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9.8

Spot Score

Brandfolder - Digital Asset Management Software

Brandfolder Reviews in June 2026: User Ratings, Pros & Cons

Streamline your content organization with ease.

4.5

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Brandfolder offers custom pricing plan

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Brandfolder Reviews & Ratings

4.5

Very Good

Based on 923 ratings & 910 reviews

Rating Distribution

Excellent

(684)

Very Good

(187)

Good

(31)

Poor

(5)

Terible

(3)

Spotsaas Editor’s POV

Brandfolder has garnered high praise from its users for its intuitive and efficient digital asset management capabilities. Users commend its seamless organization and centralized storage of marketing assets, making it easy to access and share files, ultimately boosting productivity. The integration with programs like Smartsheet and InDesign further enhances its ...Read more

Brandfolder pros and cons

  • Easy to organize assets and share, saving time and enhancing collaboration.

  • Intuitive and user-friendly interface, facilitating quick access to resources.

  • Seamless integration with other programs like Smartsheet for enhanced productivity.

  • Efficient AI tagging and organization feature for quick asset retrieval.

  • Initial setup and customization can be time-consuming for specific business needs.

  • Tagging assets for efficient searching may require more front-end time investment.

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Showing 431-440 out of 910

AI

Administrator in Consumer Services

08/22/19

5 out of 5

The best decision I've ever made

What do you like best? I absolutely love the templating feature that allows you to upload a design from Adobe InDesign to your Brandfolder, so others can editing without needing to ask the creative team. BEST. THING. EVER. I also love how easy it is to create collections and share specific assets externally. No more awkward sharing permissions for large files. What do you dislike? It's pricey. It is extremely valuable to a small startup like my company, but it's not super affordable. ...

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AI

Administrator in Non-Profit Organization Management

08/22/19

5 out of 5

Great product!

What do you like best? Brandfolder does a great job ensuring a clean, uncluttered user experience - it's easy to find assets and they're all linked together, ensuring we get what we need in front of who we want! What do you dislike? Not much to say - been great so far, we like how scalable it is for our needs. What problems are you solving with the product? What benefits have you realized? Trying to get the whole global organization on the same page - literally - with our photo ...

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UI

User in Marketing and Advertising

08/22/19

5 out of 5

Easy to Use, Easy to Set up, Great way to manage assets

What do you like best? Ease of use is huge, it was also very easy to set up for our team. We set it up quickly, can work collaboratively on new assets and brand work. The assets are shared between marketing, engagement, designers, etc. Would definitely recommend for asset management. What do you dislike? There was a small learning curve for people not on the engagement team. Recommendations to others considering the product: Run through it with all teams who would be using it so ...

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NW

Nick W

08/22/19

4 out of 5

Great DAM with nice organizational tools.

What do you like best? Brandfolder makes keeping all of your assets organized in a way that makes sense from a normal users standpoint, whereas other DAMs seem to just have all of your assets in one big pile that the user then needs to sort through themselves. What do you dislike? There could be slightly better ways to bulk upload and tag assets. What problems are you solving with the product? What benefits have you realized? Getting assets in our partners hands in a more ...

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ML

Margaret L

08/22/19

4 out of 5

Great Asset Library

What do you like best? Ability to do more than just host photos. Not only does it hold our fonts, colors, but it also has editable templates. What do you dislike? Lack of solution and better UX for asset collections as our dropdown is at 30+ What problems are you solving with the product? What benefits have you realized? Hosting all our assets in one place, easily searchable, great for quick sharing with external and internal partners

AI

Administrator in Design

08/22/19

5 out of 5

Brand Folder has made my every day work load become way more manageable!

What do you like best? How much time is saves me here and there. With less emails back and forth to our franchisees. Instead of emailing every single proof / file. They are learning to go to our Brand Folder first as a source. Works perfect as a seasonal promo portal for our stores to see all advertising going on franchise wide. What do you dislike? Not being able to send a newsletter type of blast direct from Brand Folder. Something like "Hey see what is new to Rosati's Brand Folder" ...

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EM

Eric M

08/22/19

5 out of 5

Super Easy to Use for External Parties

What do you like best? I really like that it is easy to setup and easy to send out a link to external parties to get your brand assets. What do you dislike? Can't really found anything. Product is streamlined. What problems are you solving with the product? What benefits have you realized? People request our brand assets all the time and with BrandFolder it is super easy to make sure they have all the right ones for the project that they are working on.

UI

User in Consumer Goods

08/22/19

5 out of 5

Love Brandfolder!

What do you like best? It makes it so easy to connect with my design team and everything they are constantly creating for us. I can pick up the folders and make changes and they can do the same. Very convenient! What do you dislike? It can be challenging at times to locate all the different folders and files being deposited What problems are you solving with the product? What benefits have you realized? All the back and forth with our design team is 100 times easier Winn ...

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UI

User in Transportation/Trucking/Railroad

08/22/19

5 out of 5

Great tool for asset management.

What do you like best? It has been a real time saver to have all our assets in one organized, easy to use place. It is a great way to share brand assets and we are able to track which asset are being used and by who. What do you dislike? So far there are no issues with Brandfolder, it has does everything we need it to do. What problems are you solving with the product? What benefits have you realized? It's a great resource for employees to quickly pull the the most up-to-date ...

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AI

Agency in Hospital & Health Care

08/22/19

5 out of 5

This Was A Game Changer!

What do you like best? Easy to use platform, and love the organization of content. It's clean, easy to find for the end user. Also, the templates are fantastic for a large corporation to manage brand continuity. What do you dislike? I dislike that it does not work with Adobe Ilustrator to set up advertising templates. Recommendations to others considering the product: We have been using Brandfolder for over 6 months now, and very happy with the product. Love the customization ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].