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9.6

Spot Score

Adobe Marketo Engage - Marketing Automation Software

Adobe Marketo Engage Reviews in July 2026: User Ratings, Pros & Cons

Simplify your customer journey with personalized marketing.

4

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Adobe Marketo Engage offers custom pricing plan

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Adobe Marketo Engage Reviews & Ratings

4

Very Good

Based on 4248 ratings & 2421 reviews

Rating Distribution

Excellent

(1247)

Very Good

(905)

Good

(162)

Poor

(68)

Terible

(39)

Spotsaas Editor’s POV

Adobe Marketo Engage stands out as a robust platform offering comprehensive marketing automation tools, making it a go-to choice for companies looking to streamline their marketing workflows. Its user-friendly interface enables easy implementation and swift adoption across teams, while the platform's customization capabilities allow for data-driven, targeted ...Read more

Adobe Marketo Engage pros and cons

  • Marketing automation setup uses a clear interface that reduces onboarding time.

  • Covers email campaigns, CRM integration, and lead management in one platform.

  • Analytics and reporting track and optimize campaign performance.

  • Excellent support team and an active online community for resolving issues efficiently.

  • Can be overwhelming for beginners due to the abundance of features and options.

  • Occasional steep learning curve for advanced configurations without prior experience.

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Showing 771-780 out of 2421

NT

Nichole T

11/29/18

5 out of 5

"The #1 Solution in Today's Marketing Industry"

What do you like best about Adobe Marketo Engage? Marketo will remain a relevant tool for decades to come because of its ability to be applied to so many different business models. So often you find tools that are siloed and have severe limitations. Marketo is the opposite. It is a standout top performer with respect to integrations, robustness, scalability, and user interface. It is solving some of the world's most complex problems today by combining sophisticated technology and effective ...

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AN

Amanda N

11/28/18

0 out of 5

"Do not use Marketo if you are B2C"

What do you like best about Adobe Marketo Engage? Honestly, there was nothing I enjoyed about Marketo. What do you dislike about Adobe Marketo Engage?

AN

Amanda N

11/28/18

0 out of 5

"Do not use Marketo if you are B2C"

What do you like best about Adobe Marketo Engage? Honestly, there was nothing I enjoyed about Marketo. What do you dislike about Adobe Marketo Engage?

AU

Anonymous User

11/25/18

4 out of 5

"Great tool for email marketing and automation"

What do you like best about Adobe Marketo Engage? I love the complexity of lead generation, segmentation and nurture streams in Marketo. It is a powerful tool with a lot of capacity for automation.

AU

Anonymous User

11/25/18

5 out of 5

"Marketo Is great!"

What do you like best about Adobe Marketo Engage? Marketo allows us to easily score leads and monitor lead engagement with leads in Salesforce. What do you dislike about Adobe Marketo Engage?

AU

Anonymous User

11/19/18

5 out of 5

"Easy Custom Build"

What do you like best about Adobe Marketo Engage? Tons of capability. Easily build custom processes to manage and handle leads. What do you dislike about Adobe Marketo Engage?

SL

Sandra L

11/18/18

4.5 out of 5

"Excellent marketing software"

What do you like best about Adobe Marketo Engage? One of the things I like most about Marketo is to be able to send high quality personalized emails, offer lead scoring, and the management of lead nurturing processes. It provides SEO positioning techniques that are very useful to optimize the content. I love that it integrate all the marketing processes in one place. It's a very complete software

SS

Siddharth S

11/18/18

4.5 out of 5

"Heavy Tool with a lot to give for Marketers"

What do you like best about Adobe Marketo Engage? As a marketer, we are always looking to automate the mundane tasks. Marketo let's you do that very easily. Also the analytics section is brilliant - and their API access is just unparalleled

AM

Alyssa M

11/14/18

4 out of 5

"Marketo Review"

What do you like best about Adobe Marketo Engage? I like that Marketo allows me to build campaigns that are integrated with different channels. I can include social, video, paid ads and interaction amongst assets in one campaign and report on all of it.

AU

Anonymous User

11/13/18

2.5 out of 5

"Not user friendly, need extensive training and skills to use"

What do you like best about Adobe Marketo Engage? Marketo really sold us on all the different things we could do to market to our audiences. Email campaigns, text campaigns, Facebook integration, drip campaigns, etc. There is a lot. For an organization with specialists in every area i.e. development, design, content, etc. this should work well.

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].