Adobe Marketo Engage Reviews in July 2026: User Ratings, Pros & Cons

"Powerful engine to increase productivity "

What do you like best about Adobe Marketo Engage? Favorite functionality is within the lead database. Being able to build segmentation allows us to have more targeted marketing and a better understanding of our overall database and where we can improve it.

"Marketo experience"

What do you like best about Adobe Marketo Engage? Internal data management tools are key for us. What do you dislike about Adobe Marketo Engage?

"Selected and deployed Marketo"

What do you like best about Adobe Marketo Engage? Ease of use - everyone in marketing can play. What do you dislike about Adobe Marketo Engage?

"Marketo was very easy to set-up and is extremely user-friendly. "

What do you like best about Adobe Marketo Engage? Our company is very complex with over 10 websites and Marketo allows us to stay very organized; the folder structure helps tremendously. Our company transitioned from an ESP, so the automation of Marketo is great! I love being able to set-up programs and never have to touche them again.

"Power User"

What do you like best about Adobe Marketo Engage? What I like best about Marketo is problem solving ability of marketing automation that the tool provides. Marketo also makes it clear on how to create both emails and landing pages.

"Power User"

What do you like best about Adobe Marketo Engage? What I like best about Marketo is problem solving ability of marketing automation that the tool provides. Marketo also makes it clear on how to create both emails and landing pages.

"Best System Ever"

What do you like best about Adobe Marketo Engage? It easily accommodates multi-brand and quick growth companies. It makes marketing internationally easy through dynamic content, snippets, and segmentations. The ability to partition off workspaces for different lines or for international marketing teams is fantastic and improves reporting immediately. It's every marketers dream!

"Like visual coding for marketers"

What do you like best about Adobe Marketo Engage? One of the best things about Marketo is the seemingly unlimited ways in which you can use the software. It seems as though there is not right or wrong way to set up a marketing program, manage a database, create a list, etc. It reminds me of a visual coding platform - once you learn the syntax and the basics of how each command or feature works, you can configure and set up programs within Marketo however you want (not unlike MIT's Scratch ...

"Great automating and communication tool for marketing; verdict out for Sales"

What do you like best about Adobe Marketo Engage? Email and landing page creation is simple for someone who doesn't have experience with HTML. It is nice that all contributors on the marketing team can use the program. Also like the smart list ability to pull info from your CRM, list pulls and flows. It simplifies communication to customers so everything looks consistent. We're just getting into reporting but the abilities there seem great and able to complement and build off of Salesforce ...

"Marketo is a mission-critical application for any Marketing department"

What do you like best about Adobe Marketo Engage? The sales intelligence I can provide the Sales team, reporting and analytics features, the flexibility of the system such that if I can figure out how to filter for it, then I can report on it or do any sort of campaign. The functionality is really limitless.