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9.8

Spot Score

Brandfolder - Digital Asset Management Software

Brandfolder Reviews in June 2026: User Ratings, Pros & Cons

Streamline your content organization with ease.

4.5

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Brandfolder offers custom pricing plan

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Brandfolder Reviews & Ratings

4.5

Very Good

Based on 923 ratings & 910 reviews

Rating Distribution

Excellent

(684)

Very Good

(187)

Good

(31)

Poor

(5)

Terible

(3)

Spotsaas Editor’s POV

Brandfolder has garnered high praise from its users for its intuitive and efficient digital asset management capabilities. Users commend its seamless organization and centralized storage of marketing assets, making it easy to access and share files, ultimately boosting productivity. The integration with programs like Smartsheet and InDesign further enhances its ...Read more

Brandfolder pros and cons

  • Easy to organize assets and share, saving time and enhancing collaboration.

  • Intuitive and user-friendly interface, facilitating quick access to resources.

  • Seamless integration with other programs like Smartsheet for enhanced productivity.

  • Efficient AI tagging and organization feature for quick asset retrieval.

  • Initial setup and customization can be time-consuming for specific business needs.

  • Tagging assets for efficient searching may require more front-end time investment.

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Showing 401-410 out of 910

AI

Administrator in Machinery

08/23/19

5 out of 5

Classeq and Brandfolder

What do you like best? Easy to Use Visually Simple Powerful Search What do you dislike? I think it is great... if i was being really picky ... Have to remove spaces from names of products for search pins (e.g. D500 DUO vs D500) if you have a space it will also find the D500 product Recommendations to others considering the product: A great system, has changed the way our organisation works and shares - highly recommend What problems are you solving with the product? What ...

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ME

Matthew E

08/23/19

4.5 out of 5

We are big fans of Brandfolder!

What do you like best? Simplicity, UX, and overall ease of organization. We use Brandfolder nearly every day to help us organize creative assets and we are big fans. It makes adding, tagging, and searching for assets a breeze and is used across departments. What do you dislike? We haven't had any major issues! Using is for over two years now and the team continues to release great features and listen to our requests. What problems are you solving with the product? What benefits have ...

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AN

Alyvia N

08/23/19

5 out of 5

Great product!

What do you like best? Brandfolder is super easy to upload files and share them with our distributors. We love how organized everything is and how helpful the customer service is when we have used them. I also like that I am able to create separate folders. This is helpful to us when we are creating different assets for different states. What do you dislike? We had some glitchy issues but they were resolved quickly. What problems are you solving with the product? What benefits have ...

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AI

Administrator in Marketing and Advertising

08/23/19

4 out of 5

Great tool, but needs a few more features.

What do you like best? The customer service is great and the product lets our company pool approved assets and templates to solidify our brand. What do you dislike? Some of the features seem like they haven't been entirely fleshed out—for instance, we created a link for employees to submit photos for approval to be used with our brand, and the upload part is great, but there's no automatic reply dispatched when admins reject or approve them, so I have to manually email the users that ...

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MS

Matt S

08/23/19

4 out of 5

Great tool for digital asset management

What do you like best? Brandfolder is great in terms of interface and asset management. It's also very helpful is sharing specific assets with a specific set of users within our company. What do you dislike? We ideally want a product that can house our large amount of photos in our archive in conjunction with our digital assets. What problems are you solving with the product? What benefits have you realized? We need all of our creative assets in one place in order to share out our ...

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AI

Administrator in Non-Profit Organization Management

08/23/19

1.5 out of 5

Okay

What do you like best? Supports a variety of assets and has some good features for organization. What do you dislike? Searching isn't great. Wish there were some other features like scrubbing through video thumbnails. What problems are you solving with the product? What benefits have you realized? It allows for other members of the org to find assets they need with a quicker turnaround time.

AI

Agency in Non-Profit Organization Management

08/23/19

4 out of 5

Brandfolder

What do you like best? The ease of being able to send clients assets. It is also very user friendly. What do you dislike? I haven't found any downsides. The software is easy to navigate and train others on. What problems are you solving with the product? What benefits have you realized? Great for cross-department collaboration.

EF

Elliot F

08/23/19

3.5 out of 5

Makes life easy for marketers

What do you like best? We work with a lot of freelancers and outside vendors and brandfolder makes it easy to share artwork assets . I love the functionality to check the box and generate a link to specific assets. What do you dislike? The thing that's annoying is that once you get above 100 assets, there are multiple pages to click through. What problems are you solving with the product? What benefits have you realized? Sharing specific assets with outside freelancers

AI

Administrator in Real Estate

08/23/19

5 out of 5

So excited about this product!

What do you like best? The templating feature is a gamechanger for my company. We produce so many assets for events and our locations nationwide, and this tool is revolutionizing the way we work. What do you dislike? Transitioning to the search function and relying so heavily on tags has been the hardest part for our team, but I wouldn't go so far to say that I dislike this -- simply taking some time to adjust to. What problems are you solving with the product? What benefits have ...

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AI

Administrator in Computer Software

08/23/19

4.5 out of 5

Great experience with Brandfolder.

What do you like best? I like that Brandfolder lets us keep all our important files in one place. It's easy to access by myself, internal users, and external users looking for our press-kit-type items. Very simple to use. What do you dislike? I'm disappointed the price is jumping at the end of this year which will no longer be in our budget. I really do love the product and haven't had any issues utilizing the platform or working with their team. What problems are you solving with ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].