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9.8

Spot Score

Brandfolder - Digital Asset Management Software

Brandfolder Reviews in June 2026: User Ratings, Pros & Cons

Streamline your content organization with ease.

4.5

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Brandfolder offers custom pricing plan

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Brandfolder Reviews & Ratings

4.5

Very Good

Based on 923 ratings & 910 reviews

Rating Distribution

Excellent

(684)

Very Good

(187)

Good

(31)

Poor

(5)

Terible

(3)

Spotsaas Editor’s POV

Brandfolder has garnered high praise from its users for its intuitive and efficient digital asset management capabilities. Users commend its seamless organization and centralized storage of marketing assets, making it easy to access and share files, ultimately boosting productivity. The integration with programs like Smartsheet and InDesign further enhances its ...Read more

Brandfolder pros and cons

  • Easy to organize assets and share, saving time and enhancing collaboration.

  • Intuitive and user-friendly interface, facilitating quick access to resources.

  • Seamless integration with other programs like Smartsheet for enhanced productivity.

  • Efficient AI tagging and organization feature for quick asset retrieval.

  • Initial setup and customization can be time-consuming for specific business needs.

  • Tagging assets for efficient searching may require more front-end time investment.

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Showing 381-390 out of 910

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Alton D

08/29/19

4 out of 5

Best assets platform out there

What do you like best? The Platform has alot of great features and is a great way to share your companies brand assets locally and globally. It makes it easier to control what goes out and in and can help people access easily. The feature to export assets in different formats is a dream and definitely saves my team time. What do you dislike? Nothing at all, its a great platform for assets What problems are you solving with the product? What benefits have you realized? To easily ...

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CM

Chris M

08/29/19

5 out of 5

Brandfolder Data Asset Management

What do you like best? I really enjoy the visual nature of Brandfolder. It is easy to navigate and review files that are in system. I really like the group tagging and pin tagging features. I can pin tag selected items for a campaign, pin tag it at the top of the page and viewers can select the tag and view all of the items without having to plug in search terms. The new feature of being able to crop images and export to a specific pixel dimension is a game changer for us. It allows users ...

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CN

Claire N

08/29/19

5 out of 5

Very Easy & Intuitive

What do you like best? Brandfolder didn't take me really any time to learn, I just hopped right in there and started using that. A great product experience! That's pretty much all you need and want in my opinion. The software moves fast and looks clean. Easy to configure and customize What do you dislike? I can't really think of anything that i don't like. What problems are you solving with the product? What benefits have you realized? easy management of assets and has made it ...

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AI

Administrator in Non-Profit Organization Management

08/28/19

5 out of 5

Love this product

What do you like best? The best thing about Brandfolder is convenience! We have a lot of different offices around the world that we service and we have gotten so many compliments because people love using it. I no longer get 20 emails every week asking for the same resources (logos, pictures, colors..) and I don't have to spend hours looking for resources because they all organized neatly and ready to be shared. the other best thing is the Template maker. OMG, I needed this for so long ...

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AI

Administrator in Computer Software

08/28/19

4.5 out of 5

Brandfolder rocks!

What do you like best? I love the ease of use and you can easily send files to other people and they are able to download them. You can search for files and categorize them so much easier than just keeping them on your computer. What do you dislike? There are still some things i'm learning but i love it so far! I wish you could see all files within one page but instead you have to click through to see more files What problems are you solving with the product? What benefits have you ...

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JA

Justin A

08/28/19

4.5 out of 5

Brandfolder User

What do you like best? Brandfolder has a lot of valuable features and adapts well to my business What do you dislike? Can be a little more time consuming to train new people on the use. What problems are you solving with the product? What benefits have you realized? Branfolder helps with organization, communication, and collaboration.

BB

Brian B

08/27/19

4.5 out of 5

Great Tool for Collaboration

What do you like best? The ability to search, locate, and preview our growing list of assets across the org. Simple to use UI that allows the user to easily sort by sections. Can supplement (and eventually replace) an internal wiki for Design, Engineering, and Marketing. What do you dislike? As with any software, having a dedicated admin is necessary and a lack thereof can be frustrating. Files will require a streamlined and consistent naming convention and searching for assets can be ...

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CM

Chris M

08/27/19

5 out of 5

No more 'do you have...." emails!

What do you like best? As a user, Brandfolder has some great organizational features that allow for easy access for the different workgroups across the company. The ability to add subfolders and share collections of assets makes for easy distribution of creative assets and the sleek user interface makes for easy adoption! What do you dislike? If the organization is complex enough, you're often unsure who has what type of access. So as a user on the marketing team who liaises with ...

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AI

Administrator in Computer Software

08/27/19

3 out of 5

Helpful tool but has room for improvement

What do you like best? You can archive and expire content when you don't want users to access it. I think you can have unlimited users for one price, which is great. You can add custom fields to each asset for proper management and organization, you can add tags which helps when filtering and organizing, you can create different sections to organize assets within, you can see the versioning history and add to new versions of assets while having insight to when that is changed and you can ...

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KS

Kirk S

08/27/19

5 out of 5

A big Brandfolder fan!

What do you like best? Brandfolder is constantly evolving to meet the needs of their customers. I've selected and launched Brandfolder with the past two organizations I've worked for, and I couldn't be happier. Their support, ease of use, and quick launch time make this a no-brainer. What do you dislike? There's not much to dislike. One thing that I'd like for Brandfolder to evolve is the ability for a user to save work done on a template to ensure they don't have to re-invent the ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].