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9.6

Spot Score

Adobe Marketo Engage - Marketing Automation Software

Adobe Marketo Engage Reviews in April 2025: User Ratings, Pros & Cons

Simplify your customer journey with personalized marketing.

4

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Adobe Marketo Engage Reviews & Ratings

4

Very Good

Based on 4248 ratings & 2421 reviews

Rating Distribution

Excellent

(1247)

Very Good

(905)

Good

(162)

Poor

(68)

Terible

(39)

Expert's Review

Adobe Marketo Engage stands out as a robust platform offering comprehensive marketing automation tools, making it a go-to choice for companies looking to streamline their marketing workflows. Its user-friendly interface enables easy implementation and swift adoption across teams, while the platform's customization capabilities allow for data-driven, targeted ...Read more

Adobe Marketo Engage pros and cons

  • Simplifies marketing automation with a user-friendly interface, aiding seamless adoption and implementation.

  • Comprehensive set of tools for email campaigns, CRM integration, and lead management, enhancing productivity.

  • Offers powerful analytics and reporting features to track and optimize marketing performance effectively.

  • Excellent support team and an active online community for resolving issues efficiently.

  • Can be overwhelming for beginners due to the abundance of features and options.

  • Occasional steep learning curve for advanced configurations without prior experience.

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Showing 2221-2230 out of 2421

AG

Amanda G

03/19/15

4.5 out of 5

"New beginner but learning a lot! "

What do you like best about Adobe Marketo Engage? The ability to easily navigate and jump into learning the software. I did not complete too much training on the system before being able to jump in and build landing pages, mailing lists, and emails. Also love the calendar feature where we can store all of our upcoming programs!

XM

Xavier M

03/19/15

5 out of 5

"Marketo Review"

What do you like best about Adobe Marketo Engage? I like the flexibility of the tool. Marketo allows you to connect beyond a single email. What do you dislike about Adobe Marketo Engage?

RH

Ray H

03/18/15

5 out of 5

"Feature-rich platform, but landing page and email editors are terrible"

What do you like best about Adobe Marketo Engage? I really like the ease of setting up nurture programs and other multi-touch activities. The triggers work great. What do you dislike about Adobe Marketo Engage?

PB

Peter B

03/17/15

4 out of 5

"The best all-around choice"

What do you like best about Adobe Marketo Engage? Marketo's gentle learning curve, community support, and balance of price/functionality. What do you dislike about Adobe Marketo Engage?

ZT

Zubin T

03/16/15

5 out of 5

"Powerful, very customizable Marketing automation that scales very well"

What do you like best about Adobe Marketo Engage? The usability. Having tried multiple marketing automation tools like Pardot and Eloqua, the ease of setting up campaigns with complex logic, the ability to plug in Salesforce data and the much better forms make the whole process quite easy - from capturing lead data to nurture/drip campaigns to lead scoring and opportunity tracking.

LJ

Liz Jackson P

03/16/15

5 out of 5

"Marketo is a brilliant solution!"

What do you like best about Adobe Marketo Engage? How intuitive and easy it is to use. I've used email marketing programs for 20+ years and Marketo is my favorite by far. What do you dislike about Adobe Marketo Engage?

JA

Joshua A

03/16/15

5 out of 5

"Best in class solution"

What do you like best about Adobe Marketo Engage? Everything you want to do with a marketing platform, Marketo can do. They are also constantly innovating and adding requested features

VP

Vanessa P

03/16/15

4.5 out of 5

"Marketo- Great tool for B2B "

What do you like best about Adobe Marketo Engage? I love how well Marketo connects to SFDC and how I've been able to manage my entire marketing programs through it. I came from HubSpot before, and Marketo has just allowed me to scale and manage my campaigns at a higher level.

MH

Mark H

03/16/15

5 out of 5

"Wouldn't Do Marketing Without It"

What do you like best about Adobe Marketo Engage? It allows me to run like a much larger team. It gives me the tools and solutions to impact every aspect of the marketing mix.

MH

Matthew H

03/16/15

4.5 out of 5

"Great product for multiple marketing channels"

What do you like best about Adobe Marketo Engage? I've worked with several email service providers throughout my career, including some of Marketo's biggest competitors. What I appreciate about Marketo is that, by and large, it feels like a cohesive platform - not a hodgepodge of products thrown together.