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9.8

Spot Score

Brandfolder - Digital Asset Management Software

Brandfolder Reviews in June 2026: User Ratings, Pros & Cons

Streamline your content organization with ease.

4.5

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Brandfolder offers custom pricing plan

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Brandfolder Reviews & Ratings

4.5

Very Good

Based on 923 ratings & 910 reviews

Rating Distribution

Excellent

(684)

Very Good

(187)

Good

(31)

Poor

(5)

Terible

(3)

Spotsaas Editor’s POV

Brandfolder has garnered high praise from its users for its intuitive and efficient digital asset management capabilities. Users commend its seamless organization and centralized storage of marketing assets, making it easy to access and share files, ultimately boosting productivity. The integration with programs like Smartsheet and InDesign further enhances its ...Read more

Brandfolder pros and cons

  • Easy to organize assets and share, saving time and enhancing collaboration.

  • Intuitive and user-friendly interface, facilitating quick access to resources.

  • Seamless integration with other programs like Smartsheet for enhanced productivity.

  • Efficient AI tagging and organization feature for quick asset retrieval.

  • Initial setup and customization can be time-consuming for specific business needs.

  • Tagging assets for efficient searching may require more front-end time investment.

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Showing 351-360 out of 910

AI

Administrator in Civil Engineering

09/03/19

3.5 out of 5

Solving a common problem

What do you like best? The UI, the seamless integration with Active Directory, clean easy to understand menus. Simple to maintain. What do you dislike? The downside of using Brandfolder is getting all the users to drop their old systems and migrate fully to Brandfolder. Recommendations to others considering the product: Don't hesitate to reach out to their sales or technical support. What problems are you solving with the product? What benefits have you realized? Duplicated ...

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EA

Elizabeth A

09/03/19

4 out of 5

Great

What do you like best? The fact that our outside sales force can have access to a whole lot of information that me and my inside sales team had to previously provide them with. What do you dislike? There is really nothing i can think of that I don't like about it. It's easy to use. Recommendations to others considering the product: This is a great resource for outside sales force users as well as a one-stop place for inside sales What problems are you solving with the product? ...

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MG

Michael G

09/03/19

4 out of 5

Fabulous and Easy to use

What do you like best? Great UI, tiled assets make browsing and accessing digital assets a breeze. It has dramatically improved my efficiency. One repository, tiled interface is super easy. What do you dislike? None, though it would be nice to be able to send an email directly from the folder as opposed to copying and pasting a download link into an email. Recommendations to others considering the product: Great tool and repository for marketing and brand assets. What problems ...

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AI

Administrator in Staffing and Recruiting

09/02/19

4 out of 5

Brandfolder gives employees more autonomy in their work

What do you like best? The ability to create templates, and control the collateral our staff have access to. What do you dislike? Issues uploading templates can arise and be frustrating. We did have some problems regarding duplicate accounts, however, this was only a temporary issue. Recommendations to others considering the product: It can take a while before you properly reap the benefits What problems are you solving with the product? What benefits have you realized? It ...

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AI

Administrator in Staffing and Recruiting

09/02/19

4.5 out of 5

A brilliant asset management tool

What do you like best? My favourite thing about Brandfoler is how easy it is to upload, organise and store all our assets. We use this tool to host all of our collateral and as we are a global company it's been great that we can create a variety of collections and we can control who they are available to. I also really like that I can design a template on indesign, upload it and then whoever needs to can access it, edit it then download it as a PDF/JPEG without a fuss. What do you ...

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JJ

Jake J

09/02/19

3.5 out of 5

Useful

What do you like best? It's a huge-time saver for the marketing team and ensures all sales staff remain on-brand with the collateral they send out. Also very helpful from a user perspective too, with loads of templates available, meaning you're able to make a couple of tweaks without having to brief anything in to another colleague/team. What do you dislike? We've had a few sign in issues, but nothing too extreme. Recommendations to others considering the product: It's definitely ...

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SA

Sarah A

08/30/19

5 out of 5

10/10 - A great way to have everything in one place

What do you like best? Love having all the materials in one place. Makes it easier working with a team located all over the world. Many other resources have some sort of delay but not Brandfolder! Have taken advantage of the templating feature and have been impressed with how things are going. It is for sure a time saver. Overall, I love having everything in one easy space. Great program. What do you dislike? Have not come across and errors yet. Whenever questions do come up however, ...

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JB

Jonathan B

08/30/19

4 out of 5

Sponsored Teams Asset Management

What do you like best? Easy to upload, tag, organize and access assets. What do you dislike? The search and filter functions aren't very intuitive to begin with. Switching between Collections can be a little clunky. There's no way to un-merge assets which is a problem if you make a mistake. What problems are you solving with the product? What benefits have you realized? Easier to share assets with multiple users and provide them with anytime access. Giving them independent access ...

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UI

User in Consumer Goods

08/30/19

4 out of 5

good organizational tool

What do you like best? Brandfolder makes it easy to store and access all of our creative content. What do you dislike? Managing notifications can sometimes be difficult What problems are you solving with the product? What benefits have you realized? Allows clients to access product images without difficulty.

SE

Shane E

08/29/19

4.5 out of 5

Great way to manage digital assets

What do you like best? Simplicity for admins and end users. It's easy to search for and find whatever asset you're looking for. What do you dislike? There are some UX things that make it challenging; sorting and reordering for example. There's also some confusion on downloading and sharing assets but are easily managed. plus you'll need to whitelist brandfolder.com if you want the automated account creation to work. And if your firewall is strong, they might get caught in there as ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].