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9.8

Spot Score

Bitly - URL Shorteners

Bitly Reviews in June 2026: User Ratings, Pros & Cons

Shorten, track, and share with ease.

4.2

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Starts from $21 / Month when Billed Yearly, also offers free forever plan

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Bitly Reviews & Ratings

4.2

Very Good

Based on 1853 ratings & 852 reviews

Rating Distribution

Excellent

(594)

Very Good

(170)

Good

(26)

Poor

(1)

Terible

(61)

Spotsaas Editor’s POV

Bitly.com stands out as a popular and user-friendly URL shortening service, offering quick and efficient link organization. Users appreciate the simplicity and ease of creating custom shortened links, allowing for better link management. The service provides valuable insights through analytics, enabling users to track link performance effortlessly. However, some ...Read more

Bitly pros and cons

  • Easy to use for creating shortened links and organizing them efficiently.

  • Provides analytics that offer valuable insights on link performance.

  • Offers a generous monthly limit for creating personalized links, even in the free plan.

  • Helpful for businesses in presenting a cohesive and organized online appearance across various platforms.

  • Misleading pricing structure, with hidden annual payment commitments instead of monthly plans.

  • Lack of customer support responsiveness, making issue resolution difficult.

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Showing 241-250 out of 852

AT

AJ T

04/21/22

4 out of 5

"Integrates with almost every service, but with a price tag"

What do you like best about Bitly? Pretty much any social media marketing, marketing automation, or web tool integrates with Bitly. They also offer a easy to use API to create short links.

SD

Stephen D

04/21/22

4 out of 5

"It's a great platform that keeps all of your links on brand"

What do you like best about Bitly? It is clean, works. Good analytics and keeps all of your links on brand. What do you dislike about Bitly?

AU

Anonymous User

04/21/22

4 out of 5

"Effective and dependable"

What do you like best about Bitly? It's very easy to create and use short links. The web browser add-on is especially useful! You can create and share short links within seconds.

TD

Tom D

04/21/22

4 out of 5

"Handy shortlink service but light on analytics"

What do you like best about Bitly? Easy to spin up short links for all sorts of reasons. Mostly used for random social media posts or referral codes for our team and customers while we build out a more rigid model. Pretty quick and easy to create on desktop and mobile.

AU

Anonymous User

04/21/22

4 out of 5

"A great choice for growing companies"

What do you like best about Bitly? Bitly provides well-tailored solutions to some of the most common problems a growing company will experience. With easy to use url shortening, custom url creation, and QR code integration it's got the front end power to get you where you need to go with the analytics to help you learn what's working and what's not.

CJ

Cher J

04/21/22

4 out of 5

"Great!"

What do you like best about Bitly? Professional looking links, cohesive. Ability to shorten long and confusing links that look like spam What do you dislike about Bitly?

AU

Anonymous User

04/21/22

4 out of 5

"Simple, effective, great functionality"

What do you like best about Bitly? The dashboard is easily the greatest feature. What do you dislike about Bitly?

AU

Anonymous User

04/21/22

4 out of 5

"Excellent overall product. Tech service is lacking"

What do you like best about Bitly? Able to customize our bitly url's for best marketing experience What do you dislike about Bitly?

AU

Anonymous User

04/21/22

4.5 out of 5

"Track Email Link Clicks"

What do you like best about Bitly? Bitly allows me to track when users click a particular link in a marketing email. It provides demographic information about the user such as geographic location and device used. The URL is also shortened which is useful and redirects as a normal link would.

AU

Anonymous User

04/21/22

4.5 out of 5

"Great link shortening tool!"

What do you like best about Bitly? – Easy to use – Customization features for each link

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].

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