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9.0

Spot Score

Autopilot

Autopilot Reviews in May 2025: User Ratings, Pros & Cons

MIGRATED TO Ortto

Streamline Your Marketing with Autopilot.

4.2

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Autopilot offers custom pricing plan

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This Product has been Migrated to Ortto

Autopilot Reviews & Ratings

4.2

Very Good

Based on 517 ratings & 407 reviews

Rating Distribution

Excellent

(310)

Very Good

(72)

Good

(13)

Poor

(1)

Terible

(11)

Expert's Review

Ortto (formerly known as Autopilot) has garnered significant praise over the past year for its intuitive and visually appealing interface, robust marketing automation capabilities, and strong customer support. As an all-in-one platform, Ortto empowers businesses to create personalized customer journeys, automate email campaigns, and streamline their marketing ...Read more

Autopilot pros and cons

  • Intuitive and user-friendly interface, making it easy to navigate and use even for those with limited technical expertise.

  • Robust email automation capabilities, enabling users to create personalized, triggered campaigns to engage customers effectively.

  • Strong support team that responds promptly and provides helpful solutions, enhancing the overall user experience.

  • Simplified journey creation and segmentation with drag-and-drop features, facilitating efficient workflow setup.

  • Expensive pricing plans, particularly restrictive for small businesses or startups with tight budgets.

  • Limited design flexibility in email templates, which can feel generic for advanced users seeking more customization.

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Showing 151-160 out of 407

03/07/19

4 out of 5

Great product that I hope keeps evolving!

What do you like best? Was quick to setup with Salesforce, and pretty quick learning curve. What do you dislike? I would more and better control over the salesforce leads/contact synchronization. Need to get the opportunity stage in our records and we currently cannot do that. Recommendations to others considering the product Use the product and see if you like it. I was able to find, import and implement within a few days. Surprisingly quicker and cheaper than other solutions I ...

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03/07/19

3.5 out of 5

pretty decent tool

What do you like best? easy to use, great support, online chat is really helpful. syncing with salesforce is super helpful to our company. What do you dislike? interface a bit confusing, not intuitive to know where to go What business problems are you solving with the product? What benefits have you realized? using for mass campaigns...not having to do manually via salesforce.

03/07/19

3.5 out of 5

UX need improvements

What do you like best? The support guys are great, there are lots of API's What do you dislike? Cant see where a list is used, which jorneys are followed from another jouney. Create purchase goals What business problems are you solving with the product? What benefits have you realized? cart abandonement

03/06/19

5 out of 5

Great automation tool

What do you like best? I love Autopilot. We are a small company and, at first, we were a bit overwhelmed by it all as there are just so many functions. In fact, we watched the welcome video and nearly didn’t sign- up as it just seemed too complex! But their live chat is incredible and have been with us every single step of the way. I’d love to give a massive shoutout to Rok and Liv who must be sick of us by now as we ask so many questions. We love the way they can access your account so ...

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03/06/19

5 out of 5

Automation Made Easy

What do you like best? After switching to Autopilot from Emma, we found the platform incredibly fast and easy to use. Meeting every expectation we had when looking for a new system. Would highly recommend whether your new or experienced in automation. What do you dislike? There is very little to dislike. If I had to pick something, it would be the lack of fully integrated form platforms offered currently. With only one true option I would like to see this expanded or hope the platform ...

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03/06/19

5 out of 5

Postive vibes from using AutoPilot

What do you like best? AutoPilot has been a pleasant experience for us, in comparison to using other Email Automation programs including Mailchimp, SharpSpring, ActiveCampaign. For us, 2 features work particularly well - the Email Builder is excellent, and the Pipedrive integration is a time saver. And although we are still working on Automation, we know AutoPilot has the features to allow us to build on this as we go. What do you dislike? Nothing really - just that Automation is ...

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03/06/19

5 out of 5

Powerful marketing automation tool that is inexpensive and easy to set up

What do you like best? We recommend Autopilot to all of our clients - set up is easy and pricing very affordable. The visual interface for mapping allows anyone to create and set up journeys without needing any technical know-how. We love the fact it's easy to connect and push data to the system directly with an API or through Zapier. What do you dislike? The only issue we encounter is the because Autopilot uses email addresses as the unique identifier for contacts we sometimes have ...

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03/06/19

5 out of 5

The Best CRM available

What do you like best? It's so easy to create and send my contacts on email journies! It's a great tool!! What do you dislike? I wish I could update a journey and add new steps after launch Recommendations to others considering the product If you're looking for a fairly simple way to create and send out sequences, Autopilot is an affordable option to consider. It falls short in terms of analytics but if you have google analytics set up, this isn't a problem, more of an annoyance. I ...

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03/06/19

5 out of 5

Great Intuitive Software

What do you like best? The Power of the software is great, but the UI makes it super easy to use. Connecting other accounts is super easy. It has great connections like twilio, mailchimp, facebook ads, and many others. It was quick to get going and the price is right. What do you dislike? I wish it connected to HubSpot natively. Zapier works good, but it would have been easier to use a direct connection. Recommendations to others considering the product It is super powerful and ...

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03/06/19

5 out of 5

One of the Best Bangs for Your Buck Marketing Automation Tools

What do you like best? The fact that Autopilot HQ had the salesforce integration was a big draw for us. We were using Pardot previously which had a cost 3X of AP with less functionality. The AP script which automatically tracks data entered into forms made a world of difference than trying to find vendors that were compatible with our previous tool. The journey builder is also very simple to use and understand. Customer support was also amazing. What do you dislike? **Disclaimer** I"m ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].