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9.5

SpotScore

AppsFlyer - Mobile Analytics Software

AppsFlyer Reviews in July 2026: User Ratings, Pros & Cons

Track, analyze, and engage with your app users effortlessly.

4.4

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AppsFlyer offers custom pricing plan

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AppsFlyer Reviews & Ratings

4.4

Very Good

Based on 354 ratings & 351 reviews

Are you using AppsFlyer?

Rating Distribution

Excellent

(278)

Very Good

(69)

Good

(3)

Poor

(1)

Terrible

(0)

Spotsaas Editor’s POV

AppsFlyer is an attribution platform that tracks conversions across ad networks, email services, and offline channels. Before shortlisting, verify that your ad sources are in AppsFlyer's supported integrations list—while it covers major networks (Facebook, Google, Apple Search Ads), some regional or niche platforms require custom API work. The platform's strength ...Read more

AppsFlyer pros and cons

  • Efficient integration with various platforms, comfortable dashboards, customization, and time-saving custom dashboards for easy report generation.

  • Ability to track multiple ad sources, integrate with popular services like SendGrid, Mailchimp, and Salesforce, and use one-link configurations for tracking users in and outside the digital world.

  • Platform with a wide range of tools, pre-built dashboards, and insightful analytics on users, media, and installations.

  • Strong customer support and personalized assistance for account management, helpful in resolving queries quickly.

  • Some users find the platform's richness of features and customizations intimidating, especially for newcomers without proper guidance.

  • Limited options in the Marketplace for additional apps and connectors, restricting access to advanced functionalities.

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Showing 61-70 out of 351

JG

Jair G

08/03/23

5 out of 5

"Produteiro"

What do you like best about AppsFlyer? Como uma pessoa mais focada em uma visão de produtos digitais participar do evento pra mim foi incrivel,para conhecer novas tendencias do mercado de marketing digital!

PM

Paula M

08/03/23

5 out of 5

"Very good"

What do you like best about AppsFlyer? O atendimento das pessoas do time e que a plataforma é muito intuitiva e ajuda com diversos dados pra evolução da marca.

TF

Taliana F

08/03/23

5 out of 5

"A appsflyer sempre competente e inovadora."

What do you like best about AppsFlyer? A qualidade das entregas! Totalmente didáticos e eficientes. What do you dislike about AppsFlyer?

AS

Andriele S

08/03/23

5 out of 5

"Ferramenta indispensável"

What do you like best about AppsFlyer? Com a apps flyer conseguimos ter visão detalhada da jornada do usuário e maior clareza do que o consumidor está fazendo no app. Com as métricas geradas conseguimos elevar as estratégias de marketing e agregar ainda mais valor ao negócio. É muito bom ver também o quanto a ferramenta está dedicada em acompanhar as tendências de mercado e se mantendo próxima de grandes players tecnológicos como o Google.

AU

Anonymous User

08/03/23

5 out of 5

"Evento rico de insights"

What do you like best about AppsFlyer? Visibilidade do futuro e do novo momento do mercado de publicidade What do you dislike about AppsFlyer?

TB

Thaís B

08/03/23

5 out of 5

"Conhecimento e atualização"

What do you like best about AppsFlyer? O networking, troca de ideias e soluções além de atualizar das ferramentas e novidades de app growth What do you dislike about AppsFlyer?

HE

Hugo E

08/03/23

5 out of 5

"by far the most complete mmp"

What do you like best about AppsFlyer? The hability of getting reports and complex analisis with little or no support .It also has a very complete FAQ for partners which is super helpful

TF

Taliana F

08/03/23

5 out of 5

"A appsflyer sempre competente e inovadora."

What do you like best about AppsFlyer? A qualidade das entregas! Totalmente didáticos e eficientes. What do you dislike about AppsFlyer?

HC

Helga C

08/03/23

5 out of 5

"Easy to use, great insights and interfaces"

What do you like best about AppsFlyer? How easy it is to use and understand the statistics and metrics. Also, it is very easy to set up new aquisition partners, one-link, etc.

AU

Anonymous User

07/06/23

5 out of 5

"It's a great MMP, very easy to understand"

What do you like best about AppsFlyer? I like the usability, its very easy, very intuitive What do you dislike about AppsFlyer?

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].