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Adobe Marketo Engage - Marketing Automation Software

Adobe Marketo Engage Reviews in July 2026: User Ratings, Pros & Cons

Simplify your customer journey with personalized marketing.

4

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Adobe Marketo Engage Reviews & Ratings

4

Very Good

Based on 4248 ratings & 2421 reviews

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Rating Distribution

Excellent

(1247)

Very Good

(905)

Good

(162)

Poor

(68)

Terrible

(39)

Spotsaas Editor’s POV

Adobe Marketo Engage stands out as a robust platform offering comprehensive marketing automation tools, making it a go-to choice for companies looking to streamline their marketing workflows. Its user-friendly interface enables easy implementation and swift adoption across teams, while the platform's customization capabilities allow for data-driven, targeted ...Read more

Adobe Marketo Engage pros and cons

  • Marketing automation setup uses a clear interface that reduces onboarding time.

  • Covers email campaigns, CRM integration, and lead management in one platform.

  • Analytics and reporting track and optimize campaign performance.

  • Excellent support team and an active online community for resolving issues efficiently.

  • Can be overwhelming for beginners due to the abundance of features and options.

  • Occasional steep learning curve for advanced configurations without prior experience.

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Showing 1941-1950 out of 2421

KZ

Kristen Z

05/03/16

4.5 out of 5

"Connects with Referral Sources and Consumers"

What do you like best about Adobe Marketo Engage? I like the ability to customize campaigns to fit our needs. Also like the integration with Salesforce. What do you dislike about Adobe Marketo Engage?

AU

Anonymous User

05/03/16

4 out of 5

"Powerful marketing automation tool. UI is a bit clunky. "

What do you like best about Adobe Marketo Engage? Marketo makes things simple for the most basic marketing automation. The email and landing page creation is as easy as drag-and-drop if you are not experienced with HTML. The addition of mobile-enabled landing pages is easy to use.

NM

Nick M

05/03/16

4 out of 5

"Marketo allows us to walk the talk"

What do you like best about Adobe Marketo Engage? With Marketo, we use the exact tactics and tools we recommend to our clients for nurturing leads and building customer relationships - the same recommendations we make to our clients. And not only are we able to execute those tactics, we are able to test and optimize.

ST

Steven T

05/03/16

4 out of 5

"Marketo to save the day"

What do you like best about Adobe Marketo Engage? Lead nurturing, lead scoring, leads database and deduping of contacts What do you dislike about Adobe Marketo Engage?

AS

Andy S

05/03/16

4 out of 5

"Fueling expansion"

What do you like best about Adobe Marketo Engage? Having a platform that can deliver on my teams imagination rather than requiring us to limit our thinking to the confines of the technology. I like the access to staff and the community, helping my staff get better at their craft and further the our companies abilities to meet objectives.

JB

John B

05/03/16

4 out of 5

"JB's Review"

What do you like best about Adobe Marketo Engage? Being able to do so much in one place: emails, events, webinars, emails, engagement programs. What do you dislike about Adobe Marketo Engage?

AU

Anonymous User

05/02/16

5 out of 5

"Can't live without Marketo"

What do you like best about Adobe Marketo Engage? I love that Marketo is accessible. You don't need to be a genius to jump in and start doing things - but you can also get granular and specific. List building logic is amazing. I feel like I can actually do more when it comes to building targeted lists in my MA than my CRM.

SS

Sonal S

04/28/16

3 out of 5

"The difference between manual and automatic."

What do you like best about Adobe Marketo Engage? It was at least easy enough after doing the training. Compared to others in the space, it's easier to use. There's a smart search feature that lets you find exactly what campaign you're looking for, plus it has the option to archive past campaigns to keep your dashboard streamlined.

AU

Anonymous User

04/28/16

4.5 out of 5

"Small but Mighty Team "

What do you like best about Adobe Marketo Engage? It is easy to use, our team is tiny (3 People) supporting a huge company. If Marketo was hard to use then we would not be able to do it.

AU

Anonymous User

04/28/16

4.5 out of 5

"An Acquired Taste"

What do you like best about Adobe Marketo Engage? The best thing about Marketo is that the opportunities for automation are limitless. There are many ways to complete one task, and that allows for flexibility as a marketing manager. I love the segmented reporting, and so does our team! The community surrounding Marketo is extremely helpful in finding new ways to do things, connect with others, and find solutions to problems.

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].