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9.0

Spot Score

Autopilot

Autopilot Reviews in May 2025: User Ratings, Pros & Cons

MIGRATED TO Ortto

Streamline Your Marketing with Autopilot.

4.2

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Autopilot offers custom pricing plan

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This Product has been Migrated to Ortto

Autopilot Reviews & Ratings

4.2

Very Good

Based on 517 ratings & 407 reviews

Rating Distribution

Excellent

(310)

Very Good

(72)

Good

(13)

Poor

(1)

Terible

(11)

Expert's Review

Ortto (formerly known as Autopilot) has garnered significant praise over the past year for its intuitive and visually appealing interface, robust marketing automation capabilities, and strong customer support. As an all-in-one platform, Ortto empowers businesses to create personalized customer journeys, automate email campaigns, and streamline their marketing ...Read more

Autopilot pros and cons

  • Intuitive and user-friendly interface, making it easy to navigate and use even for those with limited technical expertise.

  • Robust email automation capabilities, enabling users to create personalized, triggered campaigns to engage customers effectively.

  • Strong support team that responds promptly and provides helpful solutions, enhancing the overall user experience.

  • Simplified journey creation and segmentation with drag-and-drop features, facilitating efficient workflow setup.

  • Expensive pricing plans, particularly restrictive for small businesses or startups with tight budgets.

  • Limited design flexibility in email templates, which can feel generic for advanced users seeking more customization.

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Showing 381-390 out of 407

AB

Andrew B.

01/17/16

4.5 out of 5

AutoPilot - King of email automation

What do you like best? Integration into email domain and website...funnel tracking. What do you dislike? Difficult to manage or create new email templates. Recommendations to others considering the product improve template builder What business problems are you solving with the product? What benefits have you realized? Communicating effectively with our customers, we running a promotion to make our customers aware of our stores loyalty program.

AS

Andrew S.

12/17/15

5 out of 5

Excellent as it is, but could use some additional features

What do you like best? For such an inexpensive tool, Autopilot really punches above its weight. Being able to send email, SMS, and even postcards is pretty snazzy, but I think the most amazing thing is that it integrates into Salesforce. The UX is very good and makes deployment of automation quick and easy. What do you dislike? Not too much. It would be nice to have lead scoring, but a lot of marketers don't implement it properly, so not that big of a deal. Recommendations to ...

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LW

Levi W.

11/12/15

5 out of 5

Fantastic. Just fantastic.

What do you like best? Amazing UX. Autopilot is simple to use and extremely feature rich. And the team is adding more functionality all the time, further stretching your dollars on any size plan. Seriously what this product offers would have saved me loads of money had I been able to invest in a complicated system that would have cost me hundreds per month before I found Autopilot. What do you dislike? Sometimes its a little hard to wrap my mind around exactly what I'm doing when ...

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ML

Matt L.

11/11/15

5 out of 5

Game changer

What do you like best? Simplicity and provided guides for easy setup What do you dislike? Every service I was using before I found Autopilot. What business problems are you solving with the product? What benefits have you realized? Automating out client on boarding and project request systems.

JM

Jacqui M.

11/03/15

5 out of 5

Great Product, easy to use. So glad we went with AP

What do you like best? Whenever I have a question or need help in any way, their customer service is always ready to help and quick in answering my concerns. When I was just starting out, I was confused with how to get started and they guys at AP even went in and created my Journey for me, explaining step by step how why they did what they did. So helpful and one of the best services I've used for email marketing. What do you dislike? I wasn't very sure of it in the beginning- I was ...

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MG

Mandy G.

10/30/15

4.5 out of 5

Product is great. Customer service is stellar.

What do you like best? It was one of the only email marketing programs, I could log into and start building without being lost. However, the customer service stands alone. Not only are there tutorials but someone is at the touch of a keyboard to walk you through what you need to know or review your campaign. And the developers actually listen when you suggest new features or improvements - thanks for a/b testing! And the price. What do you dislike? This seems like a solution for a ...

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SW

Scott W.

10/29/15

5 out of 5

Recent convert from Hubspot

What do you like best? Ease of use, pure and simple. We were searching for a platform that was simple to configure and use, and we found it. What do you dislike? Nothing so far; we have been using the platform for a few weeks, and have explored pretty much all the features. Recommendations to others considering the product Give it a try! What business problems are you solving with the product? What benefits have you realized? Marketing and on-boarding of customers for a consumer ...

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NI

Nicolas I.

10/27/15

5 out of 5

Excellent choice!

What do you like best? really easy to use, you can set up a new journey in a few minutes. I've already recommended autopilot to my clients and they are enjoying the product. What do you dislike? Missing the seasonal journey but I think they will update the software pretty soon What business problems are you solving with the product? What benefits have you realized? I'm doing inbound marketing so I needed a software that could deliver a great customer experience and also easily ...

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SP

Scott P.

10/27/15

5 out of 5

Amazing Technology / Amazing Support / Endless Possibilities

What do you like best? Visual layout - and so very simple to use - it's so much more than I ever expected, and I'm still thinking of a myriad of ways to use it to build business and engage customers unlike anything I've ever seen or used before. When combined with integrated technologies - you'll be able to engage prospects in customers in ways you can't imagine Support is absolutely amazing. What do you dislike? Autopilot is very reasonably priced - especially now when my list size ...

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AW

Aaron W.

10/27/15

4.5 out of 5

Just right" marketing automation

What do you like best? I'd been searching for ages for a simple way to implement sophisticated lead nurturing without having to invest in those expensive marketing automation platforms bloated with features I don't need or want (you know who you are!. The folks at Autopilot have nailed it. There's clearly been a lot of love poured into the product design to keep it simple and focused - the drag and drop interface for designing user journeys is killer and each week I see enhancements ...

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