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Adobe Marketo Engage - Marketing Automation Software

Adobe Marketo Engage Reviews in July 2026: User Ratings, Pros & Cons

Simplify your customer journey with personalized marketing.

4

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Adobe Marketo Engage offers custom pricing plan

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Adobe Marketo Engage Reviews & Ratings

4

Very Good

Based on 4248 ratings & 2421 reviews

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Rating Distribution

Excellent

(1247)

Very Good

(905)

Good

(162)

Poor

(68)

Terrible

(39)

Spotsaas Editor’s POV

Adobe Marketo Engage stands out as a robust platform offering comprehensive marketing automation tools, making it a go-to choice for companies looking to streamline their marketing workflows. Its user-friendly interface enables easy implementation and swift adoption across teams, while the platform's customization capabilities allow for data-driven, targeted ...Read more

Adobe Marketo Engage pros and cons

  • Marketing automation setup uses a clear interface that reduces onboarding time.

  • Covers email campaigns, CRM integration, and lead management in one platform.

  • Analytics and reporting track and optimize campaign performance.

  • Excellent support team and an active online community for resolving issues efficiently.

  • Can be overwhelming for beginners due to the abundance of features and options.

  • Occasional steep learning curve for advanced configurations without prior experience.

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Showing 1851-1860 out of 2421

KH

Kristen H

05/07/16

4 out of 5

"More powerful than I had even imagined"

What do you like best about Adobe Marketo Engage? The smart campagin flow options allow you to create an entire process that reaches all connected programs that can be triggered by a single user interaction. Really, the possibilities are endless.

AU

Anonymous User

05/06/16

4.5 out of 5

"This is a great tool for setting up Automated Marketing!"

What do you like best about Adobe Marketo Engage? Impressive tools such as lead scoring, triggered communication and mobile integration. What do you dislike about Adobe Marketo Engage?

DB

Doan B

05/06/16

5 out of 5

"Marketo has been a great way to manage and report on campaign activies"

What do you like best about Adobe Marketo Engage? Is good to monitor what leads/contacts are doing, what campaigns are working, and ability to keep database clean What do you dislike about Adobe Marketo Engage?

AU

Anonymous User

05/06/16

4.5 out of 5

"Very Pleased But Excited to Learn More"

What do you like best about Adobe Marketo Engage? I really like how streamlined everything is and how easy it will (eventually) be to send out email marketing campaigns and track their success/cookie our readers. It will be wonderful to have do a/b testing and make our future campaigns grow stronger as a result.

TB

Taylor B

05/06/16

4.5 out of 5

"Already loving the product and support."

What do you like best about Adobe Marketo Engage? The ease of reporting and organization of campaigns. It is easy to find all of my campaigns. The rep in charge of my implementation helped me to set up my programs so that I wouldn't get anything confused.

JS

Jessica S

05/06/16

3.5 out of 5

"Successful learning of the depths of Marketo."

What do you like best about Adobe Marketo Engage? The ability to tie in current survey and event programs we currently use. What do you dislike about Adobe Marketo Engage?

NB

Nick B

05/06/16

3.5 out of 5

"Great for some things, not so great for others"

What do you like best about Adobe Marketo Engage? Marketo is great at tracking leads throughout the funnel: from top to bottom. It's accurate, timely, and is fairly easy to pull reports on user behaviour.

BS

Ben S

05/05/16

3.5 out of 5

"Good, but can be frustrating"

What do you like best about Adobe Marketo Engage? Marketo has loads of functionality and can be used to build advanced programs for capturing and nurturing leads. It's pretty flexible although to make the most of it you need to spend time (and often money) to get it working in the best way for your company.

AU

Anonymous User

05/05/16

3 out of 5

"Good MA Platform, but still needs some work..."

What do you like best about Adobe Marketo Engage? - Marketo has a very user friendly interface when it comes to quickly creating smart lists, smart campaigns, etc. - Ability to manage individual user permissions in detail

AU

Anonymous User

05/05/16

3.5 out of 5

"Marketo is great!"

What do you like best about Adobe Marketo Engage? Everything is in one tool. It gives you the ability to see your entire organizations workspace for leveraging campaigns. What do you dislike about Adobe Marketo Engage?

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Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].