Amplitude Reviews in June 2026: User Ratings, Pros & Cons

The market leader in Product Analytics

What do you like best? Making reports becomes a breeze! Anyone in the business can make any reports very easily without any knowledge of SQL. What do you dislike? You need to know what you're doing when implementing - making mistakes is costly. Recommendations to others considering the product: I can definitely recommend Amplitude. What problems are you solving with the product? What benefits have you realized? We're getting insights into our user behaviour.

Best in class tool. Makes 1 person worth a team.

What do you like best? Easy to learn. Great documentation. Unparalleled out of the box charting capabilities. Has exactly the charts one needs to do proper product analytics. What do you dislike? Dashboard view doesn't support much customization other than placement of charts. Would like to leave notes/insights/comments for my stakeholders. What problems are you solving with the product? What benefits have you realized? We use Amplitude to get an idea of general feature usage ...

The best product analytics

What do you like best? Very flexible query builders on top of simple event tracking structure allows fast and powerful analytics integration in any product, even web. Some companies afraid to start using Amplitude instead of Google Analytics but it's totally ok to use both to cross validate data. Amplitude has a free plan and startup scholarship program. What do you dislike? I wish there will be better control over dashboard design layout and stylistic. It would be nice to have ...

Best tool to use to capture detailed analytics - much better than google analytics

What do you like best? The best thing about Amplitude is that most of its features are available in the free version, unlike other tools which is very helpful for small businesses. What do you dislike? It lacks few features like page view tracking which is available in Google Analytics Recommendations to others considering the product: If you are looking to move beyond google analytics, amplitude analytics is the tool for you. Unlike Google Analytics which is majorly used for ...

Easy to visualize product performance and understand my users

What do you like best? It's fairly simple to both setup and share a dashboard to track both everyday product performance and performance of experiments & a/b tests. The UX is fairly intuitive which saves me a ton of time trying to navigate through new and existing features What do you dislike? - There are a handful of gaps in visualizing metrics which sometimes make it frustrating to get a complete picture of the data quickly. - It's painful to clean up legacy unused events ...

One of the best pieces of software I’ve ever used

What do you like best? Amplitude is a fantastic piece of software that’s drastically improved the rate and depth of data analysis. It’s impressively fast and easy to use. The hashing of the url on every edit makes it easy to send a slight tweak of a chart to a colleague. It’s also gotten better since we implemented it a year ago, with expanded chart types and small improvements like being able to save a date window over an entire dashboard instead of having to click into every chart to ...

Truly meaningful data insights with plenty of features to customize one's data analysis.

What do you like best? User Experience: Modern and engaging UI that makes building charts and understanding data trends fairly easy. Functionality: Great capabilities including, customizing event properties to pinpoint the data analysis, building cohorts to examine select audiences, downloading the data to do deeper dives, and viewing the information in a variety of formats from user funnels to event segmentation charts. Education: Due to the large capabilities, you need ...

I love how Amplitude enables my teams and diminishes their reliance on the analysts.

What do you like best? - The UI very user-friendly allowing non-tech people to check performance on many metrics by the ease of both analyzing but more importantly creating charts! - Makes governance smooth: ease of validating new events, populating descriptions for them. - Custom events and cohorts - Documentation is pretty thorough and it keeps getting updated. - The UI and the charts are easy on the eye, organized, and look pretty. What do you dislike? - It would be ...

Amplitude provides discoverable insights for data novices

What do you like best? Amplitude's discoverable data model, which doesn't require a user to know every attribute, or event, or relationship to get value. With good governance in place, the GUI approach to data makes it easy to stumble onto excellent insights without any knowledge of SQL or databases. It's an exceptional communication tool, allowing interested parties to tinker with the insights you've discovered, to understand them better themselves. The Notebooks feature also allows ...

Great for a company/team with dedicated engineering and product personnel to work on data/analytics

What do you like best? The Amplitude interface makes it very easy to track activity on your app based either on events, specific individual users, or groups of users (cohorts). Since my company added the Snowflake ETL into our contract, this data has become even more essential for my work as a data scientist/analyst trying to track customer experience and interactions with our various apps because I have access to the raw data that can be queried with SQL language. This allows for custom ...