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9.6

Spot Score

Adobe Marketo Engage - Marketing Automation Software

Adobe Marketo Engage Reviews in July 2026: User Ratings, Pros & Cons

Simplify your customer journey with personalized marketing.

4

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Adobe Marketo Engage offers custom pricing plan

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Adobe Marketo Engage Reviews & Ratings

4

Very Good

Based on 4248 ratings & 2421 reviews

Rating Distribution

Excellent

(1247)

Very Good

(905)

Good

(162)

Poor

(68)

Terible

(39)

Spotsaas Editor’s POV

Adobe Marketo Engage stands out as a robust platform offering comprehensive marketing automation tools, making it a go-to choice for companies looking to streamline their marketing workflows. Its user-friendly interface enables easy implementation and swift adoption across teams, while the platform's customization capabilities allow for data-driven, targeted ...Read more

Adobe Marketo Engage pros and cons

  • Marketing automation setup uses a clear interface that reduces onboarding time.

  • Covers email campaigns, CRM integration, and lead management in one platform.

  • Analytics and reporting track and optimize campaign performance.

  • Excellent support team and an active online community for resolving issues efficiently.

  • Can be overwhelming for beginners due to the abundance of features and options.

  • Occasional steep learning curve for advanced configurations without prior experience.

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Showing 291-300 out of 2421

AU

Anonymous User

06/15/21

0 out of 5

"Outdated UI, Terrible Customer Success & Support"

What do you like best about Adobe Marketo Engage? The automation side is actually pretty strong What do you dislike about Adobe Marketo Engage?

WB

Will B

06/10/21

0 out of 5

"A true nightmare"

What do you like best about Adobe Marketo Engage? Nothing. The UI is old and clunky. It's visually super ugly. What do you dislike about Adobe Marketo Engage?

WB

Will B

06/10/21

0 out of 5

"A true nightmare"

What do you like best about Adobe Marketo Engage? Nothing. The UI is old and clunky. It's visually super ugly. What do you dislike about Adobe Marketo Engage?

AU

Anonymous User

06/08/21

5 out of 5

"Best platform to launch demand generation tactics and start drip nurture campaigns to engage leads"

What do you like best about Adobe Marketo Engage? Marketo really is user-friendly. I am a certified expert - but at any time can give access to those on my team to view smart lists, campaigns and other programs I am running so they can be in the loop and view leads. I also love the fact that I can customize my campaigns extensively and have various options on how to run my instance. We've had very little technical problems with Marketo and it seems to always be running smoothly for our ...

Read more

C

Christopher

06/06/21

5 out of 5

A remarkable solution that made marketing easy and enjoyable

PROS: Marketo is fully equipped with features that can help you throughout your marketing journey, from contact management to analyzing leads garnered. CONS: We feel like we still learn something new about Marketo every day. And this shouldn't be the case because we've been using it for a few months now and it would be rather inconvenient if you have to redo your campaign just because of overlooking a step which turned out to be important.

G

Gerard

05/21/21

4 out of 5

Must-have for CRM and marketing to a wide audience

PROS: Marketo sends marketing emails to fast and on a massive scale while ensuring the messages reach their specific target audience. In addition, it integrates rather smoothly with leading CRM platforms such as Salesforce. CONS: The platform is not that exhaustive when it comes to reporting. I think a big part of this is owed to that the platform is old, which also gives way for occasional bugs and lags. On top of all this, customer service offers minimal assistance to fix these issues.

AL

Ashley L

05/12/21

4.5 out of 5

"Fantastic Email Automation"

What do you like best about Adobe Marketo Engage? I love the integration with Salesforce. We wouldn't be able to be so robust without it. Salesforce and Marketo are almost seamless together. It helps us send out alerts to our Sales team when new leads come in through our Marketo forms.

AL

Ashley L

05/12/21

4.5 out of 5

"Fantastic Email Automation"

What do you like best about Adobe Marketo Engage? I love the integration with Salesforce. We wouldn't be able to be so robust without it. Salesforce and Marketo are almost seamless together. It helps us send out alerts to our Sales team when new leads come in through our Marketo forms.

T

Tomasa

04/30/21

4 out of 5

Highly effective CRM tool

PROS: Marketo earned my approval as early as at the setup stage where I was impressed with its comprehensive training guide on navigating around and optimizing the platform. Practically, Marketo allows you to engineer your marketing campaign in ways that are limitless. It is extremely user-friendly that you can execute even complex campaigns with ease.

SF

Stephen F

04/29/21

5 out of 5

"The perfect MAP for SMB"

What do you like best about Adobe Marketo Engage? Incredibly mature architecture that is by design incredibly scalable and efficient. I've managed many smaller automation teams, and marketo allows us to do more with less.

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].