Ahrefs Reviews in May 2025: User Ratings, Pros & Cons

Ahrefs: The SEO Profile Mecca

What do you like best? Ahrefs provides the best graphically-pleasing trends. It makes a high-level snapshot easy to absorb and quickly helps the user determine site history. It's also great for sending quick analyses to execs when you don't have the time to compile a more robust audit. What do you dislike? As with any backlink reports, I have found some inconsistency in link numbers. Ahrefs tends to be fairly consistent, but I always double-check with other sources. That being said, ...

Ahrefs is my favorite backlink software

What do you like best? Ahrefs backlink index is the biggest out there. There is so much data that you can use to analyze client and as well competitor websites. You're able to compare anchor text, referring domains, authority of backlinks, what backlinks are new/lost, etc. What do you dislike? The amount of data that ahrefs provides is massive. This can be kind of overwhelming to new users of the product. Recommendations to others considering the product Ahrefs is the #1 software ...

Ahrefs Software

What do you like best? Ahrefs is a valuable SEO software tool. I find it useful particularly for analyzing companies' backlink profiles. What do you dislike? Sometimes when downloading Excel files there are unnecessary/unreadable symbols present in the documents. What business problems are you solving with the product? What benefits have you realized? Discovering new link opportunities

Great tool for SEO and Competitive Analysis

What do you like best? I would recommend Ahrefs to anyone who is looking to do the most basic of SEO. Ahrefs is great because its interface very well organized. You can check any site's backlinks and order them by domain authority. I love to use this tool when I am doing a competitive analysis. It is nice to have all the data handy to see which links I can potentially get for my client. The organization is what really gets me. There is a drop down menu for each referring domain showing ...

The Standard for Competitive Analysis

What do you like best? The ability to analyze backlinks and anchor clouds of competitors is one of the bedrock strategies for building search ranking and Ahrefs is one of those tools I always go to when client's first sign on. The content and page level features also give me useful insights into the landing pages that are making money for clients, and those that are lagging behind. What do you dislike? The crawler isn't 100 percent accurate - to the point that links I see as clearly ...

Go-To Backlink Tool

What do you like best? The new and lost backlink report is great. Showing you new and lost backlinks day-by-day and the information behind it really helps you understand how you're linking in real time. The granularity that you can achieve with Ahrefs reports is great, also. The high level overview data is great, but the way that Ahrefs allows you to drill down, you can find any kind of information you're looking for about your own domains, links, and competitors. What do you dislike? ...

Very strong software but could do with a ux upgrade

What do you like best? The software is extremely powerful where you are looking to keep an eye on your profile or do a full audit i can't recommend this software enough What do you dislike? The user experience is a bit dated and depending on what you use it for can be a bit of a pain in the a**. I can't recommend it highly enough and the main overview page removing the new and lost was a bit of a mistake. The old report was a lot better and useful but the added extras were very useful. ...

#1 Link Tracking Tool

What do you like best? For general low to medium popularity websites, especially in local, the free tool does the trick. Best tracking of links between country, anchor tag, type of link, number of new and lost links. Shows decay/attrition over time of lost links which is great. What do you dislike? Nothing really. Just wish the lower plans were about 1/4 the price monthly. Altogether a handful of sites could stay way under the 100k total inbound links plan. Recommendations to others ...

Great tool for backlink monitoring.

What do you like best? Pricing seems very reasonable. No competition What do you dislike? There is a learning curve for the interface. What business problems are you solving with the product? What benefits have you realized? Doing SEO Tech audits for clients.

High quality link analysis tool

What do you like best? The tool is very accurate and does a good job of staying up to date on the links that are pointing to whichever website or URL you are examining. What do you dislike? It will only let you export the top 5000 links pointing to a website. Recommendations to others considering the product Look at other link analysis tools as well, Ahrefs is accurate but it cannot see all of the links pointing to a website or web page. What business problems are you solving with ...