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9.6

Spot Score

Adobe Marketo Engage - Marketing Automation Software

Adobe Marketo Engage Reviews in May 2025: User Ratings, Pros & Cons

Simplify your customer journey with personalized marketing.

4

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Adobe Marketo Engage Reviews & Ratings

4

Very Good

Based on 4248 ratings & 2421 reviews

Rating Distribution

Excellent

(1247)

Very Good

(905)

Good

(162)

Poor

(68)

Terible

(39)

Expert's Review

Adobe Marketo Engage stands out as a robust platform offering comprehensive marketing automation tools, making it a go-to choice for companies looking to streamline their marketing workflows. Its user-friendly interface enables easy implementation and swift adoption across teams, while the platform's customization capabilities allow for data-driven, targeted ...Read more

Adobe Marketo Engage pros and cons

  • Simplifies marketing automation with a user-friendly interface, aiding seamless adoption and implementation.

  • Comprehensive set of tools for email campaigns, CRM integration, and lead management, enhancing productivity.

  • Offers powerful analytics and reporting features to track and optimize marketing performance effectively.

  • Excellent support team and an active online community for resolving issues efficiently.

  • Can be overwhelming for beginners due to the abundance of features and options.

  • Occasional steep learning curve for advanced configurations without prior experience.

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Showing 2391-2400 out of 2421

AU

Anonymous User

04/30/13

5 out of 5

"With the right Administrator, you can make Marketo spin on its head!"

What do you like best about Adobe Marketo Engage? Marketo is fairly intuitive once you learn the basics and automates so much of what needs to be done. I like that they are continually improving their offering and adding new functionality. They are very in touch with their customer community and that shapes the features/functionality they introduce. Not all software companies listen as closely to their community as Marketo!

AU

Anonymous User

04/30/13

3.5 out of 5

"Good proposal development product with tight SFDC integration"

What do you like best about Adobe Marketo Engage? Easy integration into salesforce.com, with little time required for upload. What do you dislike about Adobe Marketo Engage?

AP

Alayne P

04/26/13

4.5 out of 5

"we chose marketo"

What do you like best about Adobe Marketo Engage? Cloud app, community center, always growing - adding new features & products, love the best practices they provide, customer focused

RJ

Rachel J

04/25/13

5 out of 5

"Intelligent, fully customizable system with massive potential"

What do you like best about Adobe Marketo Engage? We are still in the build phase of our Marketo implementation, so my review can focus more on our experience so far than on actually using the system.

AU

Anonymous User

04/18/13

4.5 out of 5

"Marketing Automation at its Finest"

What do you like best about Adobe Marketo Engage? The ease of use, and so many functional attributes that promote todays trends/interests. What do you dislike about Adobe Marketo Engage?

JF

Jeannie F

01/04/13

5 out of 5

"Intuitive, great SFDC integration"

What do you like best about Adobe Marketo Engage? Marketo has been the engine behind our marketing team, allowing us to act and execute like a much larger organization. Its integration with Salesforce.com is fantastic and pushes great lead intelligence to our sales team. Its user interface is intuitive and overall, easy to use.

AU

Anonymous User

12/29/12

4 out of 5

"Marketing Automation Expert"

What do you like best about Adobe Marketo Engage? Flow interface is very intuitive What do you dislike about Adobe Marketo Engage?

AU

Anonymous User

12/29/12

4 out of 5

"Good product for medium sized business without dedicated MA Department"

What do you like best about Adobe Marketo Engage? Fast start, basic MA tasks are easy out of the box. Intuitive user interface and thought process to get started. the one size fits all is good at the low end of the MA curve

KO

Kryz O

12/27/12

3.5 out of 5

"Great for building emails and landing pages"

What do you like best about Adobe Marketo Engage? Really easy to use and simple system to get you online presence moving. Easy to start email markeing, web marketing with really great landing pages or webinars

MH

Mark H

12/21/12

4 out of 5

"A Good Choice for Repeatable Consistent Campaigns with Moderate Sized Lists"

What do you like best about Adobe Marketo Engage? The workflow is straightforward in Marketo; it's easy to create campaigns quickly, so if you're a marketer who does things on the fly often you'll like this. In forms, it does a nice job of automatically collecting url parameters. Integration with SFDC is simple. It has the features I would expect in a solid MA solution.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].