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9.0

SpotScore

Autopilot

Autopilot Reviews in July 2026: User Ratings, Pros & Cons

MIGRATED TO Ortto

Streamline Your Marketing with Autopilot.

4.2

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Autopilot offers custom pricing plan

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This Product has been Migrated to Ortto

Autopilot Reviews & Ratings

4.2

Very Good

Based on 517 ratings & 407 reviews

Are you using Autopilot?

Rating Distribution

Excellent

(310)

Very Good

(72)

Good

(13)

Poor

(1)

Terrible

(11)

Spotsaas Editor’s POV

Ortto (formerly known as Autopilot) has garnered significant praise over the past year for its intuitive and visually appealing interface, robust marketing automation capabilities, and strong customer support. As an all-in-one platform, Ortto empowers businesses to create personalized customer journeys, automate email campaigns, and streamline their marketing ...Read more

Autopilot pros and cons

  • Interface is easy to navigate, even for non-technical users.

  • Email automation supports personalized, trigger-based campaigns.

  • Support team responds quickly with helpful solutions.

  • Drag-and-drop journey builder with segmentation for workflow setup.

  • Expensive pricing plans, particularly restrictive for small businesses or startups with tight budgets.

  • Email templates offer limited design flexibility for advanced customization.

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Showing 121-130 out of 407

A

Anonymous

03/07/19

4.5 out of 5

Amazing Journey Experience

What do you like best? I find it really easy to create an email journey on Autopilot. There was a time I had a bad experience, where emails in one of my journeys weren't delivering. I reached out to the customer support and they were so quick to help me gain insight into the problem. Apparently, I had made some mistakes. I really appreciated the quick response, and most importantly the knowledge the support guy exhibited to solve my issue. What do you dislike? Autopilot could be ...

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A

Anonymous

03/07/19

4.5 out of 5

Dynamic, agile and intuitive marketing tool

What do you like best? The intuitiveness and everything-can-be-done approach of the system is great! What do you dislike? I am REALLY missing af commerce-module to integrate our webshop to Autopilot down to products, to be able to do automations based on previously bought products, "in-stock-again", "now on sale" etc. What business problems are you solving with the product? What benefits have you realized? Every kind of marketing automations, to catch form-subscriptions without ...

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A

Anonymous

03/07/19

4 out of 5

Great product that I hope keeps evolving!

What do you like best? Was quick to setup with Salesforce, and pretty quick learning curve. What do you dislike? I would more and better control over the salesforce leads/contact synchronization. Need to get the opportunity stage in our records and we currently cannot do that. Recommendations to others considering the product Use the product and see if you like it. I was able to find, import and implement within a few days. Surprisingly quicker and cheaper than other solutions I ...

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A

Anonymous

03/07/19

4 out of 5

Cool tool with a lot of potential

What do you like best? The dynamic templating with liquid and the user friendliness of the system. What do you dislike? Sometimes no chat support for EMEA during the mornings. Recommendations to others considering the product Be clear on your expectations and make a list of priorities that you need in your automation tool and see if Autopilot match it. What business problems are you solving with the product? What benefits have you realized? Simplified flow and the use of an ...

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A

Anonymous

03/07/19

4 out of 5

An automation tool that sparks your imagination

What do you like best? Since Autopilot works visually, it is great for visual people: If you think in diagrams or flowcharts, Autopilot is for you. Since you can see where users are heading within the flow (which happens in realtime, which is great, you actually start to think where thinks are going wrong or where you're losing users. Also, the templates are helpful to get ideas of how to actually put Autopilot to use. What do you dislike? Not everything is self-explanatory, but ...

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A

Anonymous

03/07/19

4 out of 5

Good platform- Great Support- Easy to use

What do you like best? The interface is great. It is so easy to build your campaigns and see the journey a lead or customer will take. They have good support too. They are efficient at getting back to you and answering all your questions. It is a great platform for people new to marketing automation. It is really easy to use and they have great resources for you too. What do you dislike? I wish you could build landing pages and forms within the system. It doesn't connect to ...

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A

Anonymous

03/07/19

4 out of 5

Highly recommend

What do you like best? This is a good choice for early stage startups that are scaling quickly. - great customer support via chat - love the colorful drag and drop shapes - quickly and easily build complex journeys - ability to create highly targeted segments - notations and collaboration in journeys - knowledgeable tech support - affordable when compared to similar options - can upload custom html - liquid for math calculations and customization in email What ...

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A

Anonymous

03/07/19

5 out of 5

Backbone of automated nurturing system

What do you like best? The visual interface helps the whoel team grasp the logic of automation. We are able to see things in a way that isn't possible in other systems. I also like that we can work on live journeys and pubish changes.. Some tools don't allow you to do that and you have duplicate the automation to edit it. What do you dislike? # 1. Content snippets I know AP is working on this - so the biggest missing feature won't be missing for too much longer: Content Snippets. ...

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A

Anonymous

03/07/19

4 out of 5

Marketing Automation with the best interface

What do you like best? Drag an Drop feature. Live tracking feed. Funnel mapping. What do you dislike? I was frustrated about the number of integrations, I will love to build my own integration like Zapier or Integromat with custom code. What business problems are you solving with the product? What benefits have you realized? We realized outbound campaign with Autopilot, reach out people who visit our website.

A

Anonymous

03/07/19

4 out of 5

Really great software to make an Mailing campaign.

What do you like best? the easy to use interface to make an campaign is awesome. You can do almost anything where you can think off. What do you dislike? It would be even better to make an export of the changes in the same xcel file where you import you contacts with. Although I don't know if that's possible. Recommendations to others considering the product It's really great, and instead of mailchimp with this software you can sent emails to info@ emailadress. What business ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].