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9.8

SpotScore

Brandfolder - Digital Asset Management Software

Brandfolder Reviews in September 2026: User Ratings, Pros & Cons

Streamline your content organization with ease.

4.57

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Brandfolder offers custom pricing plan

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Brandfolder Reviews & Ratings

4.57

Excellent

Based on 885 ratings & 910 reviews

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Rating Distribution

Excellent

(684)

Very Good

(187)

Good

(31)

Poor

(5)

Terrible

(3)

Spotsaas Editor’s POV

Brandfolder works best for teams that need centralized storage for marketing assets with version control and quick retrieval. Before shortlisting, verify that your team's tagging workflow fits the platform—initial setup requires consistent naming conventions across your asset library, which takes time upfront but pays off in search speed. Check whether the ...Read more

Brandfolder pros and cons

  • Asset organization and sharing is fast, reducing time spent searching for files and improving team collaboration.

  • Interface is accessible and lets users find resources quickly.

  • Integrates with Smartsheet and other programs to improve productivity.

  • AI tagging automatically categorizes assets for faster retrieval.

  • Initial setup and customization for specific business needs takes time.

  • Front-end tagging work is required upfront to make search reliable.

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Showing 521-530 out of 910

A

Anonymous

03/05/19

4 out of 5

Great for our international expansion

What do you like best? Very scalable and easy-to-use. Our partners appreciate the easy access. What do you dislike? We needed a strategy for organizing to make it easy for our customers to navigate. What business problems are you solving with the product? What benefits have you realized? Sharing creative assets on a global level has been streamlined.

A

Anonymous

03/05/19

4 out of 5

Easy to use, modern attractive UI

What do you like best? Easy to find what you need, easy to configure/customize, can download the exact size of photo/video you need What do you dislike? Still looking for a better way to organize snippets of text What business problems are you solving with the product? What benefits have you realized? Building our media asset collection all in one place, without using a shared folder system. This has already proven useful.

A

Anonymous

03/05/19

4 out of 5

Such a great tool

What do you like best? It's really helpful to have a quick reference repository for our work. Get it organized and keep it organized. What do you dislike? Sometimes it seems that brand folder doesn't like grouping different formats in the same folder. I have had a small problem with that. But other than that, I really like it. Recommendations to others considering the product Brandfolder has the versatility and ease of use that you are looking for. Ease of use. quick learning curve and ...

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A

Anonymous

03/05/19

4 out of 5

Great Source for one stop asset shopping

What do you like best? This helps keep assets consistent across our organization. I appreciate brandfolders clean layout and the tags that help me access what I need quickly. What do you dislike? The tags at the top are a little cluttered. It would be nice if there was some way to prioritize these or delete them from my personal Brandfolder view. Recommendations to others considering the product Brandfolder helps folks stay consistent across the organization, and has the ability to ...

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A

Anonymous

03/05/19

4 out of 5

Organized and easy to use

What do you like best? Everything is readily available in a user friendly format. What do you dislike? That we can't put all of our brands into Brandfolder What business problems are you solving with the product? What benefits have you realized? Consolidating multiple products and brand assets into a one stop shop.

A

Anonymous

03/05/19

4 out of 5

Easy Access

What do you like best? Easy to upload and download, tag and search What do you dislike? Haven't found anything yet! The only think I can think of is with the search function. When you click the X to eliminate the search, it takes you back to the ALL section instead of the section you were in searching (such as images. What business problems are you solving with the product? What benefits have you realized? We are eliminating the problem of having to be connected to the network to share ...

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A

Anonymous

03/05/19

4 out of 5

A great way to stay organized

What do you like best? It is very easy to update files (our prices fluctuate a lot on our Sales sheet, so it's a nice feature for us. I also like how materials can be separated into their own sections, making it simple to navigate. We were using the Google Drive before for everything, and it's a huge difference to have everything all in one place. I also really like the tags feature. I use them a lot. What do you dislike? The thumbnail feature could probably be improved, particularly ...

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A

Anonymous

03/05/19

4 out of 5

Brandfolder is a Game Changer

What do you like best? I love that rather than collecting different logos and images to send to people I can simply send a link. What do you dislike? There are concerns with load time of so many images but it typically comes from users not using Chrome. Recommendations to others considering the product Improved facial recognition after tagging What business problems are you solving with the product? What benefits have you realized? We have not fully rolled it out yet so we are slowly ...

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A

Anonymous

03/05/19

4 out of 5

Brandfolder is great for video!

What do you like best? The brandfolder and Wistia integration is amazing. With just a simple URL you can enter the best content from Wistia to brand folder, no need to re-upload content and create duplicate file storage. What do you dislike? Wish brandfolder made it easier to download video content from Wistia. Recommendations to others considering the product Don't fall for the trap of Webdam. It's not worth it! What business problems are you solving with the product? What benefits have ...

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A

Anonymous

03/05/19

4 out of 5

A useful platform for branding materials

What do you like best? The website is snappy, and in general it is convenient to have everything in one place. I like the concept of the tagging system. What do you dislike? I think there is potential for the tagging system to be more useful - the ability to use multiple tags for items could make sorting much quicker. We have some groups that have over 100 items, while that is better than a thousand it still takes a while to scroll through. Recommendations to others considering the ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].