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9.0

SpotScore

Autopilot

Autopilot Reviews in July 2026: User Ratings, Pros & Cons

MIGRATED TO Ortto

Streamline Your Marketing with Autopilot.

4.2

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Autopilot offers custom pricing plan

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This Product has been Migrated to Ortto

Autopilot Reviews & Ratings

4.2

Very Good

Based on 517 ratings & 407 reviews

Are you using Autopilot?

Rating Distribution

Excellent

(310)

Very Good

(72)

Good

(13)

Poor

(1)

Terrible

(11)

Spotsaas Editor’s POV

Ortto (formerly known as Autopilot) has garnered significant praise over the past year for its intuitive and visually appealing interface, robust marketing automation capabilities, and strong customer support. As an all-in-one platform, Ortto empowers businesses to create personalized customer journeys, automate email campaigns, and streamline their marketing ...Read more

Autopilot pros and cons

  • Interface is easy to navigate, even for non-technical users.

  • Email automation supports personalized, trigger-based campaigns.

  • Support team responds quickly with helpful solutions.

  • Drag-and-drop journey builder with segmentation for workflow setup.

  • Expensive pricing plans, particularly restrictive for small businesses or startups with tight budgets.

  • Email templates offer limited design flexibility for advanced customization.

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Showing 111-120 out of 407

A

Anonymous

03/08/19

5 out of 5

Possibilities are endless!

What do you like best? There are SO many things I love about autopilot! It makes my business run so much soother giving my clients and my staff a smoother experience. Also - customer service is TOP NOTCH. What do you dislike? That's a good questions... maybe just lack of a couple integrations I would love to see. What business problems are you solving with the product? What benefits have you realized? Automating business actions, giving the team more time to do what they need to ...

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A

Anonymous

03/08/19

4.5 out of 5

Lead generation made easy

What do you like best? Simplicity in adding functions to each journey. What do you dislike? I can see that AP is a work in progress and sometimes integration with CRM doesn't perform at the best, but the customer care always helped me in fixing issues. What I would like to see more is the learning that AP development team can bring from client feedbacks. I work with Pipedrive, they have a real process in place, every relevant feedback become a backlog stories for the future ...

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A

Anonymous

03/08/19

4 out of 5

Save Time with this Marketing Automation Tool

What do you like best? Easy-to-use, intuitive with a drag and drop visual interface at an affordable price. What more can you ask for? This tool will help you save precious time, automating repetitive task so that you can time your time on what really matters in your business. What do you dislike? Autopilot could do a better job helping users catch errors when it comes to building and mapping out journeys. If you missing something, you won’t get an alert. Instead,, your journey just ...

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A

Anonymous

03/08/19

3.5 out of 5

Autopilot

What do you like best? I appreciate the ability to chat for assistance. Service reps reply quickly. What do you dislike? I dislike not being able to see sent emails. I also would like to be notified when an email fails to send. Also think there should be an easier way to send a one-off email. What business problems are you solving with the product? What benefits have you realized? Automated emails based on Salesforce triggers

A

Anonymous

03/08/19

5 out of 5

Create highly targeted, highly relevant marketing systems

What do you like best? You can develop journies for many different types of customers based off lead source, attribute, or any other data you gather on the custome can push them toward the next stage in the your customer flow until they convert. What do you dislike? I would like to be able to create folders for templates and journies so that I can organize them easier, since I create so many. What business problems are you solving with the product? What benefits have you realized? ...

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A

Anonymous

03/07/19

4 out of 5

A lot of possibilities that we couldn't do using other tools

What do you like best? The amount of possiblities to send messages: mails, sms, slack, notifications and the possiblities to personalize when you want it to be sent etc. What do you dislike? Writing an e-mail can be difficult/frustrating, as you don't see the entire screen, and have to click on arrows etc. to be able to see other parts. Recommendations to others considering the product Start simple What business problems are you solving with the product? What benefits have you ...

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A

Anonymous

03/07/19

5 out of 5

Excellent CRM and Automation Tool

What do you like best? Autopilot is fantastic because of its Journeys feature. It allows you to automate and create complex paths for your new leads/prospects to take. It allows for sophisticated out clauses based on contact actions, SMS notifications, integrations into slack to keep you on top of your prospects. Its wonderful. What do you dislike? The CRM component could be better, in terms of managing contacts and seeing their activity inteacting with your content. It would be nice ...

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A

Anonymous

03/07/19

4.5 out of 5

Autopilot is the best workflow/automation tool out there!

What do you like best? Autopilot is a phenomenal tool for marketing automation and email workflows! It connects almost seamlessly with the tools I use every day which is essential for keeping our team in the know and on the same page. Other things I like about Autopilot are: -It has a ton of integrations with other tools -Workflows are really easy to build and are visually appealing. You can also connect something to an existing path rather than building out the same flow in a ...

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A

Anonymous

03/07/19

4.5 out of 5

Great Marketing Automation Service

What do you like best? I love the breadth of options covered by Autopilot (e.g., email, SMS, Heads Up, Pipedrive integration and more. And I also like how easy it is to visualize and use customer journeys. What do you dislike? I wish they had a better email editor (especially an HTML view, since various spam checking tools, e.g., GlockApps, find issues with the HTML generated by their editor. To be fair, GlockApps finds issues also with some other ESPs. I also had a bit of trouble ...

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A

Anonymous

03/07/19

4.5 out of 5

Great value for a great marketing automation platform

What do you like best? Setting up customer journeys is easier in Autopilot than in any of the other marketing automation platforms that I have used. Add that to the fact that there are so many integrations, as well as the ability to use Zapier, and you have a really solid platform here that keeps getting better. I love the ability to add different types of customer touch-points such as text messaging and even post cards. What do you dislike? I think that the biggest thing missing for ...

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].