Adobe Marketo Engage Reviews in July 2025: User Ratings, Pros & Cons

"Powerful but clunky/steep learning curve"

What do you like best about Adobe Marketo Engage? Robust, scalable, powerful features that are definitely enterprise-ready Email to .csv files for reporting is nice

"One Year Marketo Users Thoughts"

What do you like best about Adobe Marketo Engage? The foundation is solid and allows for a lot of flexibility and creativity. This is best demonstrated in the Marketo Community where great ideas are shared.

"Great experience with Marketo"

What do you like best about Adobe Marketo Engage? I love the many options for customization within Marketo. I have used other Marketing Automation platforms and feel like Marketo is the most flexible and the most malleable to fit my organization's needs.

"Email Automation"

What do you like best about Adobe Marketo Engage? In my experience, simply being able to automate emails puts Marketo at the top because of the tools associated with it. The smart list comes with everything you would need to target certain groups, and the snippets allow for segmentation within the email. Compared to every email software I've used, Marketo is the best for marketing.

"The Lamborghini of Marketing Automation"

What do you like best about Adobe Marketo Engage? Scalability on everything. Every other automation platform I've used restricts me from working on one thing or the other. Marketo is the only platform that gave me full access to my data and asked me to be creative. The Marketo Community is about the next best thing. So many great ideas there.

"Marketo >>>>"

What do you like best about Adobe Marketo Engage? Marketo truly makes it easier to work smarter not harder. With a lean marketing team, we needed a tool that allowed us to automate as much as possible - Marketo does just that! Product docs are at the hands of your finger tips for any questions that come up in your day-to-day use and the Support team is always quick to answer a ticket.

"My experience with Marketo has been eye opening."

What do you like best about Adobe Marketo Engage? The automation capabilities when reaching out to potential leads digitally. What do you dislike about Adobe Marketo Engage?

"I've used Marketo for 4 years in B2C"

What do you like best about Adobe Marketo Engage? In my opinion, the best thing about Marketo is how user friendly it is. The interface is extremely easy to navigate and pleasant to work in every day.

"Fueling expansion"

What do you like best about Adobe Marketo Engage? Having a platform that can deliver on my teams imagination rather than requiring us to limit our thinking to the confines of the technology. I like the access to staff and the community, helping my staff get better at their craft and further the our companies abilities to meet objectives.

"Transition from Eloqua to Marketo"

What do you like best about Adobe Marketo Engage? Extremely intuitive. All features and settings are where you expect them to be. During online training I was working ahead because I could easily tell where everything was and the next logical step. Creating templates is very easy and once templates are in place, anyone can updates emails and landing pages.