets by anyone while adhering to standards. The CDN option is also great for hosting assets. What do you dislike? While the Workbench feature is new, additional functionality would be great here like cropping an image or resizing an asset within a variable transparent background size that's not limited by the aspect ratio. The ...