Brand24 Reviews in July 2025: User Ratings, Pros & Cons

Great Software

What do you like best? The Sentiment filter, I really enjoy. Infographics for the data is easy to read. What do you dislike? Sometimes there are lag times for the mentions. Recommendations to others considering the product Must use it in order to stay up to date with all the buzz about your company and even competitors. What business problems are you solving with the product? What benefits have you realized? Seeing what customers have to say about the product as well as ...

Great tool for understanding Social Trends

What do you like best? I like that Brand24 will send you an email every day with updates on postings related to your keywords. This is very helpful when you are busy and sometimes forget to login. It forces you to look at the data and stay current. What do you dislike? I dislike how broad the results are. Maybe I am missing something but I feel that you should have the ability to really narrow down the search if you are targeting a broader keyword set. Recommendations to others ...

Made us aware of people talking about our Brand in places that we didn't know about

What do you like best? Storm alerts! Being able to quickly respond when activity picks up has been key. What do you dislike? Often we get a lot of hits that are irrelevant Recommendations to others considering the product This does more than Hootsuite or other social media monitoring. Using Brand24 reaches out beyond the obvious places and lets you know about more intimate opportunities to engage customers or potential customers. What business problems are you solving with the ...

Cool platform

What do you like best? Easy to read data and graphs that look great! What do you dislike? Would be better if it filtered out results What business problems are you solving with the product? What benefits have you realized? Finding media about self and competitors

Good for overview

What do you like best? It is easy to have multiple people manage, change keywords, etc. What do you dislike? It missed some key Product Hunt posts. It also picked up a lot of random news, so I have to screen everyday. What business problems are you solving with the product? What benefits have you realized? Keeping track of mentions.

A good tool for social monitoring for small businesses

What do you like best? Very easy to set up, seems to be fairly accurate, particularly on social. Good value for the price What do you dislike? As with all social monitoring tools, it doesn't seem to pick up news outlets well. What business problems are you solving with the product? What benefits have you realized? Lets me know right away when there are mentions of my brand, so i can be part of them.

Instant snapshot on what's happening!

What do you like best? My VA uses Brand24 to track a number of keywords and phrases surrounding me and my brands. It's very effective. What do you dislike? There isn't a way that we've found to rule out duplicates. for example, a tweet of mine is loaded into TweetJukebox.com and gets tweeted many times/day. I don't want to see that. What business problems are you solving with the product? What benefits have you realized? Tracking and finding out where I am being talked about.

Used for a media evaluation

What do you like best? They were helpful and accessible, and were always online. Very quick to answer questions. The price and discount for our research was great What do you dislike? The platform is a limited in its ability to provide demographics about the reach of the population. Isn't sophisticated enough to gather demographics but I understand that it is a limitation due to price. Recommendations to others considering the product Great for social media reach and influencers ...

Easy to use platform

What do you like best? intuitive, tracking multiple platforms is really easy What do you dislike? doesnt export influencer contact info easily Recommendations to others considering the product consider better export for influencer contact info. What business problems are you solving with the product? What benefits have you realized? we're trying to improve frequency of brand mentions and brand awareness.

Good for what it does

What do you like best? It does a good job of aggregating the mentions What do you dislike? It's not a full social content curation tool What business problems are you solving with the product? What benefits have you realized? Looking to track influencer engagement with brand