Brandfolder Reviews in June 2026: User Ratings, Pros & Cons

A powerful tool

What do you like best? Attractive layout Great search functions Easy to share assets with a variety of users What do you dislike? It's best to have a very clear plan and strategy for uploading and managing assets. We're in a good place now but it's taken some trial and error. Would like the option to see more assets in a section to make merging easier. Some of the terminology gets confusing. Recommendations to others considering the product: Have a plan in place before you ...

The 'Swiss Army Knife' of asset management.

What do you like best? Our assets are no longer stored in a maze of folders, throughout several drives. They're not all nicely organized online, and much more easily accessible. The sharing feature is fantastic, we can select any number of assets and share them with a few clicks of a button, internally or externally in the company. Proper implementation of templates can allow for users to easily create everything from flyers, to business cards, to access cards without tying up your ...

Brandfolder is the best of the best!

What do you like best? The ability to create collections for clients that are unique to them and will unequivocally make communications smoother and easier. What do you dislike? The only Con I can think of is that if you create a lot of sections on your main dashboard, the whole thing slows down a bit and messes with the UX. What problems are you solving with the product? What benefits have you realized? For our company, Brandfolder helped us by creating a fully organized internal ...

Easy to Learn, Easy to Use

What do you like best? I love how easy it is to create tags and folders within the software, really makes it simple to organize assets. What do you dislike? Brandfolder could improve on making the auto tags better, because that would really strengthen the power of the software. Recommendations to others considering the product: Make sure you go through the tags and delete any duplicates you may have. Duplicates make it extremely difficult to find assets even if you may know the ...

Decent Product But Needs Some Simple Updates

What do you like best? Good spot to store large amounts of photos. Can search by tags. Easy to grab a large number of photos and tag them. Makes for decent categorization. What do you dislike? The search function doesn't always work. The function for populating existing tags during the tagging process doesn't always work. If you leave the page after dropping photos into the download box, it nullifies the whole download rather than creating a partial upload. Recommendations to ...

So far, so good.

What do you like best? Good user experience, an attractive appearance, and easy to maintain administrative abilities. What do you dislike? There are several built-in features that, if they were closer to customizable, it would be helpful. There are a few of these in the advanced settings, but more would of course be better. Also, faster render speeds for large video files, this would also be a good thing. Recommendations to others considering the product: A major upgrade in ...

Brandfolder has been a game-changer in forwarding our goal of brand alignment.

What do you like best? First off, the sales and set-up process was top notch. The team at Brandfolder was super attentive and patient with us from the get-go. They were the clear standout in that regard compared to other DAM platforms we considered. Set up was a breeze. I was the lead admin to implement and organize our Brandfolder structure and I never really ran into any trouble figuring things out. The tagging system was very intuitive and the instructions sent by the Brandfolder ...

A great tool to simplify asset storage and sharing

What do you like best? The tagging system allows for easy searching of assets that could otherwise have been buried in folders. What do you dislike? Ideally, the filters could be a bit sharper, and allow for stricter searches. A case sensitive search could have come in handy. What problems are you solving with the product? What benefits have you realized? Visibility of assets has improved greatly. The sharing and template functions have been great assets.

Brandfolder is the only DAM Solution!

What do you like best? Brandfolder is constantly innovating and finding new ways to improve their platform. Brandfolder is easy to use and provides a great visual solution to find, share, and download assets. What do you dislike? The only thing I dislike is that there's no Brandfolder app. What problems are you solving with the product? What benefits have you realized? Brandfolder has delivered us a solution to help manage all of our assets, replacing our old system.

Helping our non-profit through rebranding

What do you like best? I like the ease of the interface once you get to know it - uploading and then sharing all the assets you want is a breeze. The clean look and feel is nice. Customer service has been very helpful. What do you dislike? The initial setup is quite labor intensive, and as a small team it's difficult to take advantage of all of the features - for that reason, the cost is high compared to what we need. It's been somewhat challenging to get the staff to completely buy in ...