9.8
SpotScore

Brandfolder Reviews in September 2026: User Ratings, Pros & Cons
Streamline your content organization with ease.
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Brandfolder offers custom pricing plan
Brandfolder Reviews & Ratings
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Spotsaas Editor’s POV
Brandfolder works best for teams that need centralized storage for marketing assets with version control and quick retrieval. Before shortlisting, verify that your team's tagging workflow fits the platform—initial setup requires consistent naming conventions across your asset library, which takes time upfront but pays off in search speed. Check whether the ...Read more
Brandfolder pros and cons
Asset organization and sharing is fast, reducing time spent searching for files and improving team collaboration.
Interface is accessible and lets users find resources quickly.
Integrates with Smartsheet and other programs to improve productivity.
AI tagging automatically categorizes assets for faster retrieval.
Initial setup and customization for specific business needs takes time.
Front-end tagging work is required upfront to make search reliable.
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Showing 251-260 out of 910
JM
James M
07/09/20
Great product; however virtually all add-ons cost$$
What do you like best? Brilliant organization of your assets on a wide spectrum. It makes storing files on a computer feel like ancient ways. The tagging and searchability of brandfolder make assets so easy to find. The AI element also helps tremendously as well. I can't imagine a better way to organize, store and locate files. What do you dislike? It seems like every single time that a new feature comes out that seems somewhat interesting it is snagged by the fact that it costs $$ to ...
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KM
Katie M
07/09/20
Sufficient DAM Tool
What do you like best? Categorization abilities and AI searching. Grouping like assets together by subject. Easy to find what you need. What do you dislike? Wish the assets loaded most-recently uploaded first. The Pins, Groups, Boards, Tags, Collections, and Labels require a learning curve to understand how to best use them. Not entirely intuitive or user friendly. Recommendations to others considering the product: Have your organization structure planned out before adding in ...
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AI
Administrator in Telecommunications
07/09/20
Amazing Product, So Much to Learn
What do you like best? Custom resizing of files seems really great and useful, however, it could be a little more prominent to find out how to do that individually as well as with bulk downloads. What do you dislike? Photoshop files don't display thumbnails correctly. I always have to upload both a custom thumbnail AND a separate JPG so that people can see the file in the normal view as well as once they've clicked on it. I don't like that the LinkURL feature doesn't allow ...
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A
Abraham
07/07/20
Excellent asset managing tool
PROS & CONS What are the best aspects of this product? I like being able to search all our branded assets so easily and see where other assets have similarities and potential for integration. When we do need to distribute these to the teams, it becomes so much easier because everyone can view it from Brandfolder. What aspects are problematic or could work better? It would be great if it's made it easier for us to navigate thru the files, especially the beginners since they're using ...
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A
Augusta
07/04/20
User-friendly system
PROS & CONS What are the best aspects of this product? I like that Brandfolder is user-friendly and can anticipate what I need. We're able to customize the elements we need on the dashboard as well. Our brand, marketing and creative teams use Brandfolder to their advantage because their work process is more efficient and streamlined. Being able to integrate with Adobe, alongside the templates and unlimited users are a few of my favorites too. What aspects are problematic or could work ...
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AI
Administrator in Real Estate
06/24/20
Quick and helpful support!
What do you like best? The support team is super helpful and friendly. They respond quickly and are committed to finding a solution. What do you dislike? The search function does not always seem to work properly. What problems are you solving with the product? What benefits have you realized? We are easily sharing assets with our customers and love that Brandfolder gives us the ability to track usage!
LR
Loren R
06/23/20
Intuitive Interface...Amazing Support!
What do you like best? As we have been rolling Brandfolder out to the entire nationwide sales team, adoption and usage has been quick and painless. The Brandfolder interface is easy, intuitive, and powerful. Additionally, every time we have had a question or issue, Brandfolder tech support has been able to help us immediately, sometimes with creative solutions that we hadn't even thought of yet! Consistent upgrades to the Brandfolder backend mean that we are realizing new advantages of ...
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LM
Laura M
06/23/20
Easy & Essential
What do you like best? It keeps everything I need in one place, makes it easy to search files, and share with customers. What do you dislike? It takes time to get used to the search functions in the platform, but once you get over the short initial learning curve, it's great. What problems are you solving with the product? What benefits have you realized? Brandfolder keeps essential documents in one place for my whole company; no need to store the files on our server. They are ...
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AC
Andrew C
06/23/20
Brandfolder for a small team
What do you like best? Brandfolder has been super easy to use and setup, and has made working with our contractors soooo much easier for our small design team. And as an added bonus, Brandfolder has made it really easy to transfer work between the workplace and home, so working from home has been really easy. What do you dislike? Because we are only a small team, the pricing is a little expensive for what we are using it for. While it works perfectly for teams of any size, it's ...
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AT
Austin T
06/23/20
This software saves me time
What do you like best? Our organization uses far too many different collaborative software tools. Brandfolder, above and beyond the others, is the only place I can reliably find and share what I'm looking for. What do you dislike? It can be hard to use to search function and scrolling to search is clunky. What problems are you solving with the product? What benefits have you realized? It has saved me substantial time & professionalized our ability to share documents
Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].