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9.6

Spot Score

Adobe Marketo Engage - Marketing Automation Software

Adobe Marketo Engage Reviews in May 2025: User Ratings, Pros & Cons

Simplify your customer journey with personalized marketing.

4

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Adobe Marketo Engage Reviews & Ratings

4

Very Good

Based on 4248 ratings & 2421 reviews

Rating Distribution

Excellent

(1247)

Very Good

(905)

Good

(162)

Poor

(68)

Terible

(39)

Expert's Review

Adobe Marketo Engage stands out as a robust platform offering comprehensive marketing automation tools, making it a go-to choice for companies looking to streamline their marketing workflows. Its user-friendly interface enables easy implementation and swift adoption across teams, while the platform's customization capabilities allow for data-driven, targeted ...Read more

Adobe Marketo Engage pros and cons

  • Simplifies marketing automation with a user-friendly interface, aiding seamless adoption and implementation.

  • Comprehensive set of tools for email campaigns, CRM integration, and lead management, enhancing productivity.

  • Offers powerful analytics and reporting features to track and optimize marketing performance effectively.

  • Excellent support team and an active online community for resolving issues efficiently.

  • Can be overwhelming for beginners due to the abundance of features and options.

  • Occasional steep learning curve for advanced configurations without prior experience.

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Showing 1831-1840 out of 2421

CP

Christina P

05/19/16

3.5 out of 5

"MA Tools Are All The Same"

What do you like best about Adobe Marketo Engage? I dont have a strong opinion on specific MA tools. I feel there is missing functionality in all but they all pretty much do what you need it to do.

AU

Anonymous User

05/18/16

4 out of 5

"Powerful interface"

What do you like best about Adobe Marketo Engage? I like being able to stay organized with programs and campaigns and assets all in one location. What do you dislike about Adobe Marketo Engage?

AU

Anonymous User

05/18/16

4 out of 5

"Powerful interface"

What do you like best about Adobe Marketo Engage? I like being able to stay organized with programs and campaigns and assets all in one location. What do you dislike about Adobe Marketo Engage?

AU

Anonymous User

05/16/16

5 out of 5

"Marketo Solves Revenue Attribution"

What do you like best about Adobe Marketo Engage? The complex triggering and dynamic content are very powerful and robust. There is a lot of functionality that can be used to further enhance marketing tactics and improve personalization for the prospect.

AU

Anonymous User

05/12/16

5 out of 5

"Mostly Positive"

What do you like best about Adobe Marketo Engage? Triggers, tokens, smart lists, webhooks, What do you dislike about Adobe Marketo Engage?

AL

Angela L

05/11/16

5 out of 5

"Customer centric approach to marketing automation"

What do you like best about Adobe Marketo Engage? Marketo tech support is the best tech support I have ever experienced. Every person is a star. I also love that every day I learn a new aspect of Marketo. It can do so much and I love to discover new ways to use it and maximize the value.

AU

Anonymous User

05/10/16

5 out of 5

"Empowering Marketers and Companies"

What do you like best about Adobe Marketo Engage? Drag-and-drop construction of smart lists, smart campaigns and flows Ability to clone campaigns and other assets

AU

Anonymous User

05/10/16

4.5 out of 5

"Powerful MAT Tool"

What do you like best about Adobe Marketo Engage? Very user friendly. The interface is very intuitive. Users can learn the function really fast. In the meanwhile, Marketo is also very powerful. Especially the trigger smart campaigns. The A/B testing functions are my favorite too.

KB

Kanai B

05/10/16

4.5 out of 5

"Data Analyst"

What do you like best about Adobe Marketo Engage? The ease of use on building campaigns is great! But you can get as granular as like when it comes to how much data to capture or segmentation of data

SP

Stefan P

05/10/16

5 out of 5

"Marketo Review for S&S"

What do you like best about Adobe Marketo Engage? I like the customer service and ease of the program best. The way it has helped my SEO is great. I also really like how I can manage my events, emails, and other types of activities that my company uses. This has helped us tremendously in the past year since we used the product.

Disclaimer: This research has been collated from a variety of authoritative sources. We welcome your feedback at [email protected].